The Rock Fight: Outdoor Industry & Adventure Sports Commentary

The Rock Fight: Outdoor Industry & Adventure Sports Commentary

The Rock Fight – not just another outdoor or adventure podcast; it's a full on rebellion. We’re here for those inside and outside the outdoor industry. Outdoorsy listeners who are tired of the same worn-out paths. If you want to hear honest discussions that mirror the candid outdoor industry banter you have after a long hike in the wilderness, cracking the cooler while loading the bikes, sharing the ski lift with a stranger, waxing your board at the beach, jumping off rocks into the river, or over a beer at the bar...you've found your tribe. The Rock Fight will dissect the latest headlines to come out of the outdoor industry. We'll weigh in on topics other outdoor media companies avoid like the plague. We'll also hit the things outdoorsy folks care about like pop culture, gear, footwear, apparel and even more important topics like debating the ideal attire for an adventure on the ice planet of Hoth. Our discussions are as diverse as they are real. We’re challenging the conventional, offering a fresh perspective on outdoor industry topics you won't hear anywhere else. The outdoor industry has been stagnant for too long. Missing out on The Rock Fight is missing out on the evolution of outdoor media.

  1. 4 HR AGO

    NikeSKIMS, VF Gets Upstaged By Kontoor & Merrell Heads Back To The Mall Plus: Patagonia: PFAS Leader?

    Today Colin is joined by outdoor industry insider Eoin Comerford (Producer Dave is out sick) to talk about all the big stories that came out of the outdoor industry last week. On the docket today: In a rare industry spite move (ok it's not just that) VF spinoff Kontoor Brands acquired Helly Hansen from Canadien Tire Corporation. Eoin gives us the background and we take a look at what may be next. (05:20)SKIMS is back in the news as it was announced that they will be creating a new brand with Nike. Of course, backlash ensued. Colin & Eoin break it down. (16:30)Wolverine announces that Merrell products are "going back to the mall" and Saucony is a big part of their plans for 2025. (28:31)Lastly, The Parting Shot, where Colin talks about the latest video from Patagonia who wants you to believe they are leading on the PFAS front...fun fact: they aren't. (39:27) Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear! Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts. Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

    50 min
  2. 17 FEB

    Is Authentic Brands The Canary In The Outdoor Coal Mine? Plus: The Burgum Endorsement

    Today on The Rock Fight Colin is joined by Rock Fight Consigliere Eoin Comerford and Producer Dave to discuss several news stories that paint a picture about the long term health of the outdoor industry. First they look at the recent earnings report by Newell (parent company of Marmot, Coleman, and Ex Officio, among others) which shows how the outdoor industry may be on the same path that was recently traveled by the surf industry. Eoin recaps how many iconic surf brands ended up being owned by Authentic Brands and how that past may serve as a cautionary tale for outdoor brands facing similar challenges. (02:55) Next they talk about a recent report that Dick's Sporting Goods is quietly leaving outdoor behind as it closes most of their remaining Public Land and Moosejaw locations. They talk about how this move will impact the outdoor retail landscape. (18:29) Then they dig into event news including the report that Europe's biggest summer show, OutDoor, is going on "hiatus" as well as the announcement of Outdoor Retailer's Industry Day. (29:15) Lastly it's a combined Parting Shot as the hosts weigh in on the Outdoor Recreation Roundtable's endorsement of Trump Secretary of the Interior, Doug Burgum, as well as the organizations who co-signed that endorsement including the OIA, People For Bikes, and REI. They look at what missteps may have been made and what the focus should be going forward. (35:55) Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear! Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts. Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

    45 min
  3. 12 FEB

    Outside's Layoffs, The Science And Value Of Cold Plunges & Conservation vs Recreation

    Today on the show Colin & Justin Housman talk about some of the stories making the rounds through the outdoor community. First up is an article that summarizes recent studies looking at the value of cold plunges. Turns out, there's not a lot science to support the claims that sitting in cold water is good for you. But that doesn't mean you shouldn't sit in cold water if you get something out of it! (5:55) Then the guys stop in at Housman's House to dig into a new feature that Justin wrote about some folks who weren't as bullish on the EXPLORE Act as most of us and really hammer home the issues that lie in the conservation vs recreation debate. (21:40) Lastly for this weeks Parting Shot, Colin reads the piece he wrote for Rock Fight about Outside's recent layoffs and he and Justin talk about the role Outside now occupies in the outdoor media landscape. (37:22) Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear! Help those who have been impacted by the Los Angeles wildfires by clicking here. Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts. Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

    55 min

About

The Rock Fight – not just another outdoor or adventure podcast; it's a full on rebellion. We’re here for those inside and outside the outdoor industry. Outdoorsy listeners who are tired of the same worn-out paths. If you want to hear honest discussions that mirror the candid outdoor industry banter you have after a long hike in the wilderness, cracking the cooler while loading the bikes, sharing the ski lift with a stranger, waxing your board at the beach, jumping off rocks into the river, or over a beer at the bar...you've found your tribe. The Rock Fight will dissect the latest headlines to come out of the outdoor industry. We'll weigh in on topics other outdoor media companies avoid like the plague. We'll also hit the things outdoorsy folks care about like pop culture, gear, footwear, apparel and even more important topics like debating the ideal attire for an adventure on the ice planet of Hoth. Our discussions are as diverse as they are real. We’re challenging the conventional, offering a fresh perspective on outdoor industry topics you won't hear anywhere else. The outdoor industry has been stagnant for too long. Missing out on The Rock Fight is missing out on the evolution of outdoor media.

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