202: From Corporate Dietitian to Tech Innovator, Lessons from Alisa Fields, RD and Co-Founder of LogEat

In this episode of The Dietitian Success Podcast, I sit down with Alisa Fields, RD and co-founder of LogEat, to discuss her journey from corporate dietetics in the restaurant industry to launching a cutting-edge nutrition coaching app designed for dietitians and health professionals. Alisa shares the lessons she’s learned building her business and provides actionable insights for entrepreneurial dietitians.

What You’ll Learn:

• How to leverage unique career experiences to build an innovative nutrition tracking and coaching app for dietitians.
• The importance of identifying and narrowing your ideal client niche over time.
• Key considerations for creating a successful tech product tailored to dietitians.
• Insights into the business model and pricing strategy of LogEat.
• Tips for standing out in a crowded market and leveraging partnerships for growth.
• How to use tools like YouTube and long-form content for sustainable marketing success.

Links: 

• Check out Logeat here 
• Follow Logeat on Instagram here