Unlocking Creativity: Brand Strategy, Marketing, and Overcoming Mindset Blocks

In this episode, Elena Apalkova is joined by Kelly, who shares insights from "The Breakout Creative," focusing on finding passion and the role of art in career development. Kelly discusses transitioning to brand strategy and provides academic insights into the significance of branding. The conversation covers marketing strategies for consumer engagement and outlines comprehensive steps to create a powerful brand. They also address overcoming mindset blocks and introduce mental conditioning exercises. The episode concludes with audience questions and final thoughts, alongside a mention of the sponsor, ThriveWell Supplements. (0:00) Introduction and guest background on "The Breakout Creative" (1:28) Finding your passion and the role of art in career development (3:37) Guest's transition to brand strategy and academic insights (8:48) The significance of branding and developing a brand strategy (14:18) Marketing strategies for consumer engagement (20:16) Comprehensive steps to create a powerful brand (24:10) Closing remarks and introduction to mindset blocks (25:00) Overcoming mindset blocks and mental conditioning exercises (34:20) Sponsor: ThriveWell Supplements (35:15) Audience Q&A and final thoughts