177 | Unlocking the Power of Tripwires to Transform Your Marketing Strategy

Can a simple, low-cost offer transform your marketing strategy? Discover the potential of tripwires in this Saturday strategy session, where I break down this powerful tool that can help offset ad expenses and grow your email list. 

In this episode, we'll cover...
✨   the essentials of tripwire pricing
✨  the inclusion of bumps and one-time offers
✨  how this technique compares to self-liquidating offers (SLOs). 

Whether you're a seasoned marketer or just getting started, this episode is packed with actionable insights that could revolutionize your approach.

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