Run the Numbers

CJ Gustafson

Run the Numbers is a business podcast about financial metrics and business models for CFOs, aspiring CFOs, finance leaders, and ambitious people operating tech startups. Hosted by CJ Gustafson, CFO and writer of Mostly Metrics, the show shares lessons, frameworks, and operator insights from the trenches as a tech exec. Think of it as a playbook for the things CJ wishes he knew earlier in his career, covering SaaS metrics, annual budgeting, forecasting, headcount, equity, dilution, fundraising, and the decisions that drive performance and growth.

  1. Lime’s S-1 Breakdown: The $1.8B Scooter IPO

    23h ago

    Lime’s S-1 Breakdown: The $1.8B Scooter IPO

    In this episode of Run the Numbers, CJ breaks down Lime’s S-1 as the scooter company heads toward the public markets. He gets into the $1.8B valuation, Wayne Ting’s turnaround playbook, Lime’s unit economics, the post-Covid recovery, and the debt wall that may be forcing the IPO window open. — SPONSORS: SpendHound cuts your SaaS and AI spend by up to 30% using real pricing benchmarks across 10,000 vendors, so you always know what fair pricing looks like before your next renewal. Rated #1 on G2 in SaaS spend management, it's free forever for teams up to 1,000 employees. Sign up by June 12th and get $500 just for getting started. Go to https://www.spendhound.com/cj Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metrics Aleph is a modern FP&A platform built for teams that want more than another planning tool. By connecting your ERP, CRM, and other systems into one trusted data layer with AI workflows, Aleph helps you move faster with real-time insights. Get a personalized demo at https://www.getaleph.com/run RightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.com Rillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cj EY has been part of Silicon Valley since it was just a valley, helping the most successful names in tech go from startup to exit to megacap. With teams across strategy, tax, audit, and transactions, EY helps you get your financials right early, long before your investors start asking for it. You build the next big thing, and EY will help you build it right. Learn more at https://www.ey.com/techstartups — LINKS:  Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsN CJ: https://www.linkedin.com/in/cj-gustafson-13140948/ Mostly metrics: https://www.mostlymetrics.com — RELATED EPISODES: SpaceX S1 Breakdown https://youtu.be/AARjbTO8FKo — TIMESTAMPS: 0:00 Intro 1:48 What Lime does 2:47 Phoenix rising from the ashes 3:53 Revenue: $887M, 29% growth 6:38 Gross margin and the depreciation trick 7:53 Adjusted EBITDA: $218M, up 42% 8:27 Why the net loss got bigger 9:54 Sponsors — SpendHound | Brex | Aleph 13:08 Revenue per vehicle per day 13:42 Marketing: only 2% of revenue 14:01 Subscription mix: 28% and rising 14:25 The debt: $821M but most converts 15:37 The turnaround story 16:42 What Wayne found taking over 17:31 The three numbers he locked in on 18:05 The warehouse overhaul 19:31 Sponsors — RightRev | Rillet | EY 22:33 The debt deep dive 23:20 Why the net loss widened 24:27 Post-IPO: nearly debt free 25:07 Why more scooters make each scooter worth more 28:43 How a scooter pays for itself 30:43 The swappable battery 32:39 Is this a real moat? 34:14 Red flag 1: going concern 35:11 Red flag 2: depreciation change before IPO 36:11 Red flag 3: permits can disappear 36:32 Red flag 4: Uber is everything 37:24 Red flag 5: vehicles catch fire 37:56 Valuation: under 2x revenue 39:55 Comps: between Lyft and Uber 40:55 Bull vs. bear 41:52 Legal name is Neutron Holdings 42:47 Credits

    43 min
  2. How Confluent’s CFO Runs Planning, Pricing, and Prioritization

    3d ago

    How Confluent’s CFO Runs Planning, Pricing, and Prioritization

    On this episode of Run the Numbers, CJ sits down with Confluent CFO Rohan Sivaram to talk goal setting, prioritization, consumption-based pricing, hybrid zero-based budgeting, and the frameworks finance leaders use to scale companies. Rohan shares why he carries his 12-month goals with him, how he evaluates opportunities through TAM, technology, and team, and why usage-based pricing changes the entire operating model. — SPONSORS: EY has been part of Silicon Valley since it was just a valley, helping the most successful names in tech go from startup to exit to megacap. With teams across strategy, tax, audit, and transactions, EY helps you get your financials right early, long before your investors start asking for it. You build the next big thing, and EY will help you build it right. Learn more at https://www.ey.com/techstartups SpendHound cuts your SaaS and AI spend by up to 30% using real pricing benchmarks across 10,000 vendors, so you always know what fair pricing looks like before your next renewal. Rated #1 on G2 in SaaS spend management, it's free forever for teams up to 1,000 employees. Sign up by June 12th and get $500 just for getting started. Go to https://www.spendhound.com/cj Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metrics Aleph is a modern FP&A platform built for teams that want more than another planning tool. By connecting your ERP, CRM, and other systems into one trusted data layer with AI workflows, Aleph helps you move faster with real-time insights. Get a personalized demo at https://www.getaleph.com/run RightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.com Rillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cj — LINKS:  Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsN Guest: https://www.linkedin.com/in/rohan-sivaram-69007b7/ Company: https://www.confluent.io/ CJ: https://www.linkedin.com/in/cj-gustafson-13140948/ Mostly metrics: https://www.mostlymetrics.com — RELATED EPISODES: A CFO Explains Marketplaces https://youtu.be/LpbH9GpBrSY — TIMESTAMPS: 0:00 Preview and Intro 2:26 Writing down 12-month goals and carrying them 6:33 Rule of 168: 168 hours a week 7:36 Delegation and calendar management 9:25 Learning to say no: cultural shift 11:32 Sponsors — EY | SpendHound | Brex 14:29 Joining Confluent: the state of the company 16:57 Building blocks of a budgeting process 19:46 Execute, learn, adapt 21:59 Healthy tension in the planning cycle 22:26 Sponsors — Aleph | RightRev | Rillet 25:46 What is hybrid zero-based budgeting? 30:37 Moving from subscription to consumption pricing 32:22 Why this was a one-way door 33:56 New metrics required in a consumption business 35:28 Evaluating job opportunities: the three T's 37:39 Networking and reciprocity 39:54 Lightning round 40:04 Screwed up: free cash flow sign error 42:03 Advice to younger self: take more risks 42:38 Finance software stack 43:00 AI tools the team has built 43:44 Credits

    44 min
  3. Salesforce Paid $2.1 Billion for His Company: Meet the CFO Who Made it Happen

    Jun 18

    Salesforce Paid $2.1 Billion for His Company: Meet the CFO Who Made it Happen

    In this episode of Run the Numbers, CJ sits down with Jake Kornreich, CFO of CoLab and former CFO of Own, live from the New York Stock Exchange. Jake breaks down the six-part framework behind Own’s $2.1B sale to Salesforce, why “control your destiny” matters, how CFOs should think about IPO readiness, board communication, share price theater, and why great finance leaders operate beyond the spreadsheet. — SPONSORS: Rillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cj EY has been part of Silicon Valley since it was just a valley, helping the most successful names in tech go from startup to exit to megacap. With teams across strategy, tax, audit, and transactions, EY helps you get your financials right early, long before your investors start asking for it. You build the next big thing, and EY will help you build it right. Learn more at https://www.ey.com/techstartups SpendHound cuts your SaaS and AI spend by up to 30% using real pricing benchmarks across 10,000 vendors, so you always know what fair pricing looks like before your next renewal. Rated #1 on G2 in SaaS spend management, it's free forever for teams up to 1,000 employees. Sign up by June 12th and get $500 just for getting started. Go to https://www.spendhound.com/cj Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metrics Aleph is a modern FP&A platform built for teams that want more than another planning tool. By connecting your ERP, CRM, and other systems into one trusted data layer with AI workflows, Aleph helps you move faster with real-time insights. Get a personalized demo at https://www.getaleph.com/run RightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.com — LINKS:  Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsN Guest: https://www.linkedin.com/in/jake-kornreich/ Company: https://www.colabsoftware.com/ CJ: https://www.linkedin.com/in/cj-gustafson-13140948/ Mostly metrics: https://www.mostlymetrics.com TIMESTAMPS: 0:00 Preview and Intro 2:20 First stock 3:28 Benefits of going public today 5:42 Come-up: chief of staff to CFO 6:31 Running HR like a sales org 8:32 Control your destiny 9:24 Synergies with Salesforce 10:09 Sponsors — Rillet | EY | SpendHound 13:10 Do your own ROI due diligence 14:40 Share price equals entertainment 16:26 Disciplined execution 17:45 Performance, not stories 19:24 Activist investors and the acquirer's board 20:13 Write the memo for the other side 20:45 Sponsors — Brex | Aleph | RightRev 24:02 Triangulate your way to success 25:18 Your board takes snapshots, you run the movie 26:21 Knowing when to sell 27:16 Valuation limits your exit options 27:38 Stakeholder comms during the acquisition 29:58 CFO as operator, not just function 31:31 What is CoLab? 32:09 Why Jake joined post-Series C 33:50 Personal product market fit for CFOs 35:27 Lightning round 35:42 Screwed up: $5M budget error 36:17 Advice to younger self 36:41 Finance software stack 37:34 Culture of expense discipline 38:22 Credits

    39 min
  4. SoundCloud CFO Dan Bettes on Marketplace Liquidity, Music, and Forecasting

    Jun 15

    SoundCloud CFO Dan Bettes on Marketplace Liquidity, Music, and Forecasting

    In this episode of Run the Numbers, CJ sits down with Dan Bettes, CFO of SoundCloud, at the New York Stock Exchange. Dan breaks down how SoundCloud operates as a two-sided music marketplace, how he thinks about liquidity between fans and creators, and why great finance leaders need to make forecasting feel owned by the business — SPONSORS: Aleph is a modern FP&A platform built for teams that want more than another planning tool. By connecting your ERP, CRM, and other systems into one trusted data layer with AI workflows, Aleph helps you move faster with real-time insights. Get a personalized demo at https://www.getaleph.com/run RightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.com Rillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cj EY has been part of Silicon Valley since it was just a valley, helping the most successful names in tech go from startup to exit to megacap. With teams across strategy, tax, audit, and transactions, EY helps you get your financials right early, long before your investors start asking for it. You build the next big thing, and EY will help you build it right. Learn more at https://www.ey.com/techstartups SpendHound cuts your SaaS and AI spend by up to 30% using real pricing benchmarks across 10,000 vendors, so you always know what fair pricing looks like before your next renewal. Rated #1 on G2 in SaaS spend management, it's free forever for teams up to 1,000 employees. Sign up by June 12th and get $500 just for getting started. Go to https://www.spendhound.com/cj Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metrics — LINKS:  Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsN Guest: https://www.linkedin.com/in/danielbettes/ Company: https://soundcloud.com/ CJ: https://www.linkedin.com/in/cj-gustafson-13140948/ Mostly metrics: https://www.mostlymetrics.com — TIMESTAMPS: 0:00 Preview and Intro 2:17 First stock: a Vanguard index fund 3:13 Most memorable IPO: Groupon 4:54 Benefits of going public have changed 5:47 SoundCloud and the music industry 7:21 Three eras: physical, streaming, creator platform 8:49 Streaming unbundled the album 10:03 Artists don't need labels anymore 11:40 Sponsors — Aleph | RightRev | Rillet 15:00 SoundCloud's two-sided business model 16:23 Touring replaced the album 17:17 First metric every morning: net adds 18:31 DAU vs. MAU: it's a funnel 19:14 Viral moments and exogenous pops 20:10 LTV and the subscription funnel 21:38 Sponsors — EY | SpendHound | Brex 24:35 Tops-down vs. bottoms-up: reconcile both 26:21 Revenue is an output 27:45 Handling forecast deviation 29:24 How often to reforecast 30:23 The final boss: indirect cash flow statement 33:09 Cash vs. EBITDA fluency 35:04 Plain English and the power of reps 36:52 Tailor the message to the audience 37:45 Lightning round 37:45 Screwed up: miscounted corn at a banquet 38:41 Lean into discomfort 39:55 Craziest expense: a post-flight massage 40:17 Credits

    41 min
  5. Bending Spoons S1: How Italy's Software Acquirer Built a $20B Empire From the Discount Rack

    Jun 11

    Bending Spoons S1: How Italy's Software Acquirer Built a $20B Empire From the Discount Rack

    In this episode of Run the Numbers, CJ breaks down Bending Spoons’ F-1 filing and the acquisition machine behind AOL, Evernote, Vimeo, Eventbrite, and more. He unpacks the company’s playbook: buy under-optimized digital businesses, transform operations, raise prices, reinvest earnings, and repeat — while asking the core question: how much was built, and how much was bought? — SPONSORS: RightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.com Rillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cj EY has been part of Silicon Valley since it was just a valley, helping the most successful names in tech go from startup to exit to megacap. With teams across strategy, tax, audit, and transactions, EY helps you get your financials right early, long before your investors start asking for it. You build the next big thing, and EY will help you build it right. Learn more at https://www.ey.com/techstartups SpendHound cuts your SaaS and AI spend by up to 30% using real pricing benchmarks across 10,000 vendors, so you always know what fair pricing looks like before your next renewal. Rated #1 on G2 in SaaS spend management, it's free forever for teams up to 1,000 employees. Sign up by June 12th and get $500 just for getting started. Go to https://www.spendhound.com/cj Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metrics Aleph is a modern FP&A platform built for teams that want more than another planning tool. By connecting your ERP, CRM, and other systems into one trusted data layer with AI workflows, Aleph helps you move faster with real-time insights. Get a personalized demo at https://www.getaleph.com/run — LINKS:  Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsN CJ: https://www.linkedin.com/in/cj-gustafson-13140948/ Mostly metrics: https://www.mostlymetrics.com — TIMESTAMPS: 0:00 What is Bending Spoons? 1:03 The Internet's attic: the portfolio 3:11 The metrics rundown 5:44 Revenue: $1.3B, 95% growth 6:04 82% of growth was bought, not built 6:29 Gross margin: 66% 6:50 Subscription mix and NRR 7:33 Net income: basically zero 8:00 Cash: $741M, debt: $4.4B 8:35 Revenue per employee: $2.57M 9:39 Sponsors — RightRev | Rillet | EY 12:42 Organic growth is mostly price hikes 13:50 A house of adjustments 14:54 Add-backs bigger than the profit 15:22 The reorganization line: cost of firing 19:21 Sponsors — SpendHound | Brex | Aleph 22:51 Does the playbook actually work? 23:07 Evernote: the proof point 23:45 Romini: the growth proof point 24:10 AI in three directions at once 25:45 The debt engine 27:50 Red flag 1: material accounting weaknesses 28:38 Red flag 2: pro forma numbers come with a confession 29:00 Red flag 3: App Store dependency 29:11 Red flag 4: no long-term contracts 29:30 Red flag 5: foreign private issuer 29:52 Red flag 6: they've never sold anything 30:19 Cap table and board 31:07 Valuation: 14–18x 33:00 Bull vs. bear case 33:55 Miscellaneous: the S1 is already stale 35:25 Credits

    36 min
  6. Vercel's CFO Marten Abrahamsen: Move Fast or Fall Behind

    Jun 8

    Vercel's CFO Marten Abrahamsen: Move Fast or Fall Behind

    CJ Gustafson sits down with Marten Abrahamsen, CFO of Vercel, at the NYSE to talk about running finance inside a hypergrowth AI company. They cover AI use cases in finance, rev rec, forecasting, KPI dashboards, PLG, consumption pricing, and Marten’s “speeding tickets vs. parking tickets” framework for moving fast without losing control. — SPONSORS: Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metrics Aleph is a modern FP&A platform built for teams that want more than another planning tool. By connecting your ERP, CRM, and other systems into one trusted data layer with AI workflows, Aleph helps you move faster with real-time insights. Get a personalized demo at https://www.getaleph.com/run RightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.com Rillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cj EY has been part of Silicon Valley since it was just a valley, helping the most successful names in tech go from startup to exit to megacap. With teams across strategy, tax, audit, and transactions, EY helps you get your financials right early, long before your investors start asking for it. You build the next big thing, and EY will help you build it right. Learn more at https://www.ey.com/techstartups SpendHound cuts your SaaS and AI spend by up to 30% using real pricing benchmarks across 10,000 vendors, so you always know what fair pricing looks like before your next renewal. Rated #1 on G2 in SaaS spend management, it's free forever for teams up to 1,000 employees. Sign up by June 12th and get $500 just for getting started. Go to https://www.spendhound.com/cj — LINKS:  Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsN Guest: https://www.linkedin.com/in/martenabrahamsen/ Company: http://vercel.com/ CJ: https://www.linkedin.com/in/cj-gustafson-13140948/ Mostly metrics: https://www.mostlymetrics.com — TIMESTAMPS: 0:00 Speeding tickets vs. parking tickets 3:21 Visa IPO in the financial crisis 5:09 Going public has changed 6:45 Private market: 22–24 trillion 9:03 More or fewer public companies? 9:48 Sponsors — Brex | Aleph | RightRev 13:04 KPI dashboard on your phone 14:12 Revenue flux via Slack and Notion 15:37 RevRec tool: green, yellow, red 17:56 V0 is a job requirement 19:43 Speeding tickets vs. parking tickets 20:33 Sponsors — Rillet | EY | SpendHound 23:49 Very few one-way doors 25:02 Finance in hypergrowth 25:39 Three-scenario planning 27:00 Honest with the board 31:00 PLG + consumption at Vercel 33:32 What Marten checks every morning 34:03 Why RPO doesn't work here 35:36 Holiday usage is up 37:10 ICP shifted to solo developer 39:22 Capital allocation in a fast market 41:32 Growth compounds; margin can't 43:22 SaaS gross margins: spicy take 44:24 Cash-burning AI: 2026 vs. 2021 47:29 Are some hypergrowth cos destroying value? 50:00 Lightning round 50:11 Bank of Ireland mix-up 51:10 Don't punt problems forward 52:04 Finance software stack 52:38 Expensed an oven 53:12 Credits

    54 min
  7. A CFO Explains Stock Exchanges

    Jun 4

    A CFO Explains Stock Exchanges

    In this episode of Run the Numbers, CJ breaks down how stock exchanges became the operating system of modern capitalism. From ship captains raising voyage money, to the Dutch East India Company’s first tradable shares, to coffee house traders, the Buttonwood Agreement, market crashes, Robinhood, and GameStop, this is the story of how markets turned ownership into something liquid, global, and very, very human. — SPONSORS: SpendHound cuts your SaaS and AI spend by up to 30% using real pricing benchmarks across 10,000 vendors, so you always know what fair pricing looks like before your next renewal. Rated #1 on G2 in SaaS spend management, it's free forever for teams up to 1,000 employees. Sign up by June 12th and get $500 just for getting started. Go to https://www.spendhound.com/cj Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metrics Aleph is a modern FP&A platform built for teams that want more than another planning tool. By connecting your ERP, CRM, and other systems into one trusted data layer with AI workflows, Aleph helps you move faster with real-time insights. Get a personalized demo at https://www.getaleph.com/run RightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.com Rillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cj EY has been part of Silicon Valley since it was just a valley, helping the most successful names in tech go from startup to exit to megacap. With teams across strategy, tax, audit, and transactions, EY helps you get your financials right early, long before your investors start asking for it. You build the next big thing, and EY will help you build it right. Learn more at https://www.ey.com/techstartups — LINKS:  Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsN CJ: https://www.linkedin.com/in/cj-gustafson-13140948/ Mostly metrics: https://www.mostlymetrics.com Slacker Stuff: https://www.slackerstuff.com/ Ben on LinkedIn: https://www.linkedin.com/in/slackerstuff/ — RELATED EPISODES: A CFO Explains Secondaries https://youtu.be/pENvBuXhGuk A CFO Explains the Diamond Industry https://youtu.be/fPrho7hvykA A CFO Explains Marketplaces https://youtu.be/LpbH9GpBrSY — TIMESTAMPS: 0:00 The First IPO, and Why It Changed Everything 2:50 Coffee, Buttonwood Trees, and the First Insider Trading Scandal 6:31 The Railroads Built Your Month-End Close 10:17 Sponsors — SpendHound | Brex | Aleph 13:47 Buying Stocks on Credit, and How That Ended 18:13 Merrill Lynch Goes to the Suburbs, and the Paper Almost Wins 21:44 Sponsors — RightRev | Rillet | EY 24:47 NASDAQ, Pets.com, and the Most Expensive Sock Puppet in History 28:49 The Phone in Your Pocket Democratized Everything, For Better or Worse 33:03 The Stock Market Was Never Really About Stocks 36:47 Credits #RunTheNumbersPodcast #FinanceHistory #StockMarket #Investing #FinanceLeadership

    37 min
  8. Zapier's CFO on Closing the Books in 5 Days, AI Hiring Bars, and M&A Discipline

    Jun 1

    Zapier's CFO on Closing the Books in 5 Days, AI Hiring Bars, and M&A Discipline

    In this episode of Run the Numbers, CJ sits down with Ryan Roccon, CFO of Zapier, to cover AI hiring standards, automating month-end close, measuring ROI on AI spend, and why determinism still beats agents most of the time. — SPONSORS: EY has been part of Silicon Valley since it was just a valley, helping the most successful names in tech go from startup to exit to megacap. With teams across strategy, tax, audit, and transactions, EY helps you get your financials right early, long before your investors start asking for it. You build the next big thing, and EY will help you build it right. Learn more at https://www.ey.com/techstartups SpendHound cuts your SaaS and AI spend by up to 30% using real pricing benchmarks across 10,000 vendors, so you always know what fair pricing looks like before your next renewal. Rated #1 on G2 in SaaS spend management, it's free forever for teams up to 1,000 employees. Sign up by June 12th and get $500 just for getting started. Go to https://www.spendhound.com/cj Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metrics Aleph is a modern FP&A platform built for teams that want more than another planning tool. By connecting your ERP, CRM, and other systems into one trusted data layer with AI workflows, Aleph helps you move faster with real-time insights. Get a personalized demo at https://www.getaleph.com/run RightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.com Rillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cj — LINKS:  Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsN Guest: https://www.linkedin.com/in/ryanroccon/ Company: https://zapier.com/ CJ: https://www.linkedin.com/in/cj-gustafson-13140948/ Mostly metrics: https://www.mostlymetrics.com — RELATED EPISODES: Ryan’s First Appearance https://youtu.be/VIZ_RzfV78I Chris Byington, Head of Data @ Superhuman https://youtu.be/ydH38JnWfww — TIMESTAMPS: 0:00 Preview and intro 2:11 Ryan's scope at Zapier 3:17 Why the finance guy runs ecosystems 6:19 AI is a required hire competency 6:46 The four levels: unacceptable to transformative 8:48 How Zapier tests for it 11:50 Favorite interview question 13:06 Sponsors — EY | SpendHound | Brex 16:18 AI changes the hiring profile 17:07 Support becomes customer-facing engineering 18:44 Where AI beats deterministic Zaps 21:00 80-90% of builds are deterministic 22:41 Sponsors — Aleph | RightRev | Rillet 26:00 Month end close on Zaps 27:40 Time saved is a leading indicator 29:53 AI token costs: COGS or investment? 31:51 Performance issue or measurement issue? 33:41 Partner ARR: chasing the wrong thing 35:56 Build around what changes the decision 37:17 The initiative sizing coach 40:00 Escalate on magnitude, not certainty 41:55 The 9,000 integration story 44:02 M&A process and minimum model 46:19 Cash vs. stock: incentive alignment 48:06 CFO's role in M&A: show up early 49:18 Credits

    50 min
4.9
out of 5
65 Ratings

About

Run the Numbers is a business podcast about financial metrics and business models for CFOs, aspiring CFOs, finance leaders, and ambitious people operating tech startups. Hosted by CJ Gustafson, CFO and writer of Mostly Metrics, the show shares lessons, frameworks, and operator insights from the trenches as a tech exec. Think of it as a playbook for the things CJ wishes he knew earlier in his career, covering SaaS metrics, annual budgeting, forecasting, headcount, equity, dilution, fundraising, and the decisions that drive performance and growth.

You Might Also Like