Operation: Automation | Marketing Done Better

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Operation: Automation | Marketing Done Better

Trending marketing strategies and technology updates shared by the leading industry experts. Get excited, get inspired, and get to work because Operation: Automation is ready to launch!

  1. 4.7. Content Distribution Done Better w/ VP of Marketing @ The Juice – Brett McGrathFinal episode of this SEASON

    08/01/2023

    4.7. Content Distribution Done Better w/ VP of Marketing @ The Juice – Brett McGrathFinal episode of this SEASON

    Welcome to the FINAL EPISODE OF THIS SEASON! Get set for an exciting conversation with Brett McGrath, VP of Marketing at The Juice, on this week's episode of Operation: Automation.  Brett delves into the heart of content marketing, sharing his unique perspective on how pre-product involvement shapes marketing roles. Hear how he champions customer feedback for successful product development and the significance of strategic content distribution for competitive differentiation. We discuss the delicate dance between content creators and demand-gen professionals and explore the future of AI in content creation. --- Make sure to check out Brett’s podcast, The Modern Day Marketer, and if you are a content marketer or you are looking for one, visit ​​Superpath, a community of 15,000+ experienced content marketers. --- Don't forget about our special promo code: GR-Podcast and save up to a whopping 40% on any GetResponse plan! --- Blog: ⁠https://www.getresponse.com/blog⁠ Facebook: ⁠https://www.facebook.com/GetResponse⁠ LinkedIn: ⁠https://www.linkedin.com/company/getresponse ⁠Instagram: ⁠https://www.instagram.com/getresponse%E2%81%A0 YouTube: ⁠https://www.youtube.com/c/getresponse/videos%E2%81%A0 --- Reach out to us at ⁠podcast@getresponse.com⁠ and let us know how you feel about the future of AI and its effects on your career in marketing! --- Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message

    47 min
  2. 4.6. Lead Generation Done Better w/ Valentina Turchetti from YourDigitalWeb

    07/12/2023

    4.6. Lead Generation Done Better w/ Valentina Turchetti from YourDigitalWeb

    Cracking the code of lead generation can be a daunting task. This week we're joined by Valentina Turchetti from YourDigitalWeb, who makes the complex seem simple. We'll cover creating content that resonates, leveraging social media effectively, and measuring your hard-won success. So, if you're looking for tangible advice to turn leads into loyal customers, this episode is for you! --- If you are looking for a Google Analytics alternative, check out HotJar, and if your game is email marketing, read our 2023 Email Marketing Benchmarks report. Learn more about how you can use landing pages for lead generation in this episode! --- Don't forget about our special promocode: GR-Podcast and save up to a whooping 40% on any GetResponse plan! --- Blog: ⁠https://www.getresponse.com/blog⁠Facebook: ⁠https://www.facebook.com/GetResponse⁠LinkedIn: ⁠https://www.linkedin.com/company/getresponse⁠Instagram: ⁠https://www.instagram.com/getresponse%E2%81%A0YouTube: ⁠https://www.youtube.com/c/getresponse/videos%E2%81%A0 --- Reach out to us at ⁠podcast@getresponse.com⁠ and let us know how you feel about the future of AI and its effects on your career in marketing! --- Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message

    49 min
  3. 4.5. Marketing Agencies Done Better w/ Minuttia's Managing Director - George Chasiotis

    06/28/2023

    4.5. Marketing Agencies Done Better w/ Minuttia's Managing Director - George Chasiotis

    Today we're joined by George Cassiotis of Minuttia – a marketing agency that helps B2B SaaS brands accelerate their presence through SEO and proven growth strategies. We're talking about what challenges agencies face today, why some brands opt in for an agency while others prefer to do their marketing in-house, and what's the role of SEO in getting your B2B brand online these days. Tune in! --- Use promo code GR-Podcast and save up to 40% on any plan! Check the pricing here.  ---  Blog: https://www.getresponse.com/blog  Facebook: https://www.facebook.com/GetResponse  LinkedIn: https://www.linkedin.com/company/getresponse  Instagram: https://www.instagram.com/getresponse  YouTube: https://www.youtube.com/c/getresponse/videos  ---  Reach out to us at podcast@getresponse.com and let us know what you struggle with the most when it comes to marketing automation and we'll try to make an episode on that topic just for you!

    56 min
  4. 4.4. Networking for Introverts Done Better w/ Matthew Pollard - The Author of "The Introvert's Edge"

    06/13/2023

    4.4. Networking for Introverts Done Better w/ Matthew Pollard - The Author of "The Introvert's Edge"

    This week we're looking into a topic most of us can relate to sometimes - how to navigate marketing events, conferences, and face-to-face communication when every little cell inside you is screaming to get out. If you're introverted like us, you're gonna love the tips Matthew gives you. And if you want to learn to thrive in the industry built for extroverts and not feel like you're betraying yourself - make sure to check out The Introvert's Edge to Networking by Matthew Pollard! --- Remember, that you can save up to 40% on any ⁠GetResponse pricing plan⁠ with our special promo code: GR-Podcast or ⁠try GetResponse for free⁠! --- Blog: ⁠⁠⁠https://www.getresponse.com/blog⁠⁠ ⁠Facebook: ⁠⁠⁠https://www.facebook.com/GetResponse⁠⁠⁠ LinkedIn: ⁠⁠⁠https://www.linkedin.com/company/getresponse⁠⁠⁠ Instagram: ⁠⁠⁠https://www.instagram.com/getresponse⁠⁠⁠ YouTube: ⁠⁠⁠https://www.youtube.com/c/getresponse/videos⁠⁠⁠ --- Reach out to us at ⁠podcast@getresponse.com⁠ and let us know how you feel about the future of AI and its effects on your career in marketing! --- Send in a voice message: ⁠⁠https://podcasters.spotify.com/pod/show/getresponse/message

    56 min
  5. 4.3. Email Deliverability Done Better with Zerobounce's COO – Brian Minick

    06/01/2023

    4.3. Email Deliverability Done Better with Zerobounce's COO – Brian Minick

    Today we dive deep into the topic every email marketer worries about the most - ensuring your emails land where you want them to, missing the spam folder for good. Anna and Michal are joined by Brian of ZeroBounce – a company responsible for effortless and secure email validation. Some of the topics covered in the episode include: Automating email validation Core issues that affect email deliverability Unraveling some of the most common email metrics The role of data privacy in email marketing  Check it out and never miss an inbox again! --- If you want to learn more about email deliverability and list hygiene, we have a couple of resources you can't miss! Email Deliverability: What is it and How to Measure it How to Improve Email Deliverability and Reach the Email Inbox The Only Cheat Sheet on Email Deliverability Youʼll Ever Need Email Deliverability Checklist --- Remember, that you can save up to 40% on any GetResponse pricing plan with our special promo code: GR-Podcast or try GetResponse for free! --- Blog: ⁠⁠https://www.getresponse.com/blog⁠ ⁠Facebook: ⁠⁠https://www.facebook.com/GetResponse⁠⁠ LinkedIn: ⁠⁠https://www.linkedin.com/company/getresponse⁠⁠ Instagram: ⁠⁠https://www.instagram.com/getresponse⁠⁠ YouTube: ⁠⁠https://www.youtube.com/c/getresponse/videos⁠⁠ --- Reach out to us at ⁠podcast@getresponse.com⁠ and let us know how you feel about the future of AI and its effects on your career in marketing! --- Send in a voice message: ⁠https://podcasters.spotify.com/pod/show/getresponse/message

    46 min
  6. 4.2. Recruitment Done Better with TRAFFIT Chief Growth Officer – Mick Griffin

    05/18/2023

    4.2. Recruitment Done Better with TRAFFIT Chief Growth Officer – Mick Griffin

    Join us as we dive headfirst into the future of recruitment with Mick Griffin! As Chief Growth Officer of TRAFFIT, a comprehensive recruitment software that streamlines and optimizes the hiring process, Mick has a wealth of information to share. In this episode, we will talk about our worst job-hunting experiences, why everyone - including recruiters - seems to dislike recruitment, and how to play the long game if you want to attract top talent. --- Don't forget about our special promocode: GR-Podcast and save up to a whooping 40% on any GetResponse plan! --- Blog: ⁠https://www.getresponse.com/blog ⁠Facebook: ⁠https://www.facebook.com/GetResponse⁠ LinkedIn: ⁠https://www.linkedin.com/company/getresponse⁠ Instagram: ⁠https://www.instagram.com/getresponse⁠ YouTube: ⁠https://www.youtube.com/c/getresponse/videos⁠ --- Reach out to us at ⁠podcast@getresponse.com⁠ and let us know how you feel about the future of AI and its effects on your career in marketing! --- Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message

    1h 16m
  7. 4.1. Lifecycle Marketing Done Better with Emilia Korczynska – Userpilot’s Head of Marketing

    04/27/2023

    4.1. Lifecycle Marketing Done Better with Emilia Korczynska – Userpilot’s Head of Marketing

    Welcome to the first episode of the fresh O:A sprint! Today, we are joined by Emilia Korczynska - Head of Marketing at Userpilot, a platform that helps businesses grow engagement and gather important data at every stage of the customer journey. Together, we discuss why it's important for marketers not to focus on a single stage of their customers' experience, why user onboarding is crucial for the product's success, and what data you should be on the lookout for when it comes to user journeys. --- You can learn more about the different ways to automate customer journeys in one of our earlier episodes: 3.4. - Customer Journey Done Better with Eric Melchor 2.3. - Loyalty Programs Done Better with Fiona Stevens 1.2. - Customer Onboarding Done Better with Przemek Debka Prondzinski --- Don't forget about our special promocode: GR-Podcast and save up to a whooping 40% on any GetResponse plan! --- Blog: ⁠https://www.getresponse.com/blog ⁠Facebook: ⁠https://www.facebook.com/GetResponse⁠ LinkedIn: ⁠https://www.linkedin.com/company/getresponse⁠ Instagram: ⁠https://www.instagram.com/getresponse⁠ YouTube: ⁠https://www.youtube.com/c/getresponse/videos⁠ --- Reach out to us at ⁠podcast@getresponse.com⁠ and let us know how you feel about the future of AI and its effects on your career in marketing! --- Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message

    1 hr
  8. 4.0 A Huge Update Coming Your Way This Sprint – Let's Talk About Building Relationships in Marketing with Automation

    SEASON 4 TRAILER

    4.0 A Huge Update Coming Your Way This Sprint – Let's Talk About Building Relationships in Marketing with Automation

    A lot has happened this spring, and the marketing scene has changed forever. Join us for the new, longer sprint of Operation: Automation to discuss the topic that matters most - how to connect with customers, how to build effective marketing teams, and how to make sure that you stay human-oriented in all your endeavors. We'll be looking in all the different ways automation can help you achieve better results and build more meaningful connections in your professional lives. We'll be joined by 8 amazing experts coming from various niches, backgrounds, and industries, so it is worth sticking around for this one! --- Check out episode 1.4 - Content Marketing Done Better and you'll see why we are so-so lucky to be joined by Michal as the new co-host and don't forget to check out GetResponse ;)

    3 min
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Trending marketing strategies and technology updates shared by the leading industry experts. Get excited, get inspired, and get to work because Operation: Automation is ready to launch!

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