Andy's Podcast

Andy Mewborn
Andy's Podcast

Welcome to Andy's Pod - the sphere where visionaries and crafters converge to dissect the art and science of distribution. Venture with Andy into the minds of groundbreaking founders and creators who've mastered the essence of captivating audiences and scaling success. Here, we unravel the strategies that transform mere ideas into market dominators. Subscribe and step into a realm where every narrative is a lesson in marketing finesse, every discussion a roadmap to scaling ventures. Say goodbye to traditional sales pitches, and hello to insightful dialogues that empower you to Distribute your vision effectively.

  1. Apollo.io COO: 'AI SDRs Will Fail Without This One Thing'

    JAN 2

    Apollo.io COO: 'AI SDRs Will Fail Without This One Thing'

    In this insightful podcast interview, I sit down with Matt Curl, the COO of Apollo, to discuss the future of AI-powered sales, how cold emails are evolving, and why data-driven go-to-market (GTM) strategies matter more than ever. Matt draws on his experience at Apollo (a leading sales engagement and data platform) to share unique perspectives on PLG (product-led growth), the challenges of AISDRs, and the importance of RevOps in B2B SaaS. You’ll learn how AI-driven personalization can backfire, why focusing on the right signals in your target market dramatically boosts reply rates, and how creative testing in cold emails resembles running meta ads. We also dive into the power of intent data, the nuances of domain reputation, and how founders can navigate “shiny object syndrome” while scaling. Whether you’re a sales rep looking for cutting-edge tactics, a founder exploring PLG strategies, or a RevOps professional seeking the perfect tech stack, this conversation is packed with actionable takeaways and real-world insights. Tune in to hear how Apollo continues to innovate, the role of data in cold email success, and why customer obsession should guide product decisions. Timestamps0:00 – Introduction & Technical Glitches1:30 – Matt’s Musical Background & How Music Builds Discipline2:30 – The Rise of AI SDRs & What It Means for Sales Teams5:00 – Personalization vs. Scale & The Looming Spam Filter Problem9:00 – Why the Best Cold Email Tactics Resemble Ad Creative Testing14:00 – Finding High-Value Signals & The Role of RevOps19:30 – Unlocking Intent Data & Why Customers Drive Product Roadmaps24:00 – Clay vs. Apollo & The Importance of Ease-of-Use in Sales Tools28:00 – SMB vs. Enterprise: When to Move Up-Market31:00 – GTM Is Part of Your Product: The Future of End-to-End Sales Tech35:00 – Final Thoughts & Parting Words 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    36 min
  2. How Novatic Successfully Integrated PLG Without Ditching Their Sales Team

    12/09/2024

    How Novatic Successfully Integrated PLG Without Ditching Their Sales Team

    In this episode of Andy's Pod, we dive deep into the world of Product-Led Growth (PLG) with Natalie from Novatic. If you're skeptical about the "PLG or Die" mantra in B2B software, this episode is a must-listen! Natalie shares how Novatic integrated PLG into their existing sales-led strategy without laying off their sales team or making false promises. Key Takeaways:- The role of PLG as a lead generation channel and word-of-mouth driver.- Practical strategies that doubled their lead channels while keeping the sales team thriving.- Insights into organizing user conferences and live events.- The importance of word-of-mouth and influencer marketing in a crowded SaaS market.- How to effectively use Reddit and other unconventional channels for lead generation.- The significance of testing and iterating before fully launching a PLG motion. 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    44 min
  3. How to Turn Podcast Listeners into High-Paying Clients: Jonathan Goodman's Proven System

    12/06/2024

    How to Turn Podcast Listeners into High-Paying Clients: Jonathan Goodman's Proven System

    In this episode, we dive deep into the strategies that can transform your podcast listeners into high-paying clients. Our guest, Jonathan Goodman, shares his proven system that has helped him build a coaching empire and generate millions in revenue. If you're tired of chasing likes and want to learn how to create meaningful, revenue-generating conversations, this episode is for you! What You'll Learn:- The common mistakes people make when promoting their podcast on social media.- Why social media fame can be a trap and what actually matters for business growth.- Jonathan's exact systems that generate hundreds of high-ticket sales conversations daily.- How to use Instagram stories to drive engagement and start consultative sales conversations.- The importance of nurturing your audience and building a book of business.- How to leverage podcast content to support and grow your coaching business. 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    41 min
  4. Blending Wellness and Technology: Robbie Bent’s Othership Journey

    12/04/2024

    Blending Wellness and Technology: Robbie Bent’s Othership Journey

    In this episode, we dive into the incredible journey of Robby Bent, the founder of Othership, a wellness brand that started with a simple ice bath in his backyard and has now grown into a thriving business with physical spaces and a popular breathwork app. 🌟 Robby shares his personal story, from being an early investor in Ethereum to overcoming drug addiction and finding his passion in wellness. We discuss the challenges he faced while building Othership, including running out of money and navigating the complexities of opening physical locations in Toronto and New York. 🏙️ We also explore Robby's unique experiences, such as spending eight days in complete darkness in a cave, and how these moments of introspection have shaped his approach to life and business. 🕯️ Join us as we uncover the secrets behind Othership's success, the impact of technology on human connection, and the future of wellness in the digital age. Don't miss this inspiring conversation with Robby Bent! 🎧 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    52 min
  5. Scaling Success: Brian Malkerson on Building a Multi-Product Sales Team at Attentive

    11/28/2024

    Scaling Success: Brian Malkerson on Building a Multi-Product Sales Team at Attentive

    In this episode, we sit down with Brian Malkerson, also known as Malky, the Chief Revenue Officer at Attentive, the SMS marketing platform revolutionizing how brands connect with customers. Brian has led Attentive's revenue team through massive growth, scaling to over 8,000 brands and powering billions of messages annually. Join us as we dive into Brian's journey from being the first salesperson at Attentive to becoming the CRO. We explore the intricacies of product-led growth, building high-performing revenue teams, and why Brian believes SMS is the future of e-commerce. Key Topics Discussed:- The challenges and strategies of transitioning to a multi-product company- The importance of focusing on a specific vertical for initial growth- Effective sales cycles and the importance of understanding customer pain points- The role of discovery in a multi-product sales approach- The impact of incentivizing sales teams and the debate on separate teams for different products 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    49 min
  6. Investing in the Future: Max Altucher's Framework for Identifying Market Waves

    11/07/2024

    Investing in the Future: Max Altucher's Framework for Identifying Market Waves

    In this episode, we sit down with Max Altucher, a pioneer in the go-to-market space and one of the most influential voices in modern sales. Max shares his incredible journey from his early days at Udemy to founding Sales Hacker, which was later acquired by Outreach, and his current role as the managing partner at GoToMarketFund. What You'll Learn:- Max's Journey: From Udemy to Sales Hacker and beyond.- Investing in Winning Companies: Max's framework for identifying and investing in category-defining companies early on.- Go-To-Market Strategies: Insights into the current state of go-to-market strategies and how they have evolved.- Building Sustainable Businesses: Practical advice for founders, sales leaders, and investors on building successful and sustainable businesses in today's market. 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates 🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course 🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    47 min
  7. Scaling Service Businesses: Eli Rubel's Journey to $9.8 Million in Profit

    10/29/2024

    Scaling Service Businesses: Eli Rubel's Journey to $9.8 Million in Profit

    In this episode, we dive deep into the world of service-based businesses with Eli Rubel, an incredible entrepreneur and founder of multiple thriving agencies, including No Boring Design and Mattermade. Since 2020, Eli has generated an impressive $9.8 million in profit with his service-based businesses, proving that you don't need VC funding or a revolutionary idea to build a highly profitable company. 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    1h 1m
  8. Mastering LinkedIn for SaaS Growth | Bethany Stover, Co-founder of Sendspark

    10/28/2024

    Mastering LinkedIn for SaaS Growth | Bethany Stover, Co-founder of Sendspark

    In this video, Bethany Stover, co-founder of Sendspark, shares simple and practical tips on using LinkedIn to grow your SaaS business. From creating the right connections to posting content that gets noticed, Bethany breaks down her approach to building a LinkedIn presence that brings results. Whether you're new to LinkedIn or looking to boost your existing strategy, tune in to learn how to make LinkedIn work for your SaaS growth! 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    50 min

About

Welcome to Andy's Pod - the sphere where visionaries and crafters converge to dissect the art and science of distribution. Venture with Andy into the minds of groundbreaking founders and creators who've mastered the essence of captivating audiences and scaling success. Here, we unravel the strategies that transform mere ideas into market dominators. Subscribe and step into a realm where every narrative is a lesson in marketing finesse, every discussion a roadmap to scaling ventures. Say goodbye to traditional sales pitches, and hello to insightful dialogues that empower you to Distribute your vision effectively.

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