Tea Time With Tech Marketing Leaders

Kerry Guard
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Tea Time With Tech Marketing Leaders

This podcast helps Marketing Leaders who work at Tech Companies get their brands found via transparent, measurable digital marketing. Tech Marketing leaders join our host Kerry Guard to discuss what challenges they're currently facing and the creative solutions they've found to solve them. It's presented by MKG Marketing - a digital advertising agency of experts who specialize in SEO, Digital Advertising, and Analytics. Be sure to subscribe so you catch every episode as soon as it drops each week.

  1. #155: The Art of AI Content Creation with Cybersecurity Expert David Mundy

    2024/04/02

    #155: The Art of AI Content Creation with Cybersecurity Expert David Mundy

    In the final 2023 episode of "Tea Time with Tech Marketing Leaders," Kerry Guard and David Mundy, VP of Marketing at Dasera, explore the indispensability of AI in marketing. They delve into David's journey from cybersecurity startups to his role at Dasera, underscoring AI's pivotal role in content creation and competitive strategy. Dasera David Mundy on LinkedIn Full transcript on ⁠⁠⁠⁠MKG Marketing

    1 小时 8 分钟
  2. #154: Mastering Metrics with Dan Sanchez: Grow Your Digital Reach

    2024/03/27

    #154: Mastering Metrics with Dan Sanchez: Grow Your Digital Reach

    In this episode of "Tea Time with Tech Marketing Leaders," host Kerry Guard sits down with Dan Sanchez, an expert in audience building and digital marketing. Dan shares his journey from graphic design to marketing, highlighting his experience in transforming a university's enrollment rates through innovative digital strategies. Close Mode Dan Sanchez on LinkedIn Full transcript on ⁠⁠⁠MKG Marketing

    1 小时 5 分钟
  3. #153: The Art of Connection: Evan Patterson Insights into Effective Marketing

    2024/03/21

    #153: The Art of Connection: Evan Patterson Insights into Effective Marketing

    In today’s episode, our host Kerry Guard is joined by Evan Patterson, Marketing Consultant at Inclusive Agile, where Evan shares his insights into the SaaS industry, revealing how his love of laughter and genuine connections with people fuel his success in building communities and fostering partnerships in the tech world. Inclusive Agile Evan Patterson on LinkedIn Full transcript on ⁠⁠MKG Marketing

    1 小时 2 分钟
  4. #152: Achieving Business Goals with Eric Martin, Senior VP of Marketing at Stack Overflow

    2024/02/12

    #152: Achieving Business Goals with Eric Martin, Senior VP of Marketing at Stack Overflow

    In today's episode, our host Kerry Guard sits down with Eric Martin, Senior Vice President of Marketing at Stack Overflow, to explore the significance of setting aspirational goals and cultivating a supportive team environment. Eric shares insights from his extensive career, including transformative experiences at SalesLoft and his current role at Stack Overflow. Together, they discuss the evolving landscape of marketing, the impact of AI on go-to-market teams, and the importance of building trust and transparency within a team. Join us for an engaging conversation filled with valuable career insights and marketing wisdom from seasoned industry professionals. Stack Overflow Eric Martin on LinkedIn Full transcript on ⁠MKG Marketing

    55 分钟
  5. #151: Navigating CRM Challenges: Optimizing Marketing Efforts and Lead Nurturing for Sales Success

    2024/02/06

    #151: Navigating CRM Challenges: Optimizing Marketing Efforts and Lead Nurturing for Sales Success

    In this episode, our host Kerry Guard is joined by Miad Moussawi, the VP of Marketing at Synsaber, as they delve into the dynamic world of tech marketing.  With over 17 years of industry experience, Miad shares insights into product alignment, the significance of flexible marketing efforts, and the pivotal role of customer feedback in shaping successful marketing strategies. From discussing the evolving cybersecurity industry to navigating the complexities of CRM systems and collaboration between marketing and sales teams, Miad's expertise offers a treasure trove of knowledge for tech marketers. Synsaber Miad Moussawi on LinkedIn Full transcript on MKG Marketing

    52 分钟
  6. #150: Marketing Tactics with Kindsey Haynes–Nurturing Leads and Targeting Pain Points

    2024/01/30

    #150: Marketing Tactics with Kindsey Haynes–Nurturing Leads and Targeting Pain Points

    In this episode, host Kerry Guard sits down with Kindsey Haynes, the CMO of Kirkham Iron Tech, to delve into their innovative marketing strategies and tactics.  Kindsey shares insights into how her team effectively targets specific industry verticals, focuses on nurturing relationships with potential clients, and utilizes a mix of traditional and digital marketing approaches, such as webinars, email marketing, and direct mail. Kirkham IronTech Kindsey Haynes on LinkedIn Full transcript at ⁠⁠MKG Marketing

    50 分钟
  7. #149: From Rebranding to Team Building: Elizabeth Hague's Tech Marketing Strategies Unveiled

    2024/01/26

    #149: From Rebranding to Team Building: Elizabeth Hague's Tech Marketing Strategies Unveiled

    In today's episode, our host Kerry Guard welcomes Elizabeth Hague, a tireless underdog champion specializing in protecting and growing revenue for pre-IPO companies. They delve into the importance of building and leading marketing teams, navigating the rebranding process, and the challenges faced by startups in hiring product marketers. Wildcatecho Elizabeth Hague on LinkedIn Full transcript at ⁠MKG Marketing

    1 小时
  8. #148: The Holy Grail of Web Design and Development with Adam Aragon

    2024/01/21

    #148: The Holy Grail of Web Design and Development with Adam Aragon

    Imagine a world where you never have to deal with CSS ever again. That world is real, and Adam Aragon talks through how his team goes from design to code seamlessly. Illumio Adam Aragon on LinkedIn Full transcript at MKG Marketing

    1 小时 2 分钟
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关于

This podcast helps Marketing Leaders who work at Tech Companies get their brands found via transparent, measurable digital marketing. Tech Marketing leaders join our host Kerry Guard to discuss what challenges they're currently facing and the creative solutions they've found to solve them. It's presented by MKG Marketing - a digital advertising agency of experts who specialize in SEO, Digital Advertising, and Analytics. Be sure to subscribe so you catch every episode as soon as it drops each week.

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