World Spice Merchants - Amanda Bevill on empowering you to cook

Podcast Back Label Branding

World Spice Merchants has been a hub of flavor exploration since 1995 (!). In this episode, I’m speaking with Amanda Bevill, who took over the business and brand 15 years ago accredits turning left instead of right one day for how she got into the spice business. An herbalist by training, Amanda literally walked into the World Spice Merchants store by accident. Within a week, Amanda was working at the shop. And within the year, she was signing papers to take over the business. While Amanda moved back to Montana a few years ago, she still maintains the original Seattle location today!

In this episode, we chat about how Amanda learned to cook (at the spice shop), why black pepper will and forever be their best-selling spice, the importance of sticking to - and staying true to - the core of what you do, why she moved the business’ operations from Seattle to Montana, and how they’ve built their digital content to really focus on their core set of customers.

To learn more about Wold Spice Merchants head to worldspice.com
For recipes and inspiration on cooking with spices follow them on Instagram @world.spice
And to check out the spice kits we discuss in the episode (Ramen and Amaretto - yum!), shop their Signature Sets here.

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