171 episodes

Set your time free through smarter systems so you can do more of your best work. Join Jenny Blake, award-winning author of three books—including Free Time: Lose the Busywork and Love Your Business and Pivot to explore our guiding question: How can we earn twice as much in half the time, with joy and ease, while serving the highest good? Subscribe now so you don’t miss an episode! Bonus: please leave a review and share with a friend—word-of-mouth is the most joyful way to grow the show :) Subscribe to theTime Well Spent newsletter at ItsFreeTime.com, and share this episode at pod.link/freetime. Check out Jenny's other podcast, Pivot with Jenny Blake, on navigating change at pod.link/pivotmethod.

Free Time with Jenny Blake Jenny Blake

    • Business
    • 4.9 • 37 Ratings

Set your time free through smarter systems so you can do more of your best work. Join Jenny Blake, award-winning author of three books—including Free Time: Lose the Busywork and Love Your Business and Pivot to explore our guiding question: How can we earn twice as much in half the time, with joy and ease, while serving the highest good? Subscribe now so you don’t miss an episode! Bonus: please leave a review and share with a friend—word-of-mouth is the most joyful way to grow the show :) Subscribe to theTime Well Spent newsletter at ItsFreeTime.com, and share this episode at pod.link/freetime. Check out Jenny's other podcast, Pivot with Jenny Blake, on navigating change at pod.link/pivotmethod.

    Inbox Taming with Yaro Starak

    Inbox Taming with Yaro Starak

    Processing email and social media inboxes is overwhelming enough for one person — can you imagine creating an entire company to help entrepreneurs do this at scale?! Communication curmudgeon that I am, I most certainly cannot.
    That’s why I invited today’s guest, Yaro Starek, to share the systems and approaches behind Inbox Done, his company that helps clients tame the never-ending email beast.
    More About Yaro: Yaro Starak is the co-founder of InboxDone.com, an email management company with a team of 45+ serving clients, including restaurant owners, venture capitalists, accountants, doctors, lawyers, real estate agents, car retailers, online coaches, and more. He is the host of the Vested Capital podcast, author of Blog Profits BluePrint, and angel investor. Yaro has been featured in SkyNews, Forbes, Entrepreneur Magazine, Huffington Post, Business Insider, Foundr, and hundreds of media outlets and events.

    🌟3 Key Takeaways:


    Yaro believes it’s best to have two team members entirely dedicated to email, not just a fraction of one VA’s time, which often just replicates the problems you have with staying on top of it yourself. Build in redundancy for handling communications. 


    Determine where you most want to receive different kinds of information such as daily summaries, details about leads and inquiries, personal matters, time sensitive client requests, etc — then create SOPs for how you get the information you need where you can most easily deal with it. 


    If your inbox is your to-do list then you are at risk of two things: You will not be able to fully delegate it, and it might not be the best way to prioritize your work.


    📝Permission: To be involved in — not responsible for — your inbox.

    ✅Do (or Delegate) This Next: Check out Jenny’s Stuck Email Categories template and start observing what the most common types of emails are (and subsequent processes to document) that you might be able to delegate in the future. 

    📘Books Mentioned:

    Free Time: Lose The Busywork, Love Your Business

    Pivot: The Only Move That Matters Is Your Next One


    Blog Profits Blue Print by Yaro Starak


    A World Without Email by Cal Newport


    Unsubscribe by Jocelyn Glei


    The Tyranny of Email by John Freeman


    🔗Resources Mentioned:

    Yaro on the web, Instagram: @yarostarak, Twitter, LinkedIn, Facebook


    InboxDone.com

    Yaro’s podcast: Vested Capital and course: Laptop Lifestyle Academy


    Article: How To Hire, Test And Train A Virtual Assistant To Handle Your Email 

    Tools: Yesware, SaneBox, Calendly, HelpScout (what JB uses for team emails), HubSpot, Slack



    🎧Related Podcast Episodes:

    002: Eliminate Email with Cal Newport

    006: Going Pro on Podcasting with Jordan Harbinger

    019: Most Valuable Activities with Dave Crenshaw

    145: Tips for Training Part-Time Team Members with Kaneisha Grayson

    104: Save Someone Next Steps


    035: The Long Game with Dorie Clark and Pivot 298: Networking in a New Niche and Becoming Broadway Investors with Dorie Clark and Alisa Cohn



    💻 Access Free Time episode transcripts on Podscribe »
    🌟Enjoying the show? The best way to thank us is by leaving a rating or review.
    ❤️ Join Jenny’s private BFF community for access to a monthly Q&A call, a private podcast feed with bonus content, and a community forum to exchange ideas and feedback with fellow Heart-Based Business owners. 
    💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join
    🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/toolkit 
    💬 I’d love to hear what’s on your mind! Take the Free Time listener survey
    ☎️ Submit a voice question or comment for future episodes: http://itsfreetime.com/ask
    🎧 Make sure you’re subscribed wherever you listen to podcasts
    📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/161
    Learn more about your ad choices. Visit megaphone.fm/adcho

    • 50 min
    How to Get Better at Spotting Automation Opportunities — 5 Questions to Ask

    How to Get Better at Spotting Automation Opportunities — 5 Questions to Ask

    Do you ever feel like you’re just not good with systems? If so, then this episode is for you. The more efficient we can be in our operations, the more time we can set free.
    Today, I’m sharing five questions to keep in mind while working to increase your awareness for potential automation opportunities. Automation is a skill, and this episode will help you get better at it.
    For more help and inspiration as you set your time free in 2023, I encourage you to join us in BFF, my private community. If you join before March, you’ll be in time for a special workshop on Trademarking and IP with a Heart-Based Business attorney. Learn more and enroll at ItsFreeTime.com/BFF. Apply promo code PODCAST for 50% off your first month.

    🌟Five Questions to Get Better at Spotting Automation Opportunities:

    Does this repeat?

    Is something falling through the cracks?

    Would more communication help?

    Is my data centralized where I can reference it easily?

    Do I need two or more different software tools to talk to each other?

    Bonus: What can I put on subscription?


    📝Permission: Not to be a software expert or an engineer! 

    ✅Do (or Delegate) This Next: Become an observer: Where are you repeating yourself? What’s falling through the cracks? Where would extra reminders be helpful? Get creative and start automating more!

    📘Books Mentioned:


    Free Time: Lose The Busywork, Love Your Business 


    Pivot: The Only Move That Matters Is Your Next One

    Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling


    🔗Resources Mentioned:


    Free Time Toolkit and Quiz


    BFF Community

    Free Time Operations Dashboard


    Subscriptions: Trade Coffee, Lola, Factor


    Tools: Kajabi, Zapier, Notion, HelpScout, Slack, TripIt Pro, Typeform, Squarespace



    🎧Related Podcast Episodes: 

    062: Made By Monday 🐸 On Content "Frog" Batching

    156: 8 Idea Generation Strategies

    102: 12 Systems-Thinking Steps for Moving from Friction to Flow

    094: Top 5 Tools That Power My Business

    088: Why I Moved from Asana to Notion for Task and Project Management

    148: How to Build a Business Operations Dashboard

    125: How to Create Your Own CRM with Alex Sherwood

    018: Workcation in the City

    Pivot 077: 21+ Travel Tips, Tools and Apps — with Jenny Blake



    💻 Access Free Time episode transcripts on Podscribe » 
    🌟 Enjoying the show? The best way to thank us is by leaving a rating or review.
    ❤️ Join Jenny’s private BFF community for access to a monthly Q&A call, a private podcast feed with bonus content, and a community forum to exchange ideas and feedback with fellow Heart-Based Business owners. 
    💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join
    🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/toolkit
    💬 I’d love to hear what’s on your mind! Take the Free Time listener survey
    ☎️ Submit a voice question or comment for future episodes: http://itsfreetime.com/ask
    🎧 Make sure you’re subscribed wherever you listen to podcasts
    📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/160
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 28 min
    Time Blocking Together with Jess & Dave Radparvar

    Time Blocking Together with Jess & Dave Radparvar

    Juggling a schedule for one person is tricky enough; for a two-entrepreneur household with kids, it’s another thing altogether! Learn how Jess and Dave make time for each other, for themselves, and for their deep work in today’s conversation about creating free time together as a family.
    More About Jessica: Jessica Marati Radparvar is a social impact strategist motivated by the belief that doing the right thing should be as easy as humanly possible. She is the founder of Reconsidered, a boutique consultancy and content platform that helps impact leaders drive bigger, bolder, more sustainable change.
    More About Dave: Dave Radparvar is an entrepreneur, father, and amateur skateboarder. In 2009, he co-founded Holstee, a company that offers inspiration and tools to help you live a more meaningful life. In 2020, he co-founded Reflection.app, a guided digital journal for mental wellness. Dave lives in Amsterdam with Jess and their son Shilo.

    🌟3 Key Takeaways:

    Revisit things that don’t feel right. As you and your company grow, regularly check in to see what feels right and what should stop or change.

    Clear communication and clarity around task ownership make it much easier to anticipate and enjoy the work you are in charge of.

    Is the best or right thing to do also the easiest one? Think about how you want to show up for your business and family; block time in advance for what matters most individually and as a unit.


    📝Permission: Jess says, “For entrepreneurs who are new parents: accept where you are in your journey, you might not be able to accomplish everything you used to be able to. Be compassionate and loving to yourself. This time is temporary.” From Dave, “Do the things for yourself in the morning that set you up for mental and physical wellness. Work can wait until you have spent some time on what makes you feel happy and energized.”

    ✅Do (or Delegate) This Next: Give yourself, or your business, a haircut. What is no longer working or serving you? Find something that needs to go or change to make room for something new. (Or just enjoy a new look!)

    📘Books Mentioned:

    Free Time: Lose The Busywork, Love Your Business

    Pivot: The Only Move That Matters Is Your Next One


    Life Admin: How I Learned to Do Less, Do Better, and Live More by Elizabeth Emens


    🔗Resources Mentioned:

    Jessica on the web, Twitter, LinkedIn


    Dave on the web, Twitter, LinkedIn


    Holstee

    Reflection.app

    Reconsidered: Newsletter, courses, private LinkedIn group


    Newsletter: Dense Discovery


    People: David Goggins, MBS, Sarah Peck’s Startup Parent



    🎧Related Podcast Episodes:

    143: Exploring Time, Money, and Energy Capacity with Tara McMullin and Charlie Gilkey (Replay)

    141: Process, Permission Slips, and Business Pivots with Tara McMullin

    157: Downshifting to a Delightfully Part-Team Team with Laura Roeder

    093: How to Sell Your Online Business with Alexis Grant

    104: Save Someone Next Steps

    098: How to Build Your Minimum Viable Team (MVT)


    💻 Access Free Time episode transcripts on Podscribe »
    🌟Enjoying the show? The best way to thank us is by leaving a rating or review.
    ❤️ Join Jenny’s private BFF community for access to a monthly Q&A call, a private podcast feed with bonus content, and a community forum to exchange ideas and feedback with fellow Heart-Based Business owners. 
    💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join
    🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/toolkit 
    💬 I’d love to hear what’s on your mind! Take the Free Time listener survey
    ☎️ Submit a voice question or comment for future episodes: http://itsfreetime.com/ask
    🎧 Make sure you’re subscribed wherever you listen to podcasts
    📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/159
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 47 min
    How to Decide on a Book (or Big Idea) Topic—10 Filters

    How to Decide on a Book (or Big Idea) Topic—10 Filters

    One of the most common questions from those accessing the Author Toolkit (an assembly of my best-open-sourced templates and processes from 14+ years and three books) is a variation on: How can I decide on a topic? How do I narrow down my idea? How do I know if/when I have landed on the right idea?
    Today I’m sharing ten filters to help you narrow down your book idea — or, if you’re not an aspiring author, perhaps your next “big IP” area that will best serve your body of work, your business, and your future audience. 

    🌟10 Filters: How do I decide on a book topic?

    BookRx: Does it solve a problem people know they have? Would two friends at the coffee shop talk about the idea the way I’m describing it? 

    Is it evergreen for the market? Will there always be new people interested in the topic?

    Is it evergreen for me? Will I be able to maintain interest in the idea over time?

    Is it specific and yet still a big idea? It needs to be unique enough to attract attention and broad enough to have a large audience.

    Is it missing, or has it already been done? Some topics are more crowded than others, so spend some time researching other books and authors.

    Is there a trend, a hook, a twist? What is my unique take on this topic, and how will it benefit my audience?

    Does it serve an audience I’m excited to attract? Who do I want to work with, and will the idea help you connect with them?

    Does it serve my broader business/career goals? How does the book fit into my business or career?

    Am I uniquely qualified/positioned? Do I have the expertise and background to create a book on this topic?

    Why me, why now, why this book? What is my platform? Do I have the reach and connections to make a business case for the book? 


    📝Permission: Ditch dull ideas! No matter how good (or should) they seem on paper. Stay committed—and surrender throughout the process—to ideas that make your heart sing.

    ✅Do (or Delegate) This Next: Once you’ve narrowed down your BookRx (or BigIdeaRx), create a one-pager answering: Why me? Why now? Why this book? What’s the timely hook or the unexpected twist? Bonus: Draft a mini-conversation about the problem it solves, with one friend lamenting to another over coffee, and the second one answering, “Ahhh, I know just the thing — you have to read this book!” 

    📘Books Mentioned: Free Time: Lose The Busywork, Love Your Business, Pivot: The Only Move That Matters Is Your Next One 

    🔗Resources Mentioned:

    Free Time Author Toolkit


    Adrian Klaphaak’s Career Pathfinder Course (promo code PIVOT)

    Jenny’s LinkedIn Learning Courses



    🎧Related Podcast Episodes: 

    156: 8 Idea Generation Strategies

    103: How to Land a Literary Agent and Publisher with David Moldawer (Part One)

    105: “Don’t write the wrong book!” with David Moldawer (Part Two)

    036: Shaping Big Ideas — Notion Walkthrough #2

    038: Tracking Progress Toward Finishing a Book (or Big Idea) with an Essay Tracker — Notion Walkthrough #3

    031: Eleventh-Hour Creative Gremlins

    Pivot 207: How to Develop Your Book and Big Idea (Part 1), 208: Your Book and Big Idea (Part 2)



    💻 Access Free Time episode transcripts on Podscribe » 
    🌟 Enjoying the show? The best way to thank us is by leaving a rating or review.
    ❤️ Join Jenny’s private BFF community for access to a monthly Q&A call, a private podcast feed with bonus content, and a community forum to exchange ideas and feedback with fellow Heart-Based Business owners. 
    💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join
    🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/toolkit
    💬 I’d love to hear what’s on your mind! Take the Free Time listener survey
    ☎️ Submit a voice question or comment for future episodes: http://itsfreetime.com/ask
    🎧 Make sure you’re subscribed wherever you listen to podcasts
    📝 Check out full show notes and links from this episode and share it

    • 28 min
    Downshifting to a Delightfully Part-Team Team with Laura Roeder

    Downshifting to a Delightfully Part-Team Team with Laura Roeder

    What type of business would you build if you no longer needed the money? After a life-changing exit from her previous company, Meet Edgar, Laura Roeder’s answer: a fun one. 
    She is now more focused than ever on building a business that is bootstrapped, agile, asynchronous, joyful for all involved, and powered by part-time team members who love what they do. In this conversation, we discuss why Laura downshifted from a structure with 30 full-time employees to one that’s leaner, saying no to the Business Ops Police, the perks of part-time team members (for you and them), and why “winner take all” markets are a myth.
    More About Laura: Laura Roeder is a lifelong entrepreneur and founder of several multi-million dollar bootstrapped companies. Her current two focuses are Paperbell and CoachCompare; prior to that, she built and sold MeetEdgar, co-founded Marie Forleo’s B-School, and ran LKR Social Media.

    🌟3 Key Takeaways:

    Look for people who get tremendous satisfaction (even if not passion) from the work you need done. What types of problem-solving and projects do they find inherently fun?

    “Your business is your utopia” (Derek Sivers): The reason you work for yourself is to have greater control and freedom.

    “The inside of your business should be as beautiful as the outside.” How can you build systems and employ software that engenders a sense of relief for all involved?


    📝Permission: To enjoy your business! Drop any shoulds you’re carrying from the Business Ops Police.

    ✅Do (or Delegate) This Next: Is your current software stack causing stress or making you sigh with relief? Make sure each tool is helping more than it’s hurting, replace any that aren’t, and even better still—see if any new tools can combine what separate ones are doing.

    📘Books Mentioned: 

    Free Time: Lose The Busywork, Love Your Business

    Pivot: The Only Move That Matters Is Your Next One


    Drive: The Surprising Truth About What Motivates Us by Daniel Pink


    Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish


    🔗Resources Mentioned: 

    Laura on the web, Paperbell, CoachCompare, Instagram: @laurakroeder, Twitter, LinkedIn


    Article: Exactly How I Cold Emailed My Way to A Life-Changing Exit (and You Can Too)



    Videos: The Pre-launch Strategy That Built MeetEdgar a 100k List - Laura Roeder at Converted 2016, Laura Roeder: How She Grew MeetEdgar Into A Multi-million Dollar Business speaks at LTV Conf 2018


    Tools: MixPanel, SalesForce, Meet Edgar, HelpScout, ClickUp, Notion, Dubsado, Kajabi, Practice, DuckDuckGo, Hootsuite


    Podcasts: Laura Roeder on They Got Acquired, Built to Sell #344: How to Make Your Email List Worth 7-Figures, The Art of Newsletters 069: Laura Roeder – Building the Best Brand in Your Niche



    🎧Related Podcast Episodes: 

    093: How to Sell Your Online Business with Alexis Grant

    061: Scaling Boutique Businesses with Greg Alexander

    145: Tips for Training Part-Time Team Members with Kaneisha Grayson


    💻 Access Free Time episode transcripts on Podscribe »
    🌟Enjoying the show? The best way to thank us is by leaving a rating or review.
    ❤️Consider joining Jenny’s private BFF community, where you’ll get access to a monthly Q&A call, a private podcast feed with bonus content, and a community forum to exchange ideas and feedback with fellow Heart-Based Business owners.
    💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join
    🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/toolkit 
    💬 I’d love to hear what’s on your mind! Take the Free Time listener survey
    ☎️ Submit a voice question or comment for future episodes: http://itsfreetime.com/ask
    🎧 Make sure you’re subscribed wherever you listen to podcasts
    📝 Check out full show notes and links from this episode and share it with a friend! https://itsfreetime.com/episodes/157
    Learn more about your ad choices. Visit megaphone.fm

    • 55 min
    8 Idea Generation Strategies

    8 Idea Generation Strategies

    I had high hopes for the first couple of weeks of the year, but I rang in 2023 in bed, completely uninspired by goals or ideas—anything beyond a desire to get healthy and feel human again, let alone any loftier business aims. Taking a (very loud) hint from the universe, I settled on the theme THRIVE as my focus to start the year.
    One of the most common replies to my “wave a magic wand and fix one thing in your business” question when people access the Free Time Toolkit is for help with idea generation. In a meta move—seeing as I was in need of those very strategies myself to create this episode—today I am sharing 8 of them here with you!
    Don’t forget, you can always share a question or your favorite time-saving system by leaving me a voice memo at http://itsfreetime.com/ask.

    🌟8 Idea Generation Strategies:

    Maintain a collection bucket for when you’re reading, watching or have-on-the-go ideas. 

    What is true now? Look for Truth While It’s Fresh or Share When Solved moments.

    Always Be Listening (ABL). Systematize your listening through forms and ongoing input.

    Synthesis: Introduce a new concept by fusing different ideas together through metaphor.

    Be a contrarian: What is everyone talking about right now, and what is your take?

    What tropes or industry cliches drive you crazy? 

    Be a trend spotter: What is happening now that you have a heightened sensitivity to?

    Get quiet: What can come through only me? How can I serve as a messenger? 


    📝Permission: Lean on your audience and friends when creatively stuck. Explicitly ask for Q&A submissions, or get quiet and tap into the collective consciousness to create what you most need to hear in this moment. What’s the “love letter” you want to write or say if you were sitting across from one of your business besties (or your ideal reader or listener) in a coffee shop?

    ✅Do (or Delegate) This Next: Create an “always be listening” form (or field on an existing form asking about your audience’s biggest question or challenge) if you don’t already have one. For more on this, get your copy of Free Time and check out Chapter 13! 

    📘Books Mentioned:


    Free Time: Lose The Busywork, Love Your Business 



    Pivot: The Only Move That Matters Is Your Next One 



    How to Take Smart Notes: One Simple Technique to Boost Writing, Learning and Thinking by Sönke Ahrens


    Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential by Tiago Forte


    The Way to Wealth: Ben Franklin on Money and Success by Benjamin Franklin (Benjamin Franklin)


    🔗Resources Mentioned:

    Free Time Toolkit, Free Time Operations Dashboard


    Videos: Matthew Dicks’ TEDxBerkshires Talk: Homework for Life, Curb Your Enthusiasm: Bad Middling


    YouTube Channel: The Deep Life with Cal Newport


    Article: New Yorkers Sick of Being Sick


    Notion web clipper: https://www.notion.so/web-clipper


    Jenny’s Loom walkthrough on Notion, and Notion for Collection Buckets



    🎧Related Podcast Episodes: 

    111: Building a Second Brain with Tiago Forte

    142: 🍉 Pick the Low-Hanging Watermelon

    124: JB’s 5 C’s System for Content Curation and Production


    💻 Access Free Time episode transcripts on Podscribe » 
    🌟 Enjoying the show? The best way to thank us is by leaving a rating or review.
    ❤️ Join Jenny’s private BFF community for access to a monthly Q&A call, a private podcast feed with bonus content, and a community forum to exchange ideas and feedback with fellow Heart-Based Business owners. 
    💌 Subscribe to the Time Well Spent newsletter: http://itsfreetime.com/join
    🛠 Get instant access to the Free Time Toolkit: http://itsfreetime.com/toolkit
    💬 I’d love to hear what’s on your mind! Take the Free Time listener survey
    ☎️ Submit a voice question or comment for future episodes: http://itsfreetime.com/ask
    🎧 Make sure you’re subscribed wherever you listen to podcasts
    📝 Check out full

    • 29 min

Customer Reviews

4.9 out of 5
37 Ratings

37 Ratings

gal0824 ,

Helpful and enjoyable

Great podcast to listen on my commutes back home. It was the right amount of productivity advise under Jenny’s “free time” mantra and fun. And her work is relatable to someone in academic science leading a small team (vs. an entrepreneur!).

Jawsietime ,

So good and so relevant!

A long-overdue review for this brilliant podcast. Jenny’s ideas are a must-have for any solopreneur or aspiring solopreneur. Also great for creatives and anyone who wants to re-assess their relationship to work.

DailyGC ,

Joyful Solutions for Entrepreneurial Overwhelm

Can I give 6 stars? In the universe of entrepreneurial overwhelm, Jenny and her guests consistently offer relevant, actionable nuggets to help you achieve focus, clarity and results. If you need a compassionate guide to get you through the messy middle or to rearrange the fragments of your next great work, this is the place. Many episodes, such as "Building a Second Brain" and "How to Start Writing a Book, Course, or Workshop," offer roadmaps that are worthy of a second listen. You will be joyfully grateful. Thank you, Jenny!

Top Podcasts In Business

Freakonomics Network & Zachary Crockett
Erika Kullberg
Ramsey Network
NPR
Jocko DEFCOR Network
Guy Raz | Wondery

You Might Also Like

Jenny Blake
Jonathan Fields
Cal Newport
Greg McKeown
Christine Koh
Erik Fisher