#12 How to Build & Future-Proof Your Martech Stack with Scott Brinker from HubSpot

What is Martech today? How do you measure its impact? What do you need to think about when evaluating your tech strategy? Join MJ (VP Marketing, Frontify), and Scott Brinker (VP Platform Ecosystem at HubSpot) as we discuss the HubSpot brand as well as the past, present, and future of Martech.