202: From Corporate Dietitian to Tech Innovator, Lessons from Alisa Fields, RD and Co-Founder of LogEat

The Dietitian Success Podcast | Business & Marketing for Dietitians

In this episode of The Dietitian Success Podcast, I sit down with Alisa Fields, RD and co-founder of LogEat, to discuss her journey from corporate dietetics in the restaurant industry to launching a cutting-edge nutrition coaching app designed for dietitians and health professionals. Alisa shares the lessons she’s learned building her business and provides actionable insights for entrepreneurial dietitians.

What You’ll Learn:

  • How to leverage unique career experiences to build an innovative nutrition tracking and coaching app for dietitians.
  • The importance of identifying and narrowing your ideal client niche over time.
  • Key considerations for creating a successful tech product tailored to dietitians.
  • Insights into the business model and pricing strategy of LogEat.
  • Tips for standing out in a crowded market and leveraging partnerships for growth.
  • How to use tools like YouTube and long-form content for sustainable marketing success.

Links: 

  • Check out Logeat here 
  • Follow Logeat on Instagram here

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