High Profit Event Show

Rudy Rodriguez
High Profit Event Show

V.E.S.T. Your Virtual Event Sales Team founder and High Profit Event Show podcast host, Rudy Rodriguez has started podcasting this year and has started out on guest podcasts since 2021 himself. Our 20 to 30-min podcast discusses real smart strategies for hosting or leading highly profitable events TODAY. Our audiences are ready for their next phase of massive growth! Yes. We are looking for podcast guests, and we want to share your story!

  1. 75 - Maximizing Attendance with Value Leveling with Jason Guille

    قبل يومين

    75 - Maximizing Attendance with Value Leveling with Jason Guille

    In this episode of The High Profit Event Show, host Rudy Rodriguez welcomes Jason Guille, founder of Sunset Labs, a cutting-edge virtual and hybrid event production studio based on Vancouver Island. With over two decades of experience and a track record of producing over a thousand live events, Jason has honed a unique approach to making events not only successful but deeply impactful. Sunset Labs has become a top destination for those looking to engage global audiences through innovative virtual and hybrid models. Jason’s commitment to accessibility, engagement, and accountability in event production shines throughout the conversation, providing valuable insights for today’s event leaders. A highlight of the episode is Jason’s introduction of the concept of "Value Leveling," a fresh approach to ticket pricing that addresses attendance and engagement challenges. Jason explains how attendees are encouraged to commit to an event by purchasing a ticket upfront, with the option to adjust the price post-event based on the value they feel they received. This strategy helps ensure that attendees feel invested, reducing no-shows and creating accountability on both sides. It’s a powerful way to balance access and commitment, offering insights for event leaders eager to increase participation and enhance audience satisfaction. Another key topic covered is the importance of adapting engagement strategies to the audience’s specific needs. Jason highlights how different groups, from high school students to seniors, require tailored approaches to stay engaged. He emphasizes the role of learning styles—visual, auditory, and kinetic—in shaping the event experience, noting how crucial it is for event producers to cater content and delivery to these diverse preferences. By adopting these practices, event leaders can significantly increase audience retention, reduce distractions, and create a memorable experience that resonates with attendees long after the event concludes. Jason also shares insights on his transition from running a physical venue to building a virtual and hybrid studio. Sunset Labs is now equipped with advanced technology, including multi-screen stages and remote production capabilities, making it possible to reach global audiences while providing a high-quality experience. With a deep focus on virtual production and an eye on emerging AI translation technologies, Jason envisions a future where events are accessible in multiple languages and cultures, enabling wider participation. For event leaders looking to scale their impact, Jason’s story is a testament to the power of adaptability and vision in the ever-evolving event industry. Want to connect with Jason? Tech Guide for Speakers: https://drive.google.com/file/d/1RNT92GwmwJcumD9Fm7Wh2p2HTvFODnc0/view?usp=sharing In person or remote discovery call and studio orientation: https://calendly.com/streamocon/vis Website: https://sunsetlabs.ca/ LinkedIn: https://www.linkedin.com/in/jasonguille/ Jason Guille Facebook: https://www.facebook.com/jason.guille Sunset Labs Facebook: https://www.facebook.com/sunsetlabs Stream of Consciousness Facebook: a href="https://www.facebook.com/streamocon" rel="noopener noreferrer"...

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  2. 74 - Avoiding Common Event Planning Pitfalls with Richard Miller

    ٢٩ ربيع الأول

    74 - Avoiding Common Event Planning Pitfalls with Richard Miller

    Welcome to The High Profit Event Show! In this week’s episode, Rudy Rodriguez sits down with Richard Miller, founder of Titan Event Technologies. Richard brings over 25 years of experience in supporting live and virtual events, having worked with major industry leaders, including Eben Pagan. With nearly a thousand seminars he has done and a thriving business, Richard is a seasoned expert in event management and audiovisual production. He shares valuable insights with event leaders on how to avoid common pitfalls and achieve seamless event execution. In this episode, Richard shares three critical topics that every event leader needs to know. First, he emphasizes The Importance of Professional Event Planning. Richard shares stories from his own experiences about the costly mistakes that can arise when proper event planning isn’t in place. From failing to secure a 24-hour hold on event spaces to working with inexperienced planners, he illustrates how the right support team can make all the difference. Whether you’re hosting an event for 50 or 500 people, having a professional event planner is essential to avoid logistical headaches and ensure success. Next, Richard dives into Audience Engagement Strategies, explaining how to keep attendees focused and energized throughout an event. He provides practical tips such as incorporating interactive exercises and intentional breaks to prevent participants from checking out. One unique strategy he shares is to have attendees turn to a neighbor and discuss what they’ve learned—a method that instantly re-engages the audience and keeps the energy high. Richard also stresses the importance of movement and physical activity, something often overlooked in event planning but key to maintaining audience attention. Finally, Richard covers Effective Post-Event Follow-Up and Enrollment. He talks about the significance of a success panel in helping to bridge the gap between the event and ongoing client engagement. By providing social proof through testimonials, event leaders can increase enrollments into coaching programs or masterminds. He also touches on how many event leaders miss out on additional revenue because they lack a follow-up team to continue engaging attendees after the event. Richard provides insights into how this simple yet often overlooked strategy can lead to significant profit boosts. Whether you're a seasoned event leader or just getting started, this episode is packed with actionable advice to elevate your event success. Be sure to tune in and learn from Richard’s decades of expertise! Want to connect with Richard? Email: Richard@tetpros.com Website: https://tetpros.com/ LinkedIn: https://www.linkedin.com/in/richard-miller-10799314/ Business Facebook: https://www.facebook.com/titaneventtechnologies/ Personal Facebook: https://www.facebook.com/richard.miller.92167 Business Instagram: https://www.instagram.com/titaneventtechnologies/

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  3. 73 - Unlocking Event Success: Krystalore Crews’ Proven Strategies for Filling Your Events

    ١٥ ربيع الأول

    73 - Unlocking Event Success: Krystalore Crews’ Proven Strategies for Filling Your Events

    In the latest episode of The High Profit Event Show, hosted by Rudy Rodriguez, we are joined by guest, Krystalore Crews, founder of Crews Beyond Limits. Krystalore’s background is impressive and multifaceted. She is a retired US Air Force veteran with 22 years of service, a former NFL cheerleader, and a 26-time marathoner. After her time in the military and professional athletics, Krystalore transitioned into a new career as a motivational speaker, bestselling author, leadership consultant, and event leader. She now runs transformative events like retreats and bootcamps, focusing on helping women regain control of their well-being and vitality. As a holistic wellness coach, her approach goes beyond fitness, delving into the core of self-care and personal growth. During this episode, we explore three major themes that are highly relevant to event leaders. First, building and engaging a community is Krystalore's cornerstone strategy. She emphasizes that creating a space where people feel valued and heard is essential to filling your events. Through social media and email marketing, Krystalore has grown a thriving, free online community. Within this space, she offers monthly five-day challenges, which lead participants into deeper engagements like memberships, masterminds, and retreats. For event leaders struggling to fill seats, this approach shows the power of nurturing a dedicated community. Second, Krystalore shares the power of structured, value-driven challenges. Her five-day challenge, known as the Freedom Formula, guides participants through five key areas: core values, confidence, consistency, community, and celebration. This framework not only helps her audience achieve meaningful outcomes during the challenge but also encourages them to continue working with her through more comprehensive offers. The structured, step-by-step nature of this challenge is a great example for event leaders looking to create a journey that engages and converts attendees. Lastly, we dive into the importance of seamless follow-up systems to maximize conversions. Krystalore reveals how she and her team stay engaged with participants beyond the challenge, ensuring that they feel supported and connected. Her use of social proof, including testimonials and live interviews with past clients, adds credibility and encourages others to take the next step. For event leaders, this strategy highlights the critical need for timely follow-up to maintain momentum and turn interest into lasting relationships. This episode is packed with actionable insights from Krystalore Crews on how to effectively fill, engage, and convert your event attendees by leveraging community, structure, and follow-up. It’s a must-listen for any event leader looking to elevate their impact. Want to connect with Krystalore? Free Habit Tracker https://www.krystalorecrews.com/habittracker Free 30 min acceleration call https://www.krystalorecrews.com/book  LinkedIn: https://www.linkedin.com/in/krystalore-crews/  Instagram: https://www.instagram.com/thecrewscoach/   Facebook: https://www.facebook.com/krystalore   Website: https://www.krystalorecrews.com/   Free Facebook Community:a...

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  4. 72 - Event Leadership and Relationship Dynamics with Andre Paradis

    ٣٠ صفر

    72 - Event Leadership and Relationship Dynamics with Andre Paradis

    In this episode of The High Profit Event Show, Rudy Rodriguez is joined by Andre Paradis, the founder of Project Equinox. Andre is a serial entrepreneur who has successfully grown multiple businesses to seven-figure revenues. With a unique background in dance, having performed with some of the biggest stars like Michael Jackson, Andre brings an innovative approach to relationship coaching and event management. Over the last several years, he has been instrumental in guiding men and women to improve their relationships through his impactful live events and workshops. Andre shares his journey from the world of professional dance to becoming a relationship coach and event leader. He explains how his experiences have shaped his philosophy on the importance of creating meaningful connections and experiences at live events. Andre emphasizes the necessity of being omnipresent in marketing efforts, leveraging all platforms from social media to face-to-face networking, to attract attendees. He highlights the importance of building personal connections through various touchpoints, noting that engagement is not just about numbers but about fostering genuine relationships. Andre dives into his unique approach to event promotion, sharing that he hosts free live events every six weeks to keep his audience engaged and continuously growing. These events are strategically promoted both online and offline, including using social media, podcasts, email marketing, and even handing out flyers in local gyms. Andre’s strategy is to create multiple touchpoints with his audience, whether through email follow-ups or in-person conversations, to ensure a deeper level of engagement and connection. One of the key topics discussed in this episode is the concept of creating a visceral experience at events. Andre shares his insights on the importance of moving beyond traditional lecture formats to incorporate interactive elements that foster engagement. He uses his dance background to create a dynamic experience with men and women, allowing them to understand the intricacies of leading and following in relationships through movement. This hands-on approach provides a powerful mirror for attendees, reflecting their behavior in relationships and encouraging self-awareness and growth. Andre also shares the challenges of sustaining impact beyond the event itself. He highlights the importance of ongoing support, coaching, and reinforcement to help attendees implement what they’ve learned. Andre is a firm believer in immediate action; he shares his tactic of encouraging participants to schedule follow-up coaching calls before they even leave the event venue. This strategy, he notes, significantly increases the likelihood that attendees will continue to engage with the material and integrate it into their lives. Toward the end of the episode, Andre offers a special gift to the audience: a free 25-minute workshop designed to help women navigate the complexities of balancing career and personal relationships. He invites listeners to email him directly to receive this valuable resource and even offers a bonus opportunity to speak with him one-on-one. This workshop is part of Andre's broader mission to help individuals make informed choices about their lives and relationships, providing them with the tools to achieve both personal and professional fulfillment. This episode is for event leaders looking to enhance their skills in audience engagement and event promotion. Andre Paradis provides a unique perspective on how to create meaningful, impactful experiences that resonate with attendees long after the event has ended. His insights on the importance of authenticity, energy, and personal connection are invaluable for anyone looking to make a lasting impact in the world of live events. Want to connect with Andre? Book your free workshop-...

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  5. 71 - How to Stand Out as an Event Leader: Lessons from David Fagan

    ١٦ صفر

    71 - How to Stand Out as an Event Leader: Lessons from David Fagan

    Welcome to another insightful episode of the High Profit Event Show, hosted by Rudy Rodriguez. In this episode, Rudy sits down with David Fagan, President of Top Talent Agency. David is a highly respected figure in the event management and marketing world, having spoken at over a thousand events and earned the highest honor in The National Speaking Association. As the former CEO of Guerrilla Marketing, a book series that sold over 23 million copies in 62 languages, David has a wealth of experience and expertise. He’s also the former host of a California cable TV show and has been honored with the President’s Lifetime Achievement Award for his extensive service work. In this episode, David shares his insights into creating engaging and interactive events that resonate with audiences. He emphasizes the importance of producing broadcast events streamed online through platforms like Facebook Live, LinkedIn, YouTube, and Roku. David discusses how themed events, such as the Think and Grow Rich Summit and the Neuroscience Summit, attract large audiences by offering valuable content and opportunities for real-time interaction. For David, the key to success is creating experiences that allow attendees to participate actively, thus increasing engagement and interest. The conversation also dives into innovative event promotion and participation strategies. David highlights the importance of having a strong lineup of speakers and leveraging social media for promotion. He shares his experience using tools like Streamyard to broadcast events and track viewership across different platforms. David also discusses the significance of creating something that people want, rather than just what they need, to drive participation. Additionally, he offers valuable tips on encouraging event promotion through contests, leaderboards, and involving attendees in the conversation, making the event more dynamic and appealing. Finally, David shares the importance of providing continued support and value post-event. He talks about the need for measurable results and ongoing education to ensure attendees continue to benefit from the event long after it ends. This is often facilitated through coaching programs, masterminds, or done-for-you services. David explains that the goal is to prevent attendees from losing momentum and to help them implement what they learned during the event. Authenticity, social proof, and showcasing real results from past clients are highlighted as key factors in encouraging continued engagement and participation in higher-level programs. This episode is packed with actionable insights for event leaders looking to create impactful and profitable events. David Fagan’s expertise and experience make this conversation a must-listen for anyone in the event industry. Tune in to learn how to transform your events into unforgettable experiences that keep your audience engaged and coming back for more. Want to connect with David? Kenya 2024 Slide Deck: https://kenya.toptagency.com/kenya2024/ Website: https://davidtfagan.com/ Website:TopTAgency.com Facebook: https://www.facebook.com/david.t.fagan Instagram: https://www.instagram.com/davidtfagan/ LinkedIn: https://www.linkedin.com/in/davidfagan

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  6. 70 - Maximizing Event Impact with Naeem Mahmood

    ٩ صفر

    70 - Maximizing Event Impact with Naeem Mahmood

    In this engaging episode of The High Profit Event Show, host Rudy Rodriguez welcomes guest Naeem Mahmood, CEO of Mood Ventures. Naeem, a renowned peak performance coach and former Tony Robbins speaker, shares his extensive experience and insights from delivering over 2,000 talks and trainings across the country, impacting more than 100,000 lives. This episode dives into Naeem's journey, his approach to filling events, and the critical elements that contribute to a highly impactful and profitable event. One of the primary topics discussed is the importance of emotional state in decision-making. Naeem emphasizes how mastering one's emotional state can significantly influence decision-making processes, leading to better outcomes and greater success. He shares practical tips on how to harness this power, drawing from his rich experience with Tony Robbins and his own coaching practice. The conversation sheds light on how event leaders can use this understanding to enhance their events and drive more meaningful engagement from their audiences. We also discuss ethical selling and serving first. Naeem passionately discusses the art of ethical selling, explaining why prioritizing service over sales leads to more significant long-term success. He recounts his experiences of speaking to various organizations and how genuinely caring about each attendee, whether in a small group or a large audience, creates a ripple effect of positive impact and engagement. This philosophy of serving first not only builds trust but also encourages participants to invest more deeply in the event experience. Lastly, the episode explores effective engagement strategies for events. Naeem reveals his methods for maintaining high energy and engagement throughout an event, from the initial interaction to the final session. He stresses the importance of making events fun, interactive, and dynamic to keep participants fully present and engaged. By sharing stories and techniques, such as integrating unexpected elements like dance and movement, Naeem provides a comprehensive guide for event leaders to create memorable and impactful experiences for their attendees. Catch this episode to gain valuable insights from Naeem Mahmood on how to elevate your event strategy, enhance participant engagement, and achieve peak performance. Don't miss out on this opportunity to learn from a master in the field! Want to connect with Naeem? Feature Naeem as your keynote speaker for your event or at your company: https://forms.gle/Q1YygTAUHZsRan2JA Website:https://naeemmahmood.com/ Instagram: https://www.instagram.com/iamnaeemmahmood Facebook: https://www.facebook.com/iamnaeemmahmood/ LinkedIn: https://www.linkedin.com/in/naeem-mahmood-aa84b019/ Twitter: https://x.com/NaeemMahmood

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  7. 69 - Filling the Room: Strategies from Brian Fanale

    ٢٤ محرم

    69 - Filling the Room: Strategies from Brian Fanale

    In this episode of The High Profit Event Show, host Rudy Rodriguez sits down with Brian Fanale, the CEO and Co-Founder of Digital Mentors. Brian is a seasoned entrepreneur with over two decades of experience in the digital marketing space. He specializes in transforming knowledge into profitable businesses and has built an eight-figure company that has significantly impacted thousands of lives, including Rudy's. Their conversation delves deep into the intricacies of hosting successful live events and offers invaluable insights for event leaders. Brian Fanale shares his journey from the early days of running events with little to no audience to mastering the art of filling rooms and creating impactful experiences. He emphasizes the critical role of messaging in attracting attendees, explaining that the promise and structure of an event must be compelling enough to get people to leave the comfort of their homes. In a world where virtual events have become commonplace, Brian highlights the importance of making live events special, from offering unique bonuses to building a strong sense of community. One of the standout topics of the episode is the iterative process of learning from mistakes and continuously improving event strategies. Brian candidly discusses the failures and lessons learned from his first few events, stressing the need for a well-thought-out plan and a clear flow for each day of the event. He also touches on the significance of investing in high-quality speakers and the impact this can have on event attendance and overall success. Another crucial aspect of their discussion revolves around ethical selling and the power of high-ticket offers. Brian recounts a pivotal moment with the late Mark Hoverson, who helped him overcome his limiting beliefs about high-ticket sales. He explains how offering high-ticket programs not only benefits the business but also leads to greater commitment and transformation for attendees. This shift in mindset has allowed Brian to present high-value programs from the stage, resulting in significant revenue and meaningful client success stories. Tune in to this episode to gain a wealth of knowledge from Brian Fanale's extensive experience in the event industry. Whether you're an event leader looking to improve your strategies or an entrepreneur aiming to leverage live events for business growth, this conversation is packed with actionable advice and inspiring insights. Don't miss out on learning how to create high-profit events that leave a lasting impact. Want to connect with Brian? Website: https://www.digitalmentors.io/ Compass: https://lp.digitalmentors.com/compass Instagram: https://www.instagram.com/brianfanale/ Facebook: https://www.facebook.com/BFanale/

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  8. 68 - Leveraging AI for leading your Event with Joshua Pellicer

    ١١ محرم

    68 - Leveraging AI for leading your Event with Joshua Pellicer

    Welcome to another exciting episode of The High Profit Event Show, hosted by Rudy Rodriguez. This week, we have guest Joshua Pellicer, founder of RealTime AI. Joshua has been in the event industry for over 20 years, building a business that reached $10 million in revenue within just 12 months. He is a best-selling author and currently runs a company that trains teams on how to utilize AI to automate processes, freeing up time for high-leverage activities. In this episode, Rudy and Joshua dive into the power of AI in event management. Joshua shares his experience in the industry, highlighting how AI can streamline operations, enhance attendee engagement, and ultimately boost profitability. From filling event seats to creating event experiences, Joshua's insights provide a guide for event leaders looking to integrate advanced technology into their strategies. One of the key topics discussed is the dual approach to event promotion. Joshua explains the benefits of leveraging speakers to do the heavy lifting in terms of promotion versus taking on the promotional responsibilities yourself. He shares valuable tips on incentivizing speakers effectively, avoiding the pitfalls of "pitch fest" events, and ensuring that the right audience attends your events. This segment is filled with practical advice for anyone looking to maximize their event attendance and engagement. Another major focus of the conversation is the post-event follow-up strategy. Joshua shares the importance of providing ongoing value to attendees after the event. He discusses the role of high-quality follow-up content, such as video clips from the event, additional training sessions, and personalized communication, in maintaining attendee interest and nurturing long-term relationships. His approach to follow-up ensures that the event's impact extends beyond the event, keeping attendees engaged and ready for future events. Lastly, Joshua delves into the specific ways he used AI to reduce the challenges of event management. From creating AI-driven email systems for personalized communication with speakers to designing ticketing and check-in systems, Joshua's innovative use of AI tools demonstrates how technology can significantly ease the logistical burdens of event leadership. His hands-on examples provide a clear roadmap for event professionals looking to incorporate AI into their workflows. Don't miss this episode filled with actionable insights and expert advice on leveraging AI to elevate your event game. Check out The High Profit Event Show with Rudy Rodriguez and  guest Joshua Pellicer, and discover how you can transform your events into high-profit experiences with the power of AI. Want to connect with Joshua? Website: https://www.rltm.ai/ LinkedIn: https://www.linkedin.com/in/joshuapellicer/ Facebook: https://www.facebook.com/profile.php?id=100092040254122

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V.E.S.T. Your Virtual Event Sales Team founder and High Profit Event Show podcast host, Rudy Rodriguez has started podcasting this year and has started out on guest podcasts since 2021 himself. Our 20 to 30-min podcast discusses real smart strategies for hosting or leading highly profitable events TODAY. Our audiences are ready for their next phase of massive growth! Yes. We are looking for podcast guests, and we want to share your story!

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