The Best Idea Yet

5.0 (3)
BUSINESS
UPDATED WEEKLY

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The untold stories behind the products you’re obsessed with and the bold risk-takers who made them go viral. How did Birkenstocks go from a German cobbler’s passion project 250 years ago to a starring role in the Barbie movie? Who created that bottle of Sriracha permanently living in your fridge? Did you know the Air Jordans were initially banned by the NBA, or that Super Mario became the best-selling video game character ever thanks to a strategy called “The Infinite Game?” On Wondery’s new weekly podcast The Best Idea Yet, Nick Martell and Jack Crivici-Kramer (hosts of the award-winning daily pop-business podcast, The Best One Yet [TBOY]) have identified the most viral products of all time and reveal their untold origin stories — plus the bold risk-takers who brought them to life. From the Happy Meal to Levi’s 501 jeans, come for the products you’re obsessed with, stay for the business insights that’ll make you the most interesting person at your next brunch. Follow The Best Idea Yet on the Wondery App or wherever you get your podcasts. You can listen to new episodes early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting www.wondery.com/links/the-best-idea-yet/ now.

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TRAILER

Introducing: The Best Idea Yet

Follow The Best Idea Yet on the Wondery App or wherever you get your podcasts starting October 15th. Listen early and ad-free on Wondery+ starting October 8th. Join Wondery+ in the Wondery App or on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

08/10/2024

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3 min

Season 2: Kat Torres has the insta-perfect life. She is rich, gorgeous and not ashamed to share it. Her posts about witchcraft and "alien baths" draw in over a million followers, all chasing the dream of a lifestyle like hers. But as she gathers more followers around her, the secrets beneath her fame grow darker and more dangerous. One woman sets out to bring back her best friend who has fallen under the spell of this modern-day guru. And what begins as a search for a missing friend soon puts her on a collision course with Kat. Based on the hit Brazilian podcast, journalist Chico Felitti uncovers a gripping story of influence, control, and those who dare to fight back. Season 1: When we face challenges in life, we seek answers from people we believe can help us. When tragedy strikes an exclusive retreat with a self-help superstar, many people are left to wonder: how far is too far? James Arthur Ray was an Oprah-endorsed self-help teacher who achieved fame, fortune, and influence. But friends and family members of his followers questioned his unorthodox methods, and tried to stop him. From Wondery, the makers of "Dirty John," "Dr. Death," and "The Shrink Next Door," comes a story about the dark side of enlightenment. Hosted by journalist Matt Stroud. Listen to episodes of Guru: Don't Cross Kat early and ad-free by joining Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/guru/ now.

4.2 (60)

TRUE CRIME
In a country obsessed with gossip, the great and the good fear one thing more than any other - scandal. British scandals change the course of history. They bring down governments, overthrow the rich and cause the mighty to fall. Some are about sex, others about money. In the end, they’re all about power. But often at the heart of a scandal, there are ordinary human stories. Stories of those caught up in the swirl of outrage. Who was really to blame for what happened? Why did they do it? And when all is said and done, did anything really change? From the creators of Business Wars, American Scandal and Ghost Story, comes British Scandal. Each week, hosts Alice Levine and Matt Forde delve into the murkier side of the British elite, from Phone Hacking to Profumo to the short-lived premiership of Liz Truss. Because sometimes the truth doesn’t set everyone free… Listen to British Scandal on the Wondery App or wherever you get your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/british-scandal/ now.

4.6 (274)

HISTORY
A Wondery original podcast so compelling it was reimagined for TV starring Michelle Williams, Jenny Slate, Sissy Spacek, and more… When Molly's diagnosed with stage IV breast cancer, she decides to do something bold: she leaves her unhappy marriage and embarks on a series of sexual adventures to help her feel alive. She shares the funniest and most touching details with her closest friend, host Nikki Boyer. As they peel back the layers, we learn that Molly isn’t just grappling with breast cancer: she's also dealing with some trauma from her past. Along the journey, the friends explore bigger themes that affect us all -- like healing, forgiveness and what do we do with the time we have left. Follow Dying for Sex plus all-new bonus episodes on the Wondery App or wherever you get your podcasts. You can binge the entire original podcast early and ad-free, right now on Wondery+. Start your free trial in the Wondery App, Apple Podcasts, Spotify or by visiting wondery.com/links/dying-for-sex/ now.

4.8 (130)

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The untold stories behind the products you’re obsessed with and the bold risk-takers who made them go viral. How did Birkenstocks go from a German cobbler’s passion project 250 years ago to a starring role in the Barbie movie? Who created that bottle of Sriracha permanently living in your fridge? Did you know the Air Jordans were initially banned by the NBA, or that Super Mario became the best-selling video game character ever thanks to a strategy called “The Infinite Game?” On Wondery’s new weekly podcast The Best Idea Yet, Nick Martell and Jack Crivici-Kramer (hosts of the award-winning daily pop-business podcast, The Best One Yet [TBOY]) have identified the most viral products of all time and reveal their untold origin stories — plus the bold risk-takers who brought them to life. From the Happy Meal to Levi’s 501 jeans, come for the products you’re obsessed with, stay for the business insights that’ll make you the most interesting person at your next brunch. Follow The Best Idea Yet on the Wondery App or wherever you get your podcasts. You can listen to new episodes early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting www.wondery.com/links/the-best-idea-yet/ now.