47. The 10 Do's and Don'ts of Podcast Promotion

Want to discover some practical strategies and common pitfalls for promoting your podcast effectively? Then this episode is for you! Join Mickenzie and Kyle as they discuss maximizing your content’s reach through various formats, avoiding predictability in your promotions, the importance of using video, and how to market your podcast even without video equipment. They also discuss leveraging guest networks, the value of strategic CTAs, and positioning yourself as a subject matter expert without falling into the "curse of knowledge". Let's dive in!

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00:00 Intro
00:32 Maximizing Your Content Reach
01:04 Avoiding Predictability in Promotions
01:52 The Power of Video in Podcasting
02:28 Promoting Without Video
03:17 Leveraging Guest Networks
04:12 Positioning as a Subject Matter Expert
07:09 Effective Call to Actions
08:12 Engaging Your Guest Network

🙋‍♀️ Are you feeling stuck with your podcast? Learn about our Podcast Strategy Sessions.

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