Podcasts for Profit with Morgan Franklin | Podcasting Strategy for Podcasters

Morgan Franklin Media
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Podcasts for Profit with Morgan Franklin | Podcasting Strategy for Podcasters

If you’re ready to create a podcast that will align you with experts in your industry, position yourself as a trusted leader and create another source of revenue for your business you’re in the right place. Podcasts for Profit will help you create and grow a podcast that cuts through the noise of social media and speak directly to your target audience. Stop letting the algorithm determine your social marketing strategy. Stop letting trends dictate the kind of content you’re able to create. Hosted by expert podcast strategist, producer and educator: Morgan Franklin, Podcasts for Profit is your step-by-step guide to creating a podcast that will transform your business, opportunities and life.

  1. #038: 5 Reasons Your Podcast Still Isn’t Making Money (and How to Fix It)

    HACE 4 DÍAS

    #038: 5 Reasons Your Podcast Still Isn’t Making Money (and How to Fix It)

    The past few months I’ve had multiple questions from podcasters that are trying to monetize their podcast, but it’s still not getting them anywhere. I can relate to this, it took me years to make money off my podcasts. In this episode we’ll talk about five reasons you still aren’t making money with your podcast. How to fix it and what you need to know moving forward if you want your podcast to be a sustainable source of income for you and your brand.  📌 Work with Me 1:1 for Podcast Coaching and Development: https://morganfranklin.media/contact-morgan-franklin 📌 Shop My Podcast Template Store: https://podcastsforprofit.com 👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok. 🙋🏻‍♀️ Questions? Comments? Ideas? Message Me: morgan@morganfranklin.media

    15 min
  2. #037: How Podcasts Won the 2024 Presidential Election

    11 NOV

    #037: How Podcasts Won the 2024 Presidential Election

    This isn't a political episode - it's an episode about politics. In the 2024 United States Presidential Election a powerful campaigning tool was unleashed on voters and pundits alike: podcasts. 🤭 In the age of 15-second videos it might be hard to believe that 3 hour podcasts and other multi-hour media shaped this election, but it did. In this episode we’re going to dissect the use of podcasts by both candidates, talk about what worked, what didn’t, and how we can use the lessons of both campaigns to grow our own podcasts and shape our brands through podcasting. Please Note: I did my best to provide this information in as unbiased and fair a way possible, not only am I a volunteer election worker, but I’m someone that believes in the will of the American people, and the privilege of democracy. This episode was not an attempt to be political or make a political statement, just the observations of a podcaster trying their best to make sense of politics and the business of campaigning. 😀 📌 Work with Me 1:1 for Podcast Coaching and Development:https://morganfranklin.media/contact-morgan-franklinhttps://morganfranklin.media/contact 📌 Shop My Podcast Template Store:https://podcastsforprofit.com/ 👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok. 🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

    17 min
  3. #036: How I Get High-Profile Guests on My Community Podcast

    4 NOV

    #036: How I Get High-Profile Guests on My Community Podcast

    They say all politics are local. I say all podcasting is local. Over the past 4 years I've had the honor of welcoming hundreds of guests onto my podcasts and having conversations with people I'd never dreamed I'd meet. In this episode: I'll talk about what it takes to book a high-profile podcast guest, what I've done in the past and how I confidently pitch any guest. 📌 Shop the Newest Edition to the Podcasts for Profit Template Collection:Podcast Pitch Template 👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

    15 min
  4. #035: Turn Social Media Followers into Podcast Listeners

    28 OCT

    #035: Turn Social Media Followers into Podcast Listeners

    Just because someone follows you on social media and likes every piece of content you make about your podcast doesn't mean they'll ever listen to your podcast. Most of the time, our social media followers have different reasons for following us than our podcast listeners have for listening.  In this episode we’re talking  about how to optimize your social media profile and content to drive listener traffic, why you have to put yourself in the mind of the content viewer and how to effectively turn a social media follower into a fan of your podcast.  Schedule your podcast social media audit:https://podcastsforprofit.com/products/social-media-audit-for-podcastersLet's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

    15 min
  5. #034: Getting Listeners without Social Media

    21 OCT

    #034: Getting Listeners without Social Media

    One of the biggest misconceptions in podcast promotion is social media is the only way to get new listeners. I'm here to tell you, this simply isn't true. In this episode:(3:30) - The power of word-of-mouth recommendations and referrals to drive listeners to your podcast. (6:15) - How to make your podcast more searchable on podcast apps, including optimizing your podcast title, episode titles, and episode descriptions.(9:15) - When to reach out to blogs, news sources, and contributor platforms to get featured and how to get your podcast on the podcast lists your future listener will find from Google Search. (12:15) - How to provide an exceptional guest experience that encourages guests to share their episode and recommend your podcast to their audience. Other episodes mentioned in this episode:Ep. 8 - How to Pitch Your Podcast to Anyone in 30 SecondsEp. 19 - Podcast SEO: Your Guide to Higher Rankings Shop my Podcast Guest Templates here:https://podcastsforprofit.com/products/podcast-guest-template(This template is fully customizable in Canva.) Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

    16 min
  6. #033: 3 Things I’m Starting Now to Grow My Podcast in 2025

    14 OCT

    #033: 3 Things I’m Starting Now to Grow My Podcast in 2025

    Here are 3 things I'll be working on the rest of 2024 to make 2025 my best year of podcasting ever: 1. Social media - short form content, direct calls to action and YouTube.2. In-person networking - podcast conferences, conferences, and talking to people in my industry and local community.  3. AI - ChatGPT, creating automated systems and getting the most out of AI capabilities. If you want to download my 4 favorite ChatGPT Prompts for free go here:https://morgan-franklin-media.ck.page/9107e58da5 Let me know how you're preparing for 2025:DM me on InstagamSend me a message on LinkedIn Shop my podcast templates here: https://podcastsforprofit.com/ Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

    16 min
  7. #032: What I Wish I Knew Before I Started Podcasting

    7 OCT

    #032: What I Wish I Knew Before I Started Podcasting

    You don't know what you don't know and for most of us, (myself included 🙋🏻‍♀️) what we don't know about podcasting is ALOT. In this episode I'll break down what I wish I'd known when I started my first podcast in 2021, what I wish I'd known starting my 5th podcast in 2023, and what I wish I'd known becoming a podcast host for the first time in 2024. Get your free podcast audit checklist (with walkthrough video) here:https://morganfranklin.media/podcast-growth-self-audit Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

    22 min
  8. #031: PodSchool: Steal My 4 Favorite ChatGPT Prompts for Podcasting

    30 SEPT

    #031: PodSchool: Steal My 4 Favorite ChatGPT Prompts for Podcasting

    PodSchool is in session and today, I'm sharing one of my favorite tools for podcasting: ChatGPT. ChatGPT has been a game changer for my podcast, helping me streamline everything from content creation to promotion. And the best part? I’m going to walk you through four of my favorite ChatGPT prompts that I use every week. In this episode:(2:30) What is ChatGPT? How does it work?(5:45) ChaptGPT Prompt 1: Generate 20 podcast episode ideas for your podcast and target audience.(9:15) ChaptGPT Prompt 2: Create a detailed episode outline for any podcast format. (13:00) ChaptGPT Prompt 3: Write an SEO-optimized blog posts from your episode transcript.(17:30) ChaptGPT Prompt 4: Generating endless social media content ideas from the podcast transcript. If you want to save hours on production, content creation and maximizing your podcast’s workflow, these prompts are for you.  Find all the prompts and more information about this episode here.  Want help creating prompts for your podcast and production workflow? Send me a message here! Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

    16 min
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If you’re ready to create a podcast that will align you with experts in your industry, position yourself as a trusted leader and create another source of revenue for your business you’re in the right place. Podcasts for Profit will help you create and grow a podcast that cuts through the noise of social media and speak directly to your target audience. Stop letting the algorithm determine your social marketing strategy. Stop letting trends dictate the kind of content you’re able to create. Hosted by expert podcast strategist, producer and educator: Morgan Franklin, Podcasts for Profit is your step-by-step guide to creating a podcast that will transform your business, opportunities and life.

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