34 min

38. Lena Hackelöer (Brite Payments) - People & culture B2B SaaS CEOs

    • Entreprenörskap

Everything boils down to people in the end!
Listen to an inspiring episode with Lena Hackelöer from Brite Payments.

We're talking about:
1:20 - Brite Payment's elevator pitch.
2:00 - The story of how the idea of Brite was born.
4:40 - Is Lena a good leader?
6:00 - Lena's superpowers as a leader.
8:25 - An odd thing that has had a big impact.
9:50 - How Lena tackles the worst things about being a leader.
12:00 - Leadership is all about Ambiguity.
13:00 - A fun fact about Lena.
14:00 - One of Lena's biggest mistakes in business.
15:40 - A topic of Lena's choice (Culture).
19:40 - External question from Matt Bergström at Techover Talent: "Brite is already in 24 European markets - What's your secret when expanding a SaaS company to a new market?"
21:40 - Brite's top KPIs and why they chose them.
23:40 - GTM strategies for a startup.
26:40 - The best way to do cold outreach to Lena.
29:45 - The three things she would tell her younger self.
33:20 - Where Brite will be in 5 years.

Lena's LinkedIn:
https://www.linkedin.com/in/lenahackeloeer/
Josef's LinkedIn:
https://www.linkedin.com/in/josef-fallesen-98440864/

Do you want to close more deals and get more booked meetings for your sales team? Try Vaam (Video messaging for Sales) for free on vaam.io.

The music:
Learning - Averro, AROM, Tore P
https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

Hosted on Acast. See acast.com/privacy for more information.

Everything boils down to people in the end!
Listen to an inspiring episode with Lena Hackelöer from Brite Payments.

We're talking about:
1:20 - Brite Payment's elevator pitch.
2:00 - The story of how the idea of Brite was born.
4:40 - Is Lena a good leader?
6:00 - Lena's superpowers as a leader.
8:25 - An odd thing that has had a big impact.
9:50 - How Lena tackles the worst things about being a leader.
12:00 - Leadership is all about Ambiguity.
13:00 - A fun fact about Lena.
14:00 - One of Lena's biggest mistakes in business.
15:40 - A topic of Lena's choice (Culture).
19:40 - External question from Matt Bergström at Techover Talent: "Brite is already in 24 European markets - What's your secret when expanding a SaaS company to a new market?"
21:40 - Brite's top KPIs and why they chose them.
23:40 - GTM strategies for a startup.
26:40 - The best way to do cold outreach to Lena.
29:45 - The three things she would tell her younger self.
33:20 - Where Brite will be in 5 years.

Lena's LinkedIn:
https://www.linkedin.com/in/lenahackeloeer/
Josef's LinkedIn:
https://www.linkedin.com/in/josef-fallesen-98440864/

Do you want to close more deals and get more booked meetings for your sales team? Try Vaam (Video messaging for Sales) for free on vaam.io.

The music:
Learning - Averro, AROM, Tore P
https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

Hosted on Acast. See acast.com/privacy for more information.

34 min