Rebranding Marketing Lessons from Shatta Wale ( 1Don , King Of Dance Hall )

Charles Nii Armah Mensah Jr., (born 17 October 1984) is a Ghanaian reggae-dancehall artist. He is known by his stage name Shatta Wale, formerly Bandana. After going missing for also 10 years he comes back onto the music stage with a new name and new image. Businesses can learn from his rebranding strategy to improve their business marketing and make profit 1) Logo 2) Name Change 3) Strong Slogan 4) Appearance / Looks 5) Social Media Presence Bonus 6) Keep Learning * Benefits 1) Better Business Image & 2) Profit. #accra #africa #beyonce #shatta #wale #hiphop #practice #music #cheeseboard #rap #mpls #dmv #breadsticks #dc #lessons #gh #dye2018 #newyork #beats #nyc #afropop #kendricklamar #accra #artist #pepperjelly #newmusic #Beyoncé --- Support this podcast: https://podcasters.spotify.com/pod/show/xhibitplus/support