Consumer Expectations, They are a-Changin'

In addition to introducing themselves, Simon and Andy talk about what media consumers expect today—personalization, on-demand, and more intimate experiences. But just as important is how the rise of platforms, including social media companies, is forcing traditional media to experiment and evolve their models to meet that demand. All of it, you’ll learn, is based on data.

Simon Crownshaw | LinkedIn 

Andy Beach | LinkedIn 

Click here for transcript of this episode.