The Bright Balloon

Sara Meyer
The Bright Balloon
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Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business! I want you to make more money, eliminate stress and learn along with me as we grow our creative businesses together! Welcome to The Bright Balloon

  1. Entrepreneur reality show | Jenn of Fun By The Yard

    2 DAYS AGO

    Entrepreneur reality show | Jenn of Fun By The Yard

    In this episode, Jenn takes us through the journey she’s had in her business… from yard cards only to being convinced to take on balloon jobs for corporate clients to now handling her own team in a warehouse she still has room to grow into. She’s done some huge things in the past year, including being on a reality show for entrepreneurs, hosting The Big Balloon Build and helping at the DNC balloon drop! Hear about the selection process for the show, lessons learned and challenges that were part of it. Then, learn more about the events that transpired during her build and how she had to take a major pivot in order to make it a success. We also chat about how she promotes her business to her local university, Notre Dame. She shares a couple of nuggets about how to make sure all of the different departments and visiting teams know about her services, which has her there nearly every week! Then in the UGlu Hotline, hear a tip for applying vinyl to jumbo balloons.    RESOURCES MENTIONED: 17hats (get 50% off your 1st year)  Balloon Suite  Havin' A Party Wholesale (save 5% with code BRIGHT)  UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)  Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514 PremiumConwin  NEW! 2025 Bright Balloon Business Planner  ALOFT (save $10 with code BRIGHT) ballooncoach.com | Balloon Boss Mastermind & Summit  Let Nicole Help  funbytheyard.net | FBTY on Facebook | The Blox | Zipper Mattress Bags - - - - Get bonus episodes 50 Ideas for Email Marketing | Join the Bright Balloon email list  Freeform Freedom | More courses  @thebrightballoon  The Bright Balloon on YouTube

    41 min
  2. Ready-made templates | Emily of 17hats

    12 NOV

    Ready-made templates | Emily of 17hats

    In this second curated episode by Let Nicole Help, we’re hearing from Emily of 17hats who is in charge of all things Marketplace. If you’re not familiar, it’s a place where 17hats users can buy and try all sorts of templates for their account!  Emily tells us more about the kinds of templates available and how they can help both new and long-time users. We go on to talk more about the very specific balloon-related templates ready for purchase, how installation of the templates actually works and how templates and template sellers are vetted.  I even found myself making a list of items that I wanted to search for while Emily and I were talking! Then lastly, I also loved hearing that nearly every 17hats employee is (or was) a small business owner themselves. I think it speaks a lot to their insight on our needs. I’m excited to hear how this Marketplace is just the start of what they have planned because I have a lot of respect for 17hats’ dedication to small business owners.    And in the UGlu Hotline, hear a tip for reusing latex balloons!   RESOURCES MENTIONED: 17hats (get 50% off your 1st year)  Balloon Suite  Havin' A Party Wholesale (save 5% with code BRIGHT)  UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)  Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514 PremiumConwin  Now available! 2025 Bright Balloon Business Planner  ALOFT (save $10 with code BRIGHT) Balloon Boss Mastermind & Summit  Let Nicole Help 17hats Marketplace listings | letnicolehelp.com | @letnicolehelp  - - - - Get bonus episodes 50 Ideas for Email Marketing | Join the Bright Balloon email list  Courses  @thebrightballoon  The Bright Balloon on YouTube

    48 min
  3. Boosting your customer experience | Nicole of Let Nicole Help

    5 NOV

    Boosting your customer experience | Nicole of Let Nicole Help

    In this episode I’m chatting with my friend Nicole, who helps a lot of people with their 17hats CRM, but also with other aspects of the customer experience. I’ve said this before, but the more I do balloons the more I think that balloons are about 20% of the equation and the rest is how you run your business. So we chat about some ways to give your customers a good experience, like: How to become known to prospective customers in the first place Using your leads’ own words Ways to help yourself get solid leads Ways to nurture your leads & stay top of mind Elevating their experience while fulfilling the service Making yourself look professional in the way you collect info from your customers How to take care of your customers after the job How all of these things come full circle Then as we wrap up, we focus in on three specific actions that you can take to get a jump on improving your customer experience today.  And in the UGlu Hotline, hear a good tip for site visits!        RESOURCES MENTIONED: 17hats (get 50% off your 1st year)  Balloon Suite  Havin' A Party Wholesale (save 5% with code BRIGHT)  UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)  Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514 PremiumConwin  NEW! 2025 Bright Balloon Business Planner  ALOFT (save $10 with code BRIGHT) ballooncoach.com | Balloon Boss Mastermind & Summit  5-day Customer Experience Email Course | @letnicolehelp  Car sickness glasses (they worked!)  - - - - Get bonus episodes 50 Ideas for Email Marketing | Join the Bright Balloon email list  Freeform Freedom | More courses  @thebrightballoon  The Bright Balloon on YouTube

    52 min
  4. Stopping Balloons | Melody of Feathered Fox Designs

    29 OCT

    Stopping Balloons | Melody of Feathered Fox Designs

    In this interview we’ll hear about what it’s like to stop providing balloon decor. Melody announced on Instagram a while back that she was no longer going to be doing installations, and in fact was beginning to count down the days to her last one.  She tells us how she was having her best year ever, in terms of sales and the clients she was working with, but behind the scenes was struggling physically with an old injury that progressively got worse. Hear about all of the options she considered, and why she opted for an actual announcement over quietly closing down the business. Then she also tells us what she’s up to now, in the short term, as she discovers what her next big thing is.  Other topics we talk about included: Hiring and training Managing growth The physical nature of the job Comparison and relationships Personal branding & her content plan I really appreciated Melody’s openness and honesty about this decision and the process, and since I know we all feel burnt out every so often, there’s likely some parts of her experience that you’ll relate to as well.  And in the UGlu Hotline, get a tip for when you’re participating in a parade!        RESOURCES MENTIONED: 17hats (get 50% off your 1st year)  Balloon Suite  Havin' A Party Wholesale (save 5% with code BRIGHT)  UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)  Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514 PremiumConwin  NEW! 2025 Bright Balloon Business Planner  ALOFT (save $10 with code BRIGHT) ballooncoach.com | Balloon Boss Mastermind & Summit  - - - - Get bonus episodes 50 Ideas for Email Marketing | Join the Bright Balloon email list  Courses @thebrightballoon  The Bright Balloon on YouTube

    1h 8m
  5. Having a front row seat

    22 OCT

    Having a front row seat

    In this episode I’m interviewing someone who has been in balloons for the same amount of time as me… it’s my husband! Someone on Instagram had suggested the idea and we rolled with it. After all, he’s had a front row seat to Wisconsin Balloon Decor (and all my business ideas) from the very beginning so it was fun to have him share his experience. And since the idea originated on Instagram, I went back to the source for questions I should ask Zac, and I think anyone who also has a spouse or significant other along for the ride will enjoy hearing his perspective.  Zac and I talk about: Where he feels comfortable and wants to help How he’s learned my installation style and standards His favorite and least favorite things about being married to a balloon decorator What it’s like when I travel If he ever had any doubts about the business … and a few of my own questions for him!  Bear with us in the beginning as we fight through a bit of awkwardness, but we share openly about running the business while juggling kids and so much more. Thanks to everyone who submitted questions! Then in the UGlu Hotline, you’ll hear about a banking option that has helped one artist implement the Profit First method.       RESOURCES MENTIONED: 17hats (get 50% off your 1st year)  Balloon Suite  Havin' A Party Wholesale (save 5% with code BRIGHT)  UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)  Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514 PremiumConwin  NEW! 2025 Bright Balloon Business Planner  ALOFT (save $10 with code BRIGHT) ballooncoach.com | Balloon Boss Mastermind & Summit  - - - - Get bonus episodes 50 Ideas for Email Marketing | Join the Bright Balloon email list  Courses @thebrightballoon  The Bright Balloon on YouTube

    40 min

About

Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business! I want you to make more money, eliminate stress and learn along with me as we grow our creative businesses together! Welcome to The Bright Balloon

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