#138 From Model Manager to Global CEO: Anja Graf on Building VISIONAPARTMENTS and Shaping the Future of Serviced Living

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This time, I talked to Anja Graf from Zurich, Switzerland. Anja is the CEO, Founder, and Chairwoman of VISIONAPARTMENTS. She began building her company at just 21 years old, right in the heart of Zurich.

Born in Winterthur, Anja gained valuable experience in the modeling industry, even launching her own agency. It was during this time, arranging temporary rooms for models, that she saw a unique opportunity: fully furnished apartments with style and comfort.

Here's a preview of what we cover in today's episode:

00:00:17 Introduction

00:04:04 VisionApartments vs Airbnb and other hospitality concepts

00:05:21 Challenges when expanding the VisionAparment brand

00:07:00 The process of opening new locations and geos

00:08:30 Leveraging Technology and digitalize the customer experience in order to stay competitive

00:10:30 The future of Serviced Apartments and overall Trends

00:12:00 VisionAparments’ next steps and new Lines and Businesses

00:13:00 Offering healthy nutrition to travellers with YaJar

00:15:30 Tips to other ambitious founders

00:17:46 Brand and Culture of VisionApartments

00:20:00 Final Thoughts and Conclusion

To connect with Anja Graf or learn more about her work, visit her LinkedIn: https://www.linkedin.com/in/anjagraf/ or check out https://visionapartments.com/en.Also read more about https://yajar.ch/ here!