10. A Train Built for Us, By Us: Reaching the Next Generation of Latinx (Part 2)

Founded by Actor John Leguizamo, NGL Collective is a driving force behind a new wave of marketing and advertising focused on reaching Latinx millennials. On part 2 of this episode I speak with NGL's CRO, Joe Bernard about the strength and rapidly growing potential of the Latinx market. Links mentioned during the episode: UnidosTogether.com and Hispanicize.com (register for the virtual gathering on July 1).