The Revenue Formula Growblocks
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This podcast is about scaling tech startups.
Hosted by Toni Hohlbein & Mikkel Plaehn, together they look at the full funnel.
With a combined 20 years of experience in B2B SaaS and 3 exits, they discuss growing pains, challenges and opportunities they’ve faced. Whether you're working in RevOps, sales, operations, finance or marketing - if you care about revenue, you'll care about this podcast.
If there’s one thing they hate, it’s talk. We know, it’s a bit of an oxymoron. But execution and focus is the key - that’s why each episode is designed to give 1-2 very concrete takeaways.
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Secrets to winning in hyper competitive markets
What can we learn from hyper competitive markets in SaaS? That's exactly what we asked in this episode. We get into the pitfalls and strategies you can use to do better against the competition.
(00:00) - Introduction
(03:44) - Hyper compeitive markets
(06:12) - Pitfalls to watch out for
(10:18) - Disruption happens
(13:42) - What are folks gonna do?
(15:04) - Horizontal vs vertical SaaS
(19:05) - Outcompete on differentiation
(25:33) - Outcompete on GTM
(30:48) - Outcompete on cash
*** This episode is brought to you by Growblocks. Finding and fixing problems in your GTM shouldn't take weeks. It should happen instantly.
That's why Growblocks built the first RevOps platform that shows you your entire funnel, split by motions, segments and more - so you can find problems, the root-cause and identify solutions fast, all in the same platform.
***
Connect with us
🔔 LinkedIn: Toni / Mikkel
✉️ Newsletter: revenueletter.substack.com
📺 Watch: https://www.youtube.com/@growblocks💬 Contact: podcast@growblocks.com -
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Use this framework to run root cause analysis
Here's the method used by Toyota to run root cause analysis. It's called the 5M framework, and helps you look at problems from multiple angles - so you can prevent them from happening again.
(00:00) - Introduction
(03:56) - How Toyota would run RCA
(04:50) - 5M overview
(06:22) - Manpower
(10:47) - Machinery
(14:03) - Material
(18:28) - Method
(23:13) - Measurement
*** This episode is brought to you by Growblocks. Finding and fixing problems in your GTM shouldn't take weeks. It should happen instantly.
That's why Growblocks built the first RevOps platform that shows you your entire funnel, split by motions, segments and more - so you can find problems, the root-cause and identify solutions fast, all in the same platform.
***
Connect with us
🔔 LinkedIn: Toni / Mikkel
✉️ Newsletter: revenueletter.substack.com
📺 Watch: https://www.youtube.com/@growblocks💬 Contact: podcast@growblocks.com -
Why we think we need RevOps (and why we really need it)
We think we need RevOps because: Systems. Tools. Data.. And they all have merits, but, there's a few other yet very important reasons to bring RevOps on let alone have them in the first place.
Listen in and find out!
(00:00) - Introduction
(03:47) - Why do we need it?
(05:04) - "We gotta call someone"
(11:55) - When is a strategic focus even needed?
(16:44) - At some point it's a factory
(18:39) - This is why RevOps matters
(21:52) - When does the VP Finance get fired?
(26:19) - Take the information monopoly away from finance
(29:58) - Flag problems earlier
*** This episode is brought to you by Growblocks. Finding and fixing problems in your GTM shouldn't take weeks. It should happen instantly.
That's why Growblocks built the first RevOps platform that shows you your entire funnel, split by motions, segments and more - so you can find problems, the root-cause and identify solutions fast, all in the same platform.
***
Connect with us
🔔 LinkedIn: Toni / Mikkel
✉️ Newsletter: revenueletter.substack.com
📺 Watch: https://www.youtube.com/@growblocks💬 Contact: podcast@growblocks.com -
Do you have one of these GTM problems?
There's 3 GTM problems we see over and over again - and they can totally be avoided. Listen to the episode to learn if you've got one of the problems.
(00:00) - Introduction
(02:09) - Calling out the problem
(05:14) - 1: Everyone secretly knows
(13:16) - 2: Acquisition is a mess
(17:40) - Contingency planning
(19:42) - 3: Blindsided by churn
(21:36) - Love the demo, hate the product
(23:00) - What now?
*** This episode is brought to you by Growblocks. Finding and fixing problems in your GTM shouldn't take weeks. It should happen instantly.
That's why Growblocks built the first RevOps platform that shows you your entire funnel, split by motions, segments and more - so you can find problems, the root-cause and identify solutions fast, all in the same platform.
***
Connect with us
🔔 LinkedIn: Toni / Mikkel
✉️ Newsletter: revenueletter.substack.com
📺 Watch: https://www.youtube.com/@growblocks💬 Contact: podcast@growblocks.com -
Friction by design
Focused on removing friction? In this episode we discuss when it might be worth it to add some friction instead.
(00:00) - Introduction
(08:36) - Just try creating one graph
(15:44) - Why is there no pricing page??
(23:35) - Support friction
*** This episode is brought to you by Growblocks. Finding and fixing problems in your GTM shouldn't take weeks. It should happen instantly.
That's why Growblocks built the first RevOps platform that shows you your entire funnel, split by motions, segments and more - so you can find problems, the root-cause and identify solutions fast, all in the same platform.
***
Connect with us
🔔 LinkedIn: Toni / Mikkel
✉️ Newsletter: revenueletter.substack.com
📺 Watch: https://www.youtube.com/@growblocks💬 Contact: podcast@growblocks.com