020 Jeremy Porter | Taking the unconventional route when things don’t go as planned and you’re left to learn everything on your own.

Today’s guest is Jeremy Porter, founder and CEO of Atlanta Motorsports Park in Dawsonville, GA.

What started out as just a business plan to give to others in the industry turned into a piece of paper with a lot of promises to keep after the 2008 financial crisis took his conventional real estate investors out of the picture. But instead of folding, Jeremy got creative and took an unconventional approach to financing his dream. And 8 years later, the Atlanta Motorsports Park is a playground for car guys with not only a track, but hundreds of garages, one of the top karting tracks in the nation, and now condo’s and a restaurant in the near future.

Jeremy’s is a great story of learning everything on the fly, doing right by the community, and running with the ball against all odds.

With that, enjoy my conversation with Jeremy Porter of Atlanta Motorsports Park.