034 | Inside the Agency: Creative Direction | Marcus Wesson, Chief Creative Officer| Dailey
Marcus Wesson, award-winning Chief Creative Officer of Dailey Advertising in LA, joins Commercial Grade to talk through the ins and outs of creative production, what it takes to makes an award-winning campaign (think: Carls Jr. burgers & bikinis!) and how he evolved from a junior art director to CCO of a major ad agency. Marcus and Christie also talk through the time they, unbeknownst to them, pitched against each other to win the Call of Duty: Modern Warfare account.
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- Подкаст
- Опубликовано30 сентября 2019 г., 07:01 UTC
- Длительность1 ч. 10 мин.
- Сезон1
- Выпуск34
- ОграниченияБез ненормативной лексики