Bold Brands: Technology and Innovation in Apparel eCommerce

Bold Metrics
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Bold Brands: Technology and Innovation in Apparel eCommerce

The Bold Metrics podcast celebrates apparel brands and retailers who focus on innovation to thrive in good times and bad.

  1. 8 ABR

    38: Interview with Carolyn Mair, Behavioral Psychologist & Author of The Psychology of Fashion

    Listen in as host Jeff Mergy talks with Carolyn Mair, Behavioral Psychologist & Author of The Psychology of Fashion. They discuss apparel's impact on human behavior, sustainability, and how what we wear influences our emotions and moods.

    24 min

  2. 6 FEB

    37: Interview with Bethany Muths of Mizzen+Main

    Listen in as host Jeff Mergy and Bethany Muths, Chief Marketing, Digital, and Omni Officer at Mizzen+Main, discuss driving customer engagement through product and marketing in the latest episode of Bold Brands.

    21 min

  3. 06/12/2023

    36: Interview with Sophie Abrahamsson of Bambuser

    Join us as host Jeff Mergy discusses the latest in video commerce & apparel technology, and how it's shaping the future with Sophie Abrahamsson, President of Americas at Bambuser.

    27 min

  4. 30/08/2023

    35: Interview with Cecelia McAleer of Real Fit Apparel

    Listen in as host Jeff Mergy talks with Cecelia McAleer, an apparel industry executive with over 25 years of experience in leading, building, and developing Technical Design and Product Development teams. They discuss how apparel design has evolved over the years, the role that data plays in fit and sizing, the importance of fit preference to today's consumer, and more.

    20 min

  5. 01/08/2023

    34: Interview with Naomi Blackman of alder apparel

    Join us as we chat with Naomi Blackman, co-founder of alder apparel, about what inspired the creation of the brand and how they're working towards changing what inclusivity means in the outdoor apparel industry. Founded in Toronto in 2019 by Naomi and National Geographic Explorer Mikayla Wujec, alder apparel was created after noticing a lack of stylish, versatile, well-fitting, and size-inclusive women’s apparel options for exploring the outdoors. Learn more about how they incorporated feedback from their customers to grow their product line, how they're trying to change the way women think about clothing size, the challenges of designing clothing for a wide range of body shapes and sizes, and more.

    15 min

  6. 18/05/2023

    33: Interview with Marie Gloss and Brian Filler of Hyde Closet

    Join us on this exciting episode of BOLD Brands as we sit down with Marie Gloss, SVP of Content Strategy, and Brian Filler, CRO at Hyde Closet, the breakthrough company disrupting the traditional menswear industry. Hyde Closet delivers professionally styled, rental menswear in subscription boxes to simplify shopping while generating valuable data insights. Uncover how they offer unique exposure for emerging brands, drive effective marketing through style curation, and help large brands mobilize idle inventory—a must-listen for those keen on innovative retail and inventory management solutions.

    23 min

  7. 21/04/2023

    32: Interview with Justyna Przygonska of The Odder Side

    Join us for an inspiring conversation with Justyna Przygonska, co-founder of The Odder Side, and brand manager Monika Bozyk. Learn how the brand integrates sustainable practices throughout the business by implementing eco-friendly production methods and reducing packaging waste while creating stylish apparel for the modern woman. Discover the team’s bold approach to building a brand, creating covetable clothing, overcoming the challenges of a competitive retail environment, and scaling sustainably beyond its Polish roots.

    20 min

  8. 19/03/2023

    31: Interview with Maria McDonald of United By Blue

    Join us as we sit down with Maria McDonald, the Director of Sustainability at United By Blue - a brand dedicated to creating sustainable and ethical products for outdoor enthusiasts. Maria shares her insights on sustainability in the fashion industry, the challenges and opportunities in creating eco-friendly products, and United by Blue's positive environmental impact. Don't miss this fascinating conversation about ethical consumerism, sustainable practices, and the fashion industry's future.

    19 min
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The Bold Metrics podcast celebrates apparel brands and retailers who focus on innovation to thrive in good times and bad.

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