Own Your Message Podcast

Alisa Kay
Own Your Message Podcast

Welcome to the Own Your Message podcast: the place where I teach you how to be consistently authentic online so you can create magnetic content that excites your audience and shows you as the expert that you are. I’m Alisa Kay, and I’m a business coach who helps hidden experts become in-demand entrepreneurs fast. I’ve spent the last 5 years studying content, copy, marketing and the principles behind coaching psychology. I have helped hundreds of business owners learn how to show up more powerfully, take back their power, and make more money by tapping into the strategies I will be sharing. In this podcast, you’ll learn how to harness the power of your unique story and use magnetic marketing tools so that you can confidently OWN your place in your industry. Get ready to transform your marketing to reach more people and finally feel authentically YOU online. Previously the modern coach podcast.

  1. JAN 1 · BONUS

    Best Year Ever Series #6: The Omnipresence Blueprint: Visibility Beyond Social Media

    This podcast episode focuses on the idea that social media is not the only route to grow a spiritual business, and that there are numerous alternative visibility strategies available. The episode encourages listeners to reflect on their relationship with social media and to explore different channels that resonate with their unique energy and business goals. Ultimately, the message is about embracing one's innate magic and striving for greater impact with ease and grace in the coming year by diversifying ways you can be seen online and offline! In this episode, we explore: Beyond social media successAlternative visibility channelsCreating a holistic presenceSustainable growth strategies Key Takeaways: Social media is not the only way to grow your business; explore diverse strategies. Building an email list is crucial because it represents data that you own and control. It's important to develop a multi-layer visibility strategy to protect against platform changes. Your magic and unique gifts are essential for making a significant impact on others. Find visibility strategies that align with your energy and personal preferences for best results. The combination of online and offline visibility can dramatically enhance your business growth. Connect with Alisa: → Join The Visibility Breakthrough: www.growwithalisa.com → Instagram: www.instagram.com/growwithalisa → Facebook Community: https://www.facebook.com/groups/unforgettableyou

    16 min
  2. JAN 1 · BONUS

    Best Year Ever Series #4: The New Success Economy, Premium Positioning & Spiritual Leadership

    The podcast episode begins with an analysis of the current trends impacting pricing, emphasizing the importance of niching down to establish oneself as a hyper-specialist. In a world filled with competition, clarity in messaging and a deep understanding of one's unique expertise are crucial for attracting the right clients. By sharing personal stories and insights, entrepreneurs can create a compelling narrative that sets them apart from the crowd. The conversation delves deeper into the shifting consumer mindset, highlighting that today's clients are seeking more than just services—they desire community, connection, and resonance with the values of the brands they choose to support. Alisa stresses that successful entrepreneurs must be attuned to these desires and adjust their offerings accordingly. This includes not only the tangible aspects of their services but also the emotional and experiential elements that foster a sense of belonging. As the episode unfolds, listeners are encouraged to reflect on their own values and how these can be integrated into their business practices to create a more authentic and engaging customer experience. In this episode, we discuss: The changing landscape of premium pricingHow to position yourself as a spiritual leaderThe visibility-value connectionBuilding sustainable trust Key Takeaways: Embrace hyper-niching in your business to attract premium clients effectively. Understand that premium pricing is driven by the messaging and value alignment. Articulate your unique expertise and tell your story to command higher prices. Shifting consumer behavior means clear communication of values is essential for success. Create community-focused offerings to meet the growing need for connection among clients. Be unapologetic about your pricing and attract clients who resonate with your values. Connect with Alisa: → Join The Visibility Breakthrough: www.growwithalisa.com → Instagram: www.instagram.com/growwithalisa → Facebook Community: https://www.facebook.com/groups/unforgettableyou

    18 min
  3. JAN 1 · BONUS

    Best Year Ever Series #3: The Human Edge: Standing Out in an AI World

    This podcast episode delves into the importance of maintaining your human edge in a world increasingly influenced by AI. Your unique story and personal experiences are what set you apart as a spiritual entrepreneur. As AI technology continues to evolve, the need for authentic human connection becomes more vital, and listeners are encouraged to leverage their individuality to foster deeper connections with their audience. The discussion includes practical insights on how to articulate your values and experiences, which can help attract the right clients and create memorable interactions. Ultimately, the episode underscores that while AI can enhance business processes, it can never replicate the irreplaceable human touch that is essential for genuine connection and impact. In this episode, we'll explore: The truth about AI in spiritual businessWhy your story matters more than everHow to maintain authenticity at scaleThe power of human connection Key Takeaways: Your unique human experience and story are what truly set you apart in business. Maintaining authenticity while scaling requires clarity on your values and brand story. AI can enhance your work but cannot replicate the intuitive connection you have with clients. The key to unforgettable connections is making your audience feel seen and understood. Identifying and sharing your key stories can magnetize your ideal clients more effectively. Your journey matters, and it attracts the right people who resonate with your values. Connect with Alisa: → Join The Visibility Breakthrough: www.growwithalisa.com → Instagram: www.instagram.com/growwithalisa → Facebook Community: https://www.facebook.com/groups/unforgettableyou

    14 min
  4. 08/16/2024

    #S3E02: The Myth of the Soft, Demure and Mindful Girl & Why It's Ruining Business

    The latest episode of the Own Your Message podcast tackles the cultural trend of being "mindful and demure," which is often humorously critiqued yet reflects deeper societal expectations placed on women. The discussion highlights the dichotomy between the need for women to embrace assertiveness and their perceived obligation to be soft and non-threatening. Through personal anecdotes and insights, the host emphasizes that this narrative can hinder female entrepreneurs and lead to feelings of inadequacy. The episode encourages listeners to reject these limiting beliefs and embrace their strength, asserting that powerful women can be both fierce and feminine. Join the conversation on Instagram to share whether you identify as soft and demure or a strong, Amazonian warrior. In this episode of the Own Your Message podcast, I examine the viral "mindful and demure" trend, which originated from Kourtney Kardashian and has been spoofed on TikTok. I discuss how this trend highlights a broader societal issue where women are expected to be soft and non-threatening, particularly in business settings. It's time to reject these limiting stereotypes, embrace your strength and assertiveness, and build robust systems in their businesses that allow you to thrive without compromising your true self. Well-behaved women seldom make history. So, let's stop outsourcing our confidence to outdated societal norms. It's not 1930 anymore; it's time to take up space and go after what we want. Manifestation requires action, and building a strong business demands strategy, not just wishful thinking. I'm done with the soft and demure narrative. It's time to be loud, unapologetic, and take things into our own hands. Let's create the reality we want, ignite that fire under our arses, and show up for the people who need us. If this pep talk resonated with you, please DM me on Instagram at www.instagram.com/growwithalisa. Are you soft and demure, or are you a strong, Amazonian warrior? Let's chat about it. Takeaways: The trend of being 'mindful and demure' is a societal expectation that can hinder women's empowerment. Women are often pressured to present a softer, more submissive persona in various spaces, including business. Balancing strength and femininity is essential; one can be both powerful and soft at the same time. Manifestation requires action; simply wishing for things won't bring them into your life. It's important to challenge societal norms that dictate how women should behave and present themselves. Being unapologetically loud and taking up space can lead to greater success and fulfillment. Links referenced in this episode: www.instagram.com/growwithalisa

    23 min
5
out of 5
7 Ratings

About

Welcome to the Own Your Message podcast: the place where I teach you how to be consistently authentic online so you can create magnetic content that excites your audience and shows you as the expert that you are. I’m Alisa Kay, and I’m a business coach who helps hidden experts become in-demand entrepreneurs fast. I’ve spent the last 5 years studying content, copy, marketing and the principles behind coaching psychology. I have helped hundreds of business owners learn how to show up more powerfully, take back their power, and make more money by tapping into the strategies I will be sharing. In this podcast, you’ll learn how to harness the power of your unique story and use magnetic marketing tools so that you can confidently OWN your place in your industry. Get ready to transform your marketing to reach more people and finally feel authentically YOU online. Previously the modern coach podcast.

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