Wedding Pros who are ready to grow - with Becca Pountney

Becca Pountney
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Wedding Pros who are ready to grow - with Becca Pountney

Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this podcast you will find a mixture of actionable steps, guest experts and other wedding pros who want to share their journey with you. Get ready to laugh, cry and most of all get inspired to grow your dream wedding business.

  1. 7 NOV.

    Understanding the luxury wedding market - with Elizabeth Solaru

    Do you ever wonder how to make it in the luxury wedding sector? Today I am chatting with Elizabeth Solaru - founder of Elizabeths Cake Emporium and author of 'The Luxpreneur'. We talk about her story, the different types of luxury and the highs and lows of working with luxury clientele. Buy Elizabeths book Visit her website Follow Elizabeth on Instagram Time Stamps: 00:00 - Introduction to Luxury Mindset 01:24 - Journey into Cake Making 02:44 - Transitioning to Entrepreneurship 06:08 - Strategies for Client Acquisition 14:46 - Understanding Luxury Branding 15:08 - The Five Pillars of Luxury Brands 20:56 - Creating Luxury Experiences 27:34 - Types of Luxury Clients 30:48 - Finding Luxury Clients Online 34:34 - Overcoming Imposter Syndrome 45:44 - Conclusion and Key Takeaways 46:22 - Final Thoughts and Book Promotion

    48 min

  2. 7 NOV.

    Understanding the South Asian Wedding market - with Anshika Arora

    Today I am chatting with founder of Eternity and South Asian Wedding specialist Anshika Arora. In this episode we talk about the opportunities that lie in the South Asian Wedding market, how to set your business apart and how to embrace and understand different cultures and their wedding traditions. Check out Eternity Use discount code Becca10 Find out more about the Revive Wedding Symposium Follow Eternity on Instagram Time Stamps: 00:00 - Introduction to the Podcast00:00 - Understanding Your Audience00:42 - Meet Anshika Arora of Eternity01:46 - Anshika's Journey into the Wedding Industry02:56 - The Gap in the South Asian Wedding Market10:27 - Challenges in Planning Multicultural Weddings13:03 - Marketing to Multicultural Couples18:10 - Revive Symposium for Asian Weddings21:13 - Evolution of Eternity: A New Planning Tool28:29 - Feedback from Couples and What's Next

    34 min

  3. 31 OCT.

    Writing a wedding business book - the full behind the scenes

    Tomorrow my book is officially published and it has been quite the journey to get there. In today's episode I take you behind the scenes of the rollercoaster ride that has been getting this book out into the world, and I even read some extracts to wet your appetite. Done is better than perfect is available to order now: https://beccapountney.com/book/ Use the code PODCAST to get free shipping to the UK and discounted shipping worldwide. Time Stamps: 00:00 - Introduction to My Book Journey 00:08 - Why I Wrote This Book 00:16 - Behind the Scenes: The Writing Process 01:09 - The Challenges of Writing a Book 05:19 - The Importance of Mindset 12:05 - Finding My Writing Style 19:01 - The Role of an Editor 21:27 - Getting Endorsements and Feedback 27:38 - Launching the Kickstarter Campaign 33:55 - The Final Steps to Publication 40:00 - Conclusion and Next Steps

    43 min

  4. 17 OCT.

    Why you should say goodbye to email newsletters

    One thing that makes me sigh is when your website says 'sign up to our email newsletter'. Today I am going to share with you why this strategy doesn't work, and how to give your email marketing a revamp. We are going to look at email marketing strategies that work, and how you can implement them in your wedding business. Follow me on Instagram Time Stamps: 00:00 - Introduction to Email Marketing00:08 - The Problem with Newsletters00:48 - Why Email Marketing Outperforms Social Media01:17 - Understanding Deliverability and Reach03:18 - Alternatives to Traditional Newsletters04:29 - Effective Strategies for Collecting Emails11:28 - The Importance of Value in Email Marketing19:11 - Implementing Competitions and Quizzes20:29 - Creating Engaging Content for Your Audience28:06 - Final Thoughts and Next Steps Mentioned in this episode: Wedding Show Success workbook Got a Wedding Show coming up? Make sure you have a strategy in place. Download my free wedding show success workbook, and get a special price on my 3 part video training series about how to get the most out of your next show. Wedding Show success workbook

    30 min

  5. 17 OCT.

    Meeting of the Wedding Minds - Live from London

    Today's episode is a special one as it was recorded LIVE from the Biltmore Hotel in Mayfair. The first ever live edition of the podcast was a panel discussion titles 'meeting of the wedding minds. Our host for the evening was Alison Hargreaves, founder of Guides for Brides and joining me on the panel were two renowned Wedding Industry educators from the US - Renee Dalo and Leah Weinberg. Our live audience submitted questions and we covered a wide range of topics from getting reviews to attracting American customers. We dived deep into trends and talked about the books we have all been writing. Thanks to: The Biltmore Hotel for hosting us Visualist for sponsoring the event and giving everyone a gift bag Dave Hadley for the official photos Rebecca Cole for singing on the evening Smart Light and Sound for the equipment Follow my Instagram Follow Leah on Instagram Follow Renee on Instagram Follow Guides for Brides on Instagram Time Stamps: 00:38 - Intro to the Podcast and Event 00:00 - Moving Reviews to New Platforms 03:53 - Trends in Wedding Planning 04:48 - Marketing Insights for Wedding Businesses 07:24 - Navigating Client Expectations 08:37 - The Importance of Email Marketing 11:02 - Strategies for Gathering Customer Reviews 17:45 - Building Relationships with Preferred Suppliers 32:48 - The Power of Authenticity in Business 32:53 - Panelists Share Their Book Journeys Mentioned in this episode: Wedding Show Success workbook Got a Wedding Show coming up? Make sure you have a strategy in place. Download my free wedding show success workbook, and get a special price on my 3 part video training series about how to get the most out of your next show. Wedding Show success workbook

    45 min

  6. 10 OCT.

    The AI Revolutionising the Wedding Industry with Bailey Readings

    Today I'm chatting with Bailey Readings, a young entrepreneur and AI expert. He shares his remarkable journey from starting a cookie cutter business at just 14 years old to launching Automated Flow, a company that leverages AI to streamline business processes. We talk about the way AI is evolving, the power of chat bots and how you can start embracing AI in your wedding buisiness. Want Baileys free AI prompt cheat sheet? Go ask Becca Bot for it by typing the key words 'AI Cheat Sheet'. Click here to find Becca Bot Follow Bailey on Linkedin Time Stamps: 00:00 - Introduction to AI in Business 00:48 - Meet Bailey Reddings: A Young Entrepreneur 05:14 - The Journey from Cookie Cutters to AI 07:04 - Understanding AI and Its Impact 10:47 - What is Becca Bot? 11:58 - Creating Becca Bot: Behind the Scenes 15:26 - The Future of AI and Chatbots 25:18 - Practical Ways to Use AI in Your Business 29:55 - Conclusion and How to Access the Cheat Sheet Mentioned in this episode: Wedding Show Success workbook Got a Wedding Show coming up? Make sure you have a strategy in place. Download my free wedding show success workbook, and get a special price on my 3 part video training series about how to get the most out of your next show. Wedding Show success workbook

    31 min

  7. 3 OCT.

    What to do when you are shortlisted for a wedding award - Damian Bailey pt 2

    I'm back for part two of my conversation with Damian Bailey, founder of The Wedding Industry Awards. In this episode we discuss how to make the most of the awards process from the moment you are shortlisted through to the awards night itself. If you missed part 1 you can listen to it here. Find out more about The Wedding Industry Awards Timestamps 00:00 - Introduction to the Episode 00:00 - Building Excitement on Social Media 00:13 - Engaging with Your Audience Before the Event 00:31 - The Importance of Posting During the Event 07:39 - Maximizing Opportunities as a Finalist 04:31 - How to Announce Your Shortlisting 10:41 - Crafting Your Social Media Strategy 19:22 - Networking Tips for the Awards Night 04:13 - Preparing for the Awards Ceremony 51:23 - What to Do After the Awards 59:28 - Key Takeaways for Future Awards Participation 01:07:12 - Closing Thoughts and Final Advice Mentioned in this episode: Wedding Show Success workbook Got a Wedding Show coming up? Make sure you have a strategy in place. Download my free wedding show success workbook, and get a special price on my 3 part video training series about how to get the most out of your next show. Wedding Show success workbook

    1 h 9 min

  8. 26 SEPT.

    Is your wedding business truly accessible? With Lisa Heywood

    When was the last time you reflected on how accessible your wedding business is? In today's episode I am chatting with Ceilidh caller Lisa Heywood about how she's ensuring her wedding business is making strides to being truly accessible to all. In today's episode Lisa shares her insights and challenges us all to think more about what we are doing to be truly inclusive. Find out more about Lisa Follow Lisa on Instagram Lisa has also provided some great resources to help you: 10min video about the social model of Disability Understanding Disability blog series Disabled Eliza talking about planning a wedding as a wheelchair user  Lucy Edwards talks about planning as a blind bride-to-be  Celebrant Kathryn talks about planning her accessible wedding Time stamps: Starting the Conversation (00:00:00) Becca discusses the importance of asking about access requirements on booking forms. Introduction of Guests (00:00:25) Becca introduces herself and Lisa, highlighting Lisa's expertise in accessible barn dances. Lisa's Background (00:01:41) Lisa shares her journey into the barn dance business, influenced by her family's ceilidh band. Difference Between Barn Dances and Ceilidhs (00:02:35) Lisa explains the distinctions and similarities between barn dances and ceilidhs. What a Barn Dance Involves (00:03:32) Lisa describes the setup and flow of a typical barn dance event. Lisa's Day Job (00:04:58) Lisa discusses her work with Drake Music, focusing on accessibility in the music industry. Understanding Disability (00:06:20) Lisa introduces the social model of disability, emphasizing societal barriers over individual impairments. Defining Accessibility (00:07:51) Lisa explains accessibility as the removal of barriers for disabled individuals to access services. Making Wedding Businesses Accessible (00:09:27) Lisa shares practical steps for wedding businesses to enhance accessibility. Booking Form Questions (00:11:26) Lisa discusses the importance of including access requirement questions on booking forms. Starting the Conversation (00:12:43) Lisa emphasizes the need for open communication about access needs with clients. Overcoming Fears in Conversations (00:14:25) Lisa advises on avoiding assumptions and using respectful language when discussing disability. Language and Terminology (00:15:42) Lisa provides guidance on using appropriate language regarding disability. Avoiding Tokenism (00:18:06) Becca shares an experience at a theme park, highlighting the pitfalls of superficial accessibility measures. User...

    42 min
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À propos

Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this podcast you will find a mixture of actionable steps, guest experts and other wedding pros who want to share their journey with you. Get ready to laugh, cry and most of all get inspired to grow your dream wedding business.

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