Quick Break with Coach Myson: Insights on Growth, Trends, and Innovation for Basketball Trainers

What's up, basketball trainers? This podcast is long overdue, but surely worth sharing.

I’ve been reflecting on some insights from a few books I've listened to, and I want to share my thoughts:

• First, the quality of the questions we ask can significantly impact our growth. For example, asking "What are my customers doing regardless of me?" can help us understand and ride the waves of demand in our industry.
• It’s crucial to recognize that trends don't last forever, so while we capitalize on them, we should also prepare to transition off them when necessary.
• Additionally, observing what customers are figuring out on their own can highlight areas for innovation. One standout idea for me is addressing frustrations with the traditional AAU setup by looking at successful foreign models, like the club culture in Europe.
• I also plan to focus more on why our top 10% of customers buy, as understanding this can enhance our marketing and customer relationships.
• It’s essential to consider the right size for our business to maintain flexibility and avoid unnecessary complications.
• Lastly, reducing interruptions to foster deep work and considering contrarian thoughts like scaling down ambition to achieve more realistic goals can be beneficial.

I hope you'll find these insights worth implementing to see how they can improve our basketball training business.

Have a great week ahead everyone!