011 - The number one country for Search Arbitrage outsourcing

Ok so you have found a winning concept with arb, you know how to launch a campaign without getting banned, you have a good relationship with one of the monetisers, they have promised you that you are on a really good rev share, you have research all the keywords and have a framework to created the most compelling creatives. 

The only problem is that you are a one man show. Completing all of those steps feels like running in molasses. You are so slow in the execution that you can only test 10% of all the ideas and opportunities you see. 

If this sounds somewhat familiar, this episode is for you. It is somewhere in eastern Europe together with my biz partner and friend Matthias. We will tell you in detail where to start building your team, what country has worked the best for us, how to write the job ad so that you will be flooded with applicants, where to post it, how much to offer and then how to find the diamonds in the mountains of applications that you will get.

0:55 Matthias shares about the last time he got arrested

2:50 The first steps moving from a one man shop to building a team

3:50 The one market to look at for outsourcing

5:25 Cultural fit

6:40 What to outsource first

7:25 Put your ad up on this page

7:39 Salary levels

8:00 How to filter applications

10:40 Expectations around test work

12:15 Sell the journey to your hire

15:15 Be very precise about your expectations 

16:55 Timezone considerations

17:55 Next steps after the first months

18:35 Hire three in one go

19:25 Don’t be an a-hole

21:10 Potential tax benefits

24:20 See you in Dubai?