Why Community Building Is Good for Business

Co-founder and CEO of WiFI Tribe Diego Bejarano Gerke has built a successful global co-living company by building a strong community first. Community building is what creates loyalty and barriers to entry and is the strongest asset you can have within the co-living business. After all, it is about living and it is not just a business transaction. If people feel at home, they will stay regardless if something nicer looking comes along.

In this episode you will learn: 

- What community building is and why it is good for business, especially within co-living

- How to build a strong community that follows you throughout good and bad times

- How to build a solid recruitment process

- Diego's thoughts on the future trends of co-living and where we are heading post-corona