Is the Sober-Curious Movement Just a Midlife Crisis?

Adam, Joanna, and Zach dive into the provocative notion that the much ballyhooed sober-curious/alcohol-free movement among Millennials is just a new (and overtly public) manifestation of the same panic that grips any generation entering middle age, and the focus on healthy living (likely overstated to begin with) will subside as they adjust to life after 40. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.

Joanna is drinking: Division Winemaking Co Pinot Noir

Zach is drinking: Produtorri del Barbaresco Riserva "Moccagatta"

Adam is drinking: Domaine Jeremy Arnaud Chablis

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