EPISODE #75: GETTING READY FOR 2024 — CRISIS EXPERT ANDY GILMAN RETURNS

“Let’s be careful out there.” 

The line made famous by Hill Street Blues’ Sgt. Phil Esterhaus holds up 40 years later – just ask crisis expert Andy Gilman. In addition to his formal title – President and CEO of CommCore Consulting Group – Andy is the standard-bearer for communicators tasked with navigating sensitive issues. 

In his fifth (!!) appearance on EE Voice, Andy joins us to take a look at the state of things in 2024 and advises us to prepare, prepare, prepare for potential crises. He urges communicators to “get the checklist going” and identify the events that may impact businesses and their employees in the near-term future. 

“I might take a whiteboard,” Andy suggests. “And put on the whiteboard, ‘What has happened to our organization in the past year?’ ‘What’s happened to our sister and brother organizations?’ ‘What’s happened to society at large?’ Then do the comparison and ask, ‘Okay, what are we ready for?’” 

In this wide-ranging conversation on 2024 preparedness, we discuss: 

• Coaching executives and spokespeople for public appearances 
• Handling divisive social issues with empathy 
• Conveying complicated issues in digestible ways 
• Incorporating AI without losing the human element of communications 
• Fair and balanced responses to employee activism 
• Planning for dangerous event in physical offices 

For more from Andy, you can: 

• Email him at agilman@commcoreconsulting.com 
• Find him on LinkedIn 
• Check to the CommCore Consulting Group website at https://www.commcoreconsulting.com/ 

Note: The book we discussed during this episode was The Checklist Manifesto: How to Get Things Right, by Atul Gawande. 

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