#246: How AI is Making Toy Innovation and Pitching Easier Than Ever Before with Azhelle Wade

Are you skeptical about integrating AI into your toy business?

In this episode of Making It In The Toy Industry, host Azhelle Wade, also known as The Toy Coach, shares her AI expertise from this year's People of Play Innovation Conference and ChiTAG -  Toy and Game Fair in Chicago, where she presented her talk on 'How AI is Making Toy Innovation and Pitching Easier Than Ever Before.' You’ll see firsthand how AI can significantly 10x your toy development process with a custom GPT solution. 

Azhelle talked about identifying bottlenecks, researching AI tools, and planning, testing, and training your team to implement AI effectively. Take advantage of learning the five-step process to integrate AI seamlessly while preventing the pitfalls. Watch the full episode to understand how to employ AI from idea generation to creating compelling visuals and pitches that can streamline and potentially level up your toy business. 

Listen For These Important Moments

• Overview of AI-Enhanced Workflows – [00:03:13]
• Integrating AI Without Overload – [00:06:53]
• Using AI to Refine Business Bottlenecks – [00:08:57]
• Custom GPT for Idea Refinement – [00:12:37]
• MakeItToyetic Custom GPT Demo – [00:13:52]
• Testing AI’s Effectiveness – [00:16:20]
• Enhanced Workflow with Cast Magic – [00:21:21]
• Addressing AI Concerns and Limitations – [00:25:41]
• Generating Toy Ideas Using ChatGPT – [00:29:34]
• Implementing AI in Teams and Processes – [00:33:29]

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