108. REPLAY: The Lead Magnet Strategy - Turn Cold Leads into Loyal Clients in 3 Steps

In this episode I’m diving into the power of online lead generation, especially for those of you who are curious about running Facebook and Instagram ads with a replay of my recent webinar!

If you’ve ever felt overwhelmed by the idea of creating effective lead magnets or even wondered if paid advertising could work for your business, this episode is packed with actionable steps to help you turn cold leads into loyal clients.

I’ll guide you through why lead magnets are essential, what makes them work, and how to create an engaging thank-you page that builds instant rapport with new subscribers.

You’ll also learn about my “One Amazing Ad” strategy, designed to simplify the ad creation process and amplify your business growth.

Episode Highlights:

• [10:23] - Common mistakes with lead generation strategies
• [16:18] - Why your lead magnet must solve a specific problem
• [24:44] - How to create a compelling thank-you page and why it matters
• [37:36] - Calling out your ideal client in ads to make an immediate connection
• [49:25] - Common budget questions for ads and setting realistic expectations

Links & Resources:

• Access my free TopicTool GPT for Lead magnet ideas
• Learn more about my One Amazing Ad course for lead generation and ad creation - special offer on now!