Marketing vs. Branding — with Fabian Geyrhalter

What is marketing? What is branding? Is one more important than the other? What's the difference and where are the overlaps?

This conversation with sparked by a controversial post by Story Brand author, Donald Miller, who states that branding isn't necessary unless you are doing more than $50m in revenue.

Melinda Livsey and Fabian Geyrhalter join the podcast to share their thoughts. 

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