114. 11 Things Great Speakers Do Differently – Serve Before Selling

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Show Notes: 11 Things Great Speakers Do Differently #6 - Serve Before Selling

Decision-Makers buy from people they:

  • Know
  • Like (aka—respect)
  • Trust

However, most speakers have the attitude of Always Be Selling, so they come out of the gate selling.

Great speakers, on the other hand, do things differently.

Great speakers serve before trying to sell:

  • They serve first, second, third, fourth, fifth, etc.
  • They "court" before asking for a "commitment"

Review: Here Are The Tips We've Covered So Far

  • Episode 109 - Speak WITH Your Audience (Not AT Your Audience)
  • Episode 110 - Bring Your Audience Into Your Stories
  • Episode 111 - Create Experiences
  • Episode 112 - Step Into Your Character
  • Episode 113 - Be Great At Business
Episode Resources
  • 9 Ways to Get Paid as a Speaker (FREE Resource)
  • 5 Keys to Create a Speech That Pays (FREE Resource)
  • Got questions? Submit them here
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