How This Generational Alcohol Brand Built a Devoted Following By Leaning Into Hip-Hop Culture

Brett Berish, the dynamic CEO of Sovereign Brands, comes from a family with a long history in the wine and spirits industry. Yet he forged his own path, building a brand empire through creativity, resilience, and a passion for authenticity. 

Listen now to learn about embracing authenticity, learning from “failures”, and partnering with Rick Ross, Jay-Z and more music icons.

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