#5 - AI in CPG: From Data to Value | Deepak Jose, VP & Head of Data Sciences | ex Mars & Coca-Cola

Join host Miguel Machado in conversation with Deepak Jose, a visionary leader in data science and business intelligence. Recognized as one of 2023's CPG visionaries and listed in the Top 100 Innovators in Data & Analytics, Deepak shares invaluable insights from his extensive experience at global giants like Mars and Coca-Cola. Key highlights: 1. Value-First AI Strategy: Learn why starting with business problems, not data, is crucial 2. Building Adaptable Data Systems: Discover the "Lego block" approach to AI implementation 3. ROI-Driven Innovation: Understanding how to balance experimentation with tangible results 4. Data Quality Framework: Master the trinity of people, processes, and platforms Perfect for marketing leaders, data professionals, and business executives navigating the AI revolution in consumer goods and retail. Get practical insights on implementing AI while maintaining a strong focus on business value and ROI.