The Smartest Amazon Seller

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The Smartest Amazon Seller

Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.

  1. 24 OCT

    Episode 281 - Understanding FBA Calculators and Profitability on Amazon

    Scott explores the limitations of popular FBA calculators and uncovers hidden costs that can significantly impact profitability. He discusses the importance of accurate accounting and inventory tracking, as well as strategies for managing high return rates.Drawing from years of experience selling over $100 million worth of products on Amazon, Scott delves into real-world examples and insights. Join him as he uncovers the truth behind FBA profitability and equips you with the knowledge to make informed decisions. Episode Notes: 01:15 - FBA Calculators Lies 04:35 - Understanding Profitability 08:55 - Amazon FBA Calculator 10:06 - Best Accounting Methods for Amazon Sellers 12:00 - How to Have a Profitable Amazon Business Coupon Code: Smart2024 Related Posts: The Best Accounting Methods for Amazon Sellers Profit Estimations

    14 min

  2. 22 OCT

    Episode 280 - Transforming Your Amazon Business with AI-Driven Content Creation with Max Sinclair

    In this episode, we're joined by Max Sinclair, Founder and CEO at Ecomtent, to explore how AI tools can revolutionize your e-commerce strategy.Discover how AI can help you craft product titles and descriptions that rank higher in Amazon search results. Learn why visual context is crucial in the age of AI-powered search algorithms, and how to optimize your listings accordingly.Explore innovative templates that make it easier to create stunning primary images and A+ content.Don't miss this opportunity to learn how AI can help you save time, boost sales, and stay ahead of the competition on Amazon. Episode Notes: 00:50 - Max Sinclair Introduction and Background 05:40 - AI's Impact on E-commerce 07:20 - Content Creation and the Importance of Visual SEO 08:45 - Streamlining Content Generation 13:30 - How Templates Streamline Content Creation for Non-designers 18:10 - Enhanced Brand Content 20:50 - Primary Image Optimization 25:15 - Technical Insights and Data Usage LinkedIn: linkedin.com/in/max-sinclair-ai Website: ecomtent.ai/ X: x.com/maxsinclair4 Related Post: How to Use AI for Successful Amazon Selling

    31 min

  3. 15 OCT

    Episode 279 - Inflation, Awards, and Insights into Amazon's Marketplace with Scott Needham

    Get the latest on Amazon's pricing trends, including an upcoming inflation report. Scott compares 1P and 3P sellers and discusses how major brands like Apple dominate the marketplace. Understand how inflation affects Amazon's pricing strategies, particularly for Chinese sellers. Gain insights into the challenges and methodologies used to analyze price trends across millions of products. Plus, learn about the prestigious Golden Seller Awards. Episode Notes: 00:15 - About The Smartest Amazon Seller 02:30 - Golden Seller Awards 04:20 - Average Price of Selling ASINs 04:59 - 1P Brands Report 08:15 - 1P vs 3P 11:28 - Inflation Prices on Amazon Marketplace   Related Post: ‍How to Search Amazon Storefronts and Sellers

    20 min

  4. 8 OCT

    Episode 278 - Building a Multi-Million Dollar Amazon Empire with Jeff Needham

    Ever dreamed of building a multi-million dollar Amazon business with your sibling? Join us for a special episode where we sit down with my brother and co-founder, Jeff, to uncover the secrets behind our journey from humble beginnings to becoming one of the top Amazon sellers. We'll share candid stories about the highs and lows of running a successful e-commerce business for over a decade, including the importance of adaptability in scaling a business, insights on leveraging third-party logistics for growth, and lessons learned from pursuing brand exclusivity deals. Whether you're an aspiring entrepreneur or an e-commerce enthusiast, this episode is packed with valuable insights you won't want to miss.   Episode Notes: 00:10 - Jeff Needham Introduction 02:15 - Early Days and Initial Insights Into the Amazon Marketplace 05:00 - Scaling the Business 06:55 - Realizations and Challenges 09:50 - Decision to Move Warehouse Operations to Indiana 12:25 - Optimizing the Business 15:30 - Exploration of Brand-Direct and Exclusive Selling Models 16:10 - Lessons Learned from Watching Other Competitors 17:20 - Brand Direct Challenges 19:00 - Failed Ventures and Insights 25:30 - The Reimbursement Service 26:18 - Operational Innovations 29:30 - Scott’s Scouting Tool 30:30 - Issues with Expanding Too Wide 33:10 - Dealing with Accounting 34:47 - COVID Stories 37:45 - Price Gouging 39:15 - Amazon Inventory Constraints   Related Post: 7 Pro Amazon Listing Optimization Tips to Send Your Sales Soaring

    42 min

  5. 1 OCT

    Episode 277 - The Secrets to Stunning Amazon Product Pages with George Reid

    Join Scott and George Reid from AMZ Design Kit as they explore innovative strategies for creating eye-catching Amazon product pages that convert.Discover how George's journey led him to develop a unique tool that curates top-tier design examples, infographics, and A+ content to inspire your creative process.Learn how AMZ Design Kit collects and organizes high-performing design elements to fuel your inspiration. Explore practical tips to speed up your design process without sacrificing quality. Understand the significant impact of well-designed pages on conversion rates and advertising effectiveness.Tune in to discover how to elevate your Amazon product pages and drive sales.Episode Notes:00:45 - George Reid Introduction   01:40 - Concept of AMZ Design Kit   02:50 - The Intersection of Advertising and Design   05:25- Role of Design in Conversion Rates   08:25 - Refreshing an ASIN   09:05 - Not Reinventing the Wheel   10:00 - Building a Design System   11:55 - Utilizing the AMZ Design Kit   14:55 - Design Refresh Results   17:30 - The Value of AMZ Design Kit   19:00 - Video Templates   20:40 - Affordability and Accessibility of AMZ Design Kit   LinkedIn: linkedin.com/in/georgereid23 Email: georgebreid@gmail.com Related Post: Advertising Solutions by Amazon: A Closer Look into Amazon Ads

    24 min

  6. 24 SEPT

    EPISODE 276 - Maximizing E-commerce Potential with Blaine Davis of Marketplace Pros

    Blaine Davis shares his remarkable journey, mirroring Scott's own path, from early days of reselling to venturing into private labels and ultimately offering industry-leading services.   Blaine's transition from managing an independent tool truck business online to becoming an Amazon powerhouse is a testament to his entrepreneurial spirit and adaptability. Discover how he navigated the ever-evolving landscape of Amazon and balanced reselling established brands with launching private labels.   Gain valuable insights into the future of e-commerce and the growing importance of collaborative partnerships. Blaine's perspective is invaluable as brands increasingly recognize the need for strong partnerships beyond transactional relationships.   Discover Blaine's challenges and the strategic pivots that led to Marketplace Pros's success. Learn how he adapted to changing market dynamics and transformed his business to offer a comprehensive suite of services.   Episode Notes:   00:15 - Blaine Davis Introduction   02:20 - Getting to Know Blaine   04:12 - Exclusive Partnerships   05:35 - Private Label vs. Reselling   07:40 - Knowing Your Keywords   08:30 - The Automotive Niche   10:50 - Getting Heavy on the SKU   11:40 - Competition and Market Dynamics   16:00 - Launching New Products   16:30 - Fees and Amazon Policies   18:30 - Challenges In Doing Pivots/Transitions   20:35 - What Excites Blaine About the Marketplace?   22:15 - The Rise of New Marketplaces   LinkedIn: https://www.linkedin.com/in/blainejdavis/ X: @blainedavis Website: blainedavis.net Email: blaine@marketplacepros.com   Related Post: How Product Research Can Upscale Private Label Sellers’ Businesses

    27 min

  7. 18 SEPT

    EPISODE 275 - Advanced Strategies for Amazon Reimbursement with Yoni Mazor

    Are you leaving money on the table when it comes to Amazon reimbursements?Join us for an in-depth discussion with Yoni Mazor, the CGO of Getida and a seasoned expert who has been navigating the complexities of Amazon seller reimbursements since 2015. In this episode, we'll dive into the essential strategies and industry insights you need to maximize your returns. We'll discuss the evolving landscape of Amazon reimbursement services, including the critical changes to Amazon's upcoming reimbursement policies. Yoni will share proven tactics for ensuring you're not leaving money on the table.Don't miss out on this invaluable advice that could significantly impact your bottom line. Tune in to learn how top sellers efficiently audit tens of billions in transactions and why private equity-backed solutions are setting new standards in transparency and compliance.Episode Notes: 00:30 - Yoni Mazor Introduction   02:21 - Getida’s History   07:55 - Scaling Challenges and Innovations   11:35 - Patent Innovation and Document Handling   12:35 - Recent Changes in Amazon’s Policies   17:35 - Logic Behind Amazon Timeframes   21:45 - Leaving Money on the Table   23:45 - The Inconsistencies in Amazon   26:20 - Advertising Click Fraud   28:50 - Getida’s Future LinkedIn: linkedin.com/in/yoni-mazor-b204a274 Website: getida.com/   Related Post: What Is an Amazon Returnless Refund?

    34 min
  8. EPISODE 274 - From Supplements to Software: The Evolving Strategies of Mike Danford

    10 SEPT

    EPISODE 274 - From Supplements to Software: The Evolving Strategies of Mike Danford

    Mike Danford, Growth Optimizer at Adverio, shares his extensive experience, offering invaluable insights into Amazon's competitive landscape.Discover how Mike transitioned from a small-scale seller to managing large product catalogs efficiently. Learn about the challenges and opportunities he faced along the way, and gain valuable tips on streamlining operations and optimizing product listings.Uncover the power of dynamic pricing strategies and how Mike has used them to maximize profitability. Understand the benefits of adjusting prices in real time based on market trends, competitor activity, and customer demand.Explore the potential of machine learning for predictive analytics in e-commerce. Learn how Mike has leveraged data-driven insights to forecast sales, optimize inventory levels, and identify emerging trends.Whether you're a seasoned Amazon seller or just starting, this episode offers actionable tips and strategies to help you grow your business and achieve long-term success.Episode Notes:00:55 - Mike Danford Introduction 01:30 - Mike’s Journey 04:05 - From Seller to Agency Founder 06:18 - Managing Large Catalogs 08:30 - Techniques for Optimizing Large Product Ranges 10:10 - Handling C1 and C2 Tier Products 12:10 - Introduction to Dynamic Pricing Tools 15:25 - Charm Pricing and Its Benefits 16:25 - Seller Central Utilities Benefits 18:30 - Custom-Built Tools and Machine Learning 20:35 - Integration of AI and Machine Learning 23:15 - Reflections on Amazon's Future DirectionsWebsite: Adverio.ioLinkedIn: linkedin.com/in/danfordmikeRelated Post: How to Use AI for Successful Amazon Selling

    26 min
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About

Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.

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