Worth Every Penny Joycast

Sarah Petty
  • 5,0 (3,2 k)
  • ENTREPRENARIAT
  • CHAQUE SEMAINE
Worth Every Penny Joycast

How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio? Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more. With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way. Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny. You can find Sarah Petty at: www.joyofmarketing.com www.instagram.com/sarah.petty www.facebook.com/thejoyofmarketing

  1. -17 H

    #246: Can the Boutique Business Model Work For Men?

    Ever wonder if the boutique photography model works just as well for men as it does for women? It’s a question that came up in my recent Boutique Breakthrough workshop, and in this week’s Joycast, we’re shedding light on the truth.    Here’s a sneak peek:   How Ryan Vinson leverages sports photography and auctions to dominate his local senior market (with 95% of his clients being boys!) Adam’s journey to raising his prices and building a profitable boutique business. Andy’s story of escaping the shoot-and-burn model to create a year-round income while staying present for his family. Reggie’s creative networking strategies (like turning team banners into marketing gold.)   Plus:   The unique challenges male photographers face and how they’re overcoming them. Real-life examples of how connection, visibility, and networking make all the difference in boutique photography.   Whether you’re just starting out or looking for fresh strategies to market your photography, this episode is packed with inspiring stories and actionable tips to grow your boutique photography business. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-246 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

    51 min

  2. 7 JANV.

    #245: Breaking the Bubble: 4 Tips to Attract Photography Clients Beyond Your Social Circle

    Does it seem like the only people who hire you for photos are bargain hunters or family?    I know how suffocating that can feel. You pour your heart into your photography, but you’re left wondering if there’s anyone out there who truly values your work.    In this week’s Joycast, I’m sharing how to break out of that bubble, connect with the right clients, and build a photography business full of customers who value your worth.   Here’s how we’re flipping the script for 2025 and starting fresh:   I’ll bust the myths about “magic button” solutions and share how a few basics will set you up for long-term success.   Want clients who value your work and pay you well? I’ll show you how to get closer to the right people and why proximity matters for building your business.   You don’t need to overhaul your life to connect with potential clients. I’ll explain how small steps, like inviting a friend for coffee or starting conversations at your kid’s activities can open big doors.   It’s all about choosing the right opportunities! I’ll tell you how to filter what aligns with your goals so you don’t end up overwhelmed and burnt out.   Let’s make 2025 your year! It’s a clean slate, and with a few habits, you can change everything.    Ready to start building relationships with clients who value your artistry?    Hit play, and let’s talk photographer friend! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-245 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

    20 min

  3. 31/12/2024

    #244: Why I Stopped Making Resolutions and Five Things I'm Doing This Year Instead

    Oh New Year’s resolutions… Are they a hopeful tradition, or a fast-track to feeling defeated by February?    In this week’s Joycast, I’m sharing why I think resolutions often set us up for failure and what I’m doing instead to create real, lasting progress as we step into a brand-new year. Here’s a sneak peek:   Why starting your day with a “fresh sheet of ice” can be the habit you need. The power of gratitude reflections (and how to turn failures into your best teachers.) My secret weapon for setting intentions that actually stick (spoiler alert: it’s a word, not a list!) The creative joy of vision boards and why I make this a must-do every year.   Plus, I share personal stories from recovering after a tough skiing accident to redefining what “family first” means as my kids grow into their own amazing careers.   If you’re ready to move past the pressure of resolutions and create a year filled with clarity, creativity, and purpose, this Joycast episode is packed with practical tips and heartfelt insights to help you get there.   Let’s embrace progress (not perfection) as we focus on what truly matters in our lives and businesses this new year. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-244 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

    26 min

  4. 24/12/2024

    #243: From Digital Burnout to Boutique Breakthrough: How Gia Chong Turned Two Clients into $3,254 in One Attempt

    Feeling burned out or stuck in your photography business? One thing can change your work, your profits, and your life (and it might not be what you expect…)   On this week’s Joycast, I’m chatting with a Stockton, California photographer who went from shooting 120 sessions a year to embracing a boutique business model that brought her more time, joy, and income than ever!   Here’s a little of what we’ll cover:   Why high-volume sessions might be holding you back from real profits The biggest mindset hurdle photographers face when raising prices How to transition clients to a boutique model (without losing them!) The power of finding the right clients who value your work Plus: Stories of clients who happily paid 3x more than before How to let go of fear and embrace your worth Practical tips to reclaim your time and create a business you love If you’re ready to stop chasing endless sessions and start building a profitable, sustainable photography business, this episode is packed with inspiration and actionable advice to get you there. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-243 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

    20 min

  5. 17/12/2024

    #242: Photography Tax Deductions Demystified: How to Keep More of What You Earn

    Have you ever sat at your desk late at night, exhausted from editing photos, you peek at your neverending to-do list and wonder why all this hard work doesn’t add up to more joy or money?   On this week's Joycast, I share something that’s helped so many of my students save money and make their photography businesses feel easier to manage.   The secret? Tax deductions. I know, I know. Tax stuff might sound boring, but trust me, it’s a lifesaver once you get it. I’ll explain::   What tax write-offs really mean (it’s not as confusing as it sounds!) How to put savings back into your business to make life a little easier Simple, real-life examples of how this works so it all makes sense   Imagine writing off the gear you’ve been eyeing, saving money on things you’re already paying for, and feeling less stressed about your finances! Grab a cup of coffee (or wine), settle in, and let’s chat about how to make your money work for you in your photography business. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-242 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

    25 min

  6. 10/12/2024

    #241: The Happiest Photographers I Know Routinely Do This

    Feeling a little stuck or frustrated with your photography business? There’s one simple mindset shift that can make all the difference (and it’s something the happiest photographers I know do all the time.)   In this week’s Joycast, I’m sharing a lesson that changed my life, both as a mom of athletes and as a photography coach. I’ll show you how to stop getting caught up in comparison and start finding more joy in the day-to-day of building your business.   Here’s a little of what we’ll cover: Why learning to love the process matters just as much as reaching your goals How to stay motivated, even when you’re not “crushing it” The small habits happy photographers lean on to keep growing Practical ways to bring more joy (and profit!) into your business   Plus: Stories of photographers who turned obstacles into triumphs A peek into a key coaching program and its $23M success story Inspiration to stop dabbling and start seeing results   If you’ve ever wondered how to build a business you love (while loving the journey to get there) this episode is full of inspiration and encouragement to keep you moving forward. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-241 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

    13 min

  7. 03/12/2024

    #240: From Hobby to Thriving Business: How Lisa Deaton Booked Her First $1,120 'Julie' After Decades in Photography

    Turning a passion into a profitable business isn’t always easy, especially when you’re juggling challenges. But what happens when you finally find the key to making it all work?   In this week’s Joycast, we’re sharing the incredible story of Lisa Deaton, a Cincinnati-based photographer who spent decades experimenting with her craft before booking her first $1,120 “Julie.” Lisa shares how she shifted from a hobbyist mindset to building a sustainable business, all while navigating the challenges of being a military spouse.   Here's a sneak peek: The pivotal moment that changed everything for Lisa’s photography business How to shift from a “just for fun” approach to running a profitable business Secrets to guiding clients through the ordering process with confidence The mindset changes that helped Lisa turn her passion into a steady income   Plus: Real-life lessons Lisa learned while creating her photography business Practical advice for photographers who want to level up their client experience A dose of inspiration for anyone on the journey of turning their dreams into reality   If you’ve ever wondered how to make your creative passion a reliable source of income, this episode is packed with tips, lessons, and encouragement to help you get there. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-240 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

    21 min

  8. 26/11/2024

    #239: Photographing Solo? Here's How to Get the Help You Need During the Session

    Being a solo photographer can feel like you’re wearing all the hats: juggling gear, lighting, and making sure your clients feel comfortable. It’s easy to get overwhelmed and even forget a few things.   In this week’s Joycast, I’m sharing my favorite tips for photographers who are doing it all on their own. Whether you’re just starting out or you’ve been running your business for years, this episode is packed with tips to help you feel more confident and supported during your sessions.   Here's a sneak peek:   How to turn clients into joyful “helpers” without feeling weird about asking Easy ways to use reflectors when you don’t have an assistant (yes, even outside!) Tips for creating a fun, relaxed vibe during your sessions—no stress allowed! The secret to managing emotions and energy so you get those magical shots   Plus: Real stories from my early days when I was doing it all on my own (sound familiar?) Simple tricks to lighten your load and make your clients love their experience   If you’ve ever felt the pressure of running a photography session solo, this episode is like a warm hug and a pep talk all in one. You don’t have to do it perfectly, you just have to make it joyful. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-239 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

    10 min
Tout afficher (246)

5
sur 5
3 222 notes

À propos

How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio? Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more. With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way. Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny. You can find Sarah Petty at: www.joyofmarketing.com www.instagram.com/sarah.petty www.facebook.com/thejoyofmarketing

Informations

  • Création
    Sarah Petty
  • Années d’activité
    2020 - 2025
  • Épisodes
    246
  • Classification
    Tous publics
  • Copyright
    © Sarah Petty | Joy of Marketing
  • Site web de l’émission
    Worth Every Penny Joycast

Vous aimeriez peut‑être aussi

Pour écouter des épisodes au contenu explicite, connectez‑vous.

Recevez les dernières actualités sur cette émission

Connectez‑vous ou inscrivez‑vous pour suivre des émissions, enregistrer des épisodes et recevoir les dernières actualités.
Choisissez un pays ou une région

Afrique, Moyen‑Orient et Inde

Asie‑Pacifique

Europe

Amérique latine et Caraïbes

États‑Unis et Canada