From Strategy to Execution: John Cusumano’s Approach to Rural Commercial Real Estate

Episode 5: From Strategy to Execution: John Cusumano’s Approach to Rural Commercial Real Estate

In this episode, we sit down with John Cusumano, founder of CUSCO, to discuss his unique approach to real estate development in rural America. John shares how his experience with Walmart shadow centers shaped his strategy and vision for revitalizing small towns through strategic investments. Learn about the challenges and opportunities in developing retail spaces outside of major urban centers and how CUSCO is paving the way for national brands to thrive in underserved areas.

Key Takeaways: 

- Unlocking Rural Potential: John explains how rural markets, often overlooked, are becoming lucrative areas for retail expansion.

- Retail Strategy: Understand the nuances of selecting prime retail spaces in small towns and the role of anchor tenants like Walmart.

- Overcoming Development Challenges: John shares insights on working with national tenants, navigating the current construction and interest rate environment, and adapting to ever-changing market conditions.

Related Topics for Further Exploration:

- Retail follows rooftops: Exploring how retail development trends evolve with demographic shifts.

- Rural economic development: The role of commercial real estate in boosting small-town economies.

- Real estate investment strategies: Diversifying portfolios through suburban and rural properties.

Guest Information: John Cusumano is a seasoned real estate professional and founder of CUSCO, a platform dedicated to revitalizing rural America through strategic real estate development. With extensive experience in acquiring Walmart shadow centers and working with national brands, John is an expert in navigating retail expansion in underserved markets

Connect with John Cusumano:

LinkedIn: John Cusumano - Founder of CUSCO      Spotlight: 

 CUSCO's LinkedIn   CUSCO's Website