31. Innovation in Cyber Security with Yosef Beck

How can organizations create a security-minded culture where every employee feels responsible for protecting against cyber threats?

In this episode of the Innovation Meets Leadership podcast, host Natalie Born sits down with cybersecurity expert Yosef Beck to explore the ever-evolving landscape of digital security. With over a decade of experience consulting for more than 70 clients and a background in hospitality cybersecurity, Beck shares valuable insights on protecting individuals and organizations from cyber threats. The conversation delves into recent headlines, practical tips for safeguarding against attacks, and the anatomy of a hack. Beck also discusses emerging innovations in cybersecurity and the challenges posed by new technologies like quantum computing and AI.

Yosef brings a balanced and informed perspective to managing risk, considering both global and local operations and compliance requirements. He enjoys explaining complex technical concepts in simple language to help companies understand and prepare for responding to cybersecurity events.

[00:00:00 - 00:07:00] From Tech to Security: Yosef Beck's Cybersecurity Journey

1. Beck's career path included internships with a three-letter agency and various security-related roles in consulting.

2. He transitioned from business management consulting to specialized cybersecurity roles at IHG.

3. Recent headlines include the development of a national data privacy law in the U.S. and a class action against Children's Healthcare of Atlanta.

[00:07:00 - 00:13:00] Cybersecurity 101: Protecting Yourself and Your Organization

1. Stay on top of patching for all devices, including IoT devices at home.

2. Only connect devices to the internet when necessary to reduce vulnerabilities.

3. Use ad blockers to minimize exposure to potential threats through malicious ads.

[00:13:00 - 00:18:00] Anatomy of a Hack: Understanding the Attacker's Playbook

1. The process typically involves seven steps: reconnaissance, weaponization, delivery, exploitation, installation, command and control, and actions on objectives.

2. Security teams aim to make each step as difficult as possible for attackers.

3. The time to identify and contain breaches has decreased over the years, but attackers have adapted their strategies accordingly.

[00:18:00 - 00:21:00] The Dark Web Menu: Putting a Price on Personal Data

1. Personal information is being sold on the dark web, with prices varying for different types of data.

2. The need for stronger data privacy controls is emphasized to protect personal information.

3. Companies collecting data should prioritize protecting it, not just using it for profit.

[00:21:00 - 00:23:00] The Future of Cybersecurity: Innovations and Challenges

1. Post-quantum cryptography is becoming crucial to ensure long-term data protection.

2. Public cloud and SaaS security are evolving, with a shift in responsibility between providers and users.

3. Generative AI presents both opportunities and challenges for cybersecurity professionals.

Quotes:

"Security is not security's job. Security is the company, the organization's job. You need to have everybody bought into a security mindset." - Yosef Beck

Connect With Yosef:

LinkedIn: https://www.linkedin.com/in/yosefbeck/

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