45 | Building a Brand Photography Business That Aligns with your Purpose with Erica + Jon

In this episode of Doing Life Differently, I sit down with two of my favorite photographers and business owners, Erica and Jon, to talk about their journey of leaving corporate life and traditional wedding photography behind to build a thriving brand photography business that aligns with their values and lifestyle.

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EPISODE MENTIONS:

• Click to sign up for Erica + Jon's FREE CLASS!

Episode Highlights:

• The Bold Leap: Erica and Jon left behind a stable corporate job and sold their home to pursue photography full-time, transforming both their careers and personal lives.
• From Wedding to Brand Photography: They shifted from wedding photography to brand photography, gaining more freedom and discovering the power of image licensing.
• Embracing Authenticity: By being true to themselves, Erica and Jon found greater success and fulfillment in both life and business.
• Balancing Family and Work: They reshaped their business to prioritize family, homeschooling their kids while maintaining a profitable photography business.
• Key Lessons for Brand Photographers: Erica and Jon share tips on confidence, pricing, and marketing strategies for those looking to transition into brand photography.

Keep Learning

• Past episode: 5 Things I Learned From Hosting A Mastermind Retreat
• The book Jon mentioned: "Living Fearless"