Building Small Business

Ken Eash
Building Small Business

"Building Small Business: Empowering Entrepreneurs, One Step at a Time" is a dynamic podcast designed to provide practical guidance, valuable insights, and inspiring stories for aspiring and existing small business owners. Hosted by solopreneur Ken Eash, this podcast is a trusted resource for anyone looking to navigate the challenges and seize the opportunities in the world of entrepreneurship as a small or solo business owner. Each episode delves into essential topics and strategies that are crucial for building and growing a successful small business. From practical tips on business planning, marketing, and finance to discussions on leadership, innovation, and customer engagement, this podcast covers a wide range of subjects to equip business owners with the knowledge and tools needed for sustainable success. Through engaging interviews with experienced entrepreneurs, industry leaders, and new business owners, listeners gain valuable firsthand wisdom, learning from their triumphs and challenges. The podcast serves as a platform to showcase stories of successes as well as failures, providing motivation and inspiration to aspiring entrepreneurs on their own journey. "Building Small Business" is committed to empowering entrepreneurs one step at a time, recognizing that building a successful business is a journey that requires perseverance, adaptability, and continuous learning. Whether you're just starting out or looking to take your small business to the next level, this podcast is your go-to resource for practical insights, expert advice, and actionable strategies to propel your entrepreneurial journey forward.

Episodios

  1. 24 MAY

    Accessorize with Shrugs - Phillip Baynard

    Philip Baynard, CEO of PAB Management and Accessorize with Shrugs, shares his journey of running two businesses. He started PAB Management in 2015, offering business coaching and consulting, branching into various industries including music and poetry. Accessorize with Shrugs, launched in 2019, provides affordable jewelry in honor of his late sister. Philip's pivot to entrepreneurship stemmed from inspiration by his father, an entrepreneur, and overcoming challenges like losing a major client in 2019. Philip's expertise lies in assisting small businesses with marketing, advertising, and overall efficiency. He emphasizes the need for business owners to focus not just on their craft but also on the operational aspects. His passion for curating events for small businesses and communities reflects his commitment to creating meaningful experiences. Through Accessorize with Shrugs, Philip offers affordable jewelry and mentorship opportunities, leveraging his experience with Paparazzi Accessories. Overcoming doubts and surrounding oneself with a supportive network are crucial for success, as Philip learned firsthand. He underscores the importance of continuous learning through social media, webinars, and engaging with industry experts. Philip's approach in working with clients is personalized, ensuring a unique and tailored experience for each individual. His businesses can be reached through the Accessorize with Shrugs website, where services from PAB Management are also listed, providing a comprehensive platform for those seeking business support.

    22 min
  2. 17 MAY

    Getting your venture off the ground - Donovan Dreyer

    In this discussion, we hear from Donovan Dreher, who describes his journey from pursuing an aviation tech degree to ultimately finding his true calling in coaching and career development. Donovan reflects on the concept of sunk costs, explaining how he made the decision to change his trajectory after realizing flying wasn't his passion. He emphasizes the importance of making the right career choices early on to avoid late-life regrets. Donovan shares his experience working in his father's furniture refinishing business, highlighting how he initially underestimated the value of the work but eventually learned to embrace it, leading to personal growth and empowerment. He discusses how significant events like the Columbine shooting inspired him to pursue a career in school counseling, where he focused on optimizing mental health and helping individuals find their true calling. The conversation delves into the challenges faced by individuals of different age groups when it comes to making career transitions. Donovan discusses the mindset shifts required for both teenagers and adults to explore new opportunities and find fulfillment in their work. He emphasizes the importance of early intervention and providing support to help individuals navigate career choices effectively. Donovan also touches on the notion of selling a vision to inspire individuals to pursue their goals, even if it means temporarily staying in a job they may not love to fund their passions outside of work. He encourages listeners to seek guidance and explore opportunities for personal and professional development, emphasizing the value of ongoing learning and self-discovery. Throughout the conversation, Donovan offers practical advice on identifying one's true calling, making informed career decisions, and maintaining mental well-being while pursuing professional growth. He invites listeners to connect with him through his coaching services and online platforms to explore their career aspirations and make intentional choices for a fulfilling future.

    25 min
  3. Starting a Residential Cleaning Business

    30 ABR

    Starting a Residential Cleaning Business

    Join us in this insightful conversation with Tiffany Kipe, the owner of 25th Hour Cleaning, as she shares her journey of transitioning from a solopreneur to a business owner in the cleaning industry. Tiffany delves into the necessity that drove her to start her cleaning business - flexibility, stress relief, and autonomy. She elaborates on the challenges she faced in shifting from solopreneurship to leading a team, emphasizing the importance of mindset and clarity in the transition. Tiffany discusses the significance of developing self-trust and confidence in leadership, drawing inspiration from mentors like Gary Vaynerchuk and insightful books on management and communication skills. Tiffany reflects on the evolving landscape of work fulfillment and the role of kindness, empathy, and compassion in leadership. She advocates for introspection to align personal values with business goals, highlighting the value of seeking mentorship, community support, and networking opportunities in local small business networks. Tiffany also shares valuable advice for aspiring entrepreneurs, emphasizing the importance of self-discovery, learning from successful leaders, and engaging with the local business community. If you're interested in connecting with Tiffany Kipe or exploring her cleaning services, you can visit 25thhourcleaning.com, reach out via email at tiffany@25thhourcleaning.com, or connect on social media through the 25th Hour Cleaning Facebook page. Dive into this engaging conversation to gain insights into entrepreneurship, leadership development, and the pursuit of meaningful work in the cleaning industry.

    38 min
  4. From Corporate to Coffee - Nicole Sauce

    29 MAR

    From Corporate to Coffee - Nicole Sauce

    Nicole Sauce shares her journey from corporate life to starting a small business in coffee. She explains how she moved from Oregon to Tennessee for a more fulfilling and free lifestyle. Nicole reveals that she transitioned from a corporate job to homesteading and roasting coffee full-time. Despite initial challenges and doubts, Nicole's passion for coffee persisted, leading to the successful growth of Holler Roast Coffee. She emphasizes the importance of selling products or services to drive business growth and shares insights on reaching and retaining customers. Nicole discusses the significance of brand identity in establishing a business and advises on the importance of doing essential tasks daily to maintain business progress. She also touches on the delicate balance between work and personal life, highlighting the need to prioritize relationships while managing a business. Nicole gives practical advice on handling non-paying clients, encouraging open communication and safe spaces for conversations about delayed payments. Nicole offers valuable advice to aspiring entrepreneurs, urging them to start their ventures despite fears and uncertainties. Emphasizing the value of learning from failures, she stresses the importance of taking action to gain experience and evolve in the business world. Nicole also invites people to engage with her through her website, NicoleSauce.com, and invites them to attend the upcoming Self-Reliance Festival, where like-minded individuals can connect and support each other in their entrepreneurial journeys.

    37 min
  5. 1 ENE

    3 Key Lessons from 15 Years as a Solo Entrepreneur

    In this episode, I share three valuable lessons I've learned as a solo entrepreneur over the past decade. The first lesson is that authenticity is paramount when it comes to building trust and credibility. It's crucial to be genuine and transparent in our business practices, avoiding false advertising and misleading customers. By staying true to ourselves and our values, we establish a strong foundation for long-term success. The second lesson I discuss is the importance of showing up. Reliability plays a significant role in building a reputable brand. When we make commitments, it's vital to follow through and be present. By consistently delivering on our promises, we earn the trust and respect of our clients and customers. Lastly, I emphasize the significance of referrals in growing a business. Building strong relationships with clients, partners, and trusted sources can lead to valuable referrals. Word-of-mouth recommendations are incredibly powerful and often more effective than any marketing campaign. By focusing on creating a positive experience for our clients and customers, we increase the likelihood of receiving referrals that can help expand our business. Moving forward, I'm committed to improving the content I provide. I plan to release new videos every week, and you can also listen to the Building Small Business podcast, where each video will be available as an episode. I appreciate your support and look forward to continuing our journey together as we strive to do meaningful work. Remember to tune in every Monday morning for fresh video content. Thank you for joining me today, and I'll see you again next week.

    8 min
  6. 31/12/2023

    5 Business Mistakes to Avoid as a Solopreneur

    During the speech, the speaker focuses on discussing the top five common mistakes that most people commit while starting their small business and particularly as a solo entrepreneur. The first and foremost mistake that the speaker highlights is the failure to identify the target audience. To avoid this mistake, the speaker suggests researching and defining the audience using various methods. The speaker then moves on to discuss the second mistake, which is neglecting to build a solid business plan. It is essential to have a detailed business plan that outlines objectives, strategies, and goals, as it can help avoid future problems. The speaker also emphasized the third mistake, which is ignoring the importance of financial management. Having a financial management system in place can help the business stay on track and make informed decisions. The fourth mistake that the speaker discusses is underestimating the power of marketing. A business may have a great product or service, but without effective marketing, it may not reach its full potential. The speaker suggests utilizing different marketing strategies that would best fit the business's needs. The fifth mistake that the speaker mentions is trying to do everything alone. The speaker suggests outsourcing tasks that are outside of the business owner's expertise. It is essential to identify personal strengths and weaknesses to identify where it is better to outsource. To avoid these mistakes and achieve success, the speaker provides several pieces of advice. Joining networking groups and mentorship programs can help connect with other businesses and subcontractors to outsource work and learn from their experiences. The speaker also highlights the importance of seeking help whenever necessary. Finally, the speaker invites the audience to join the Building Small Biz group, which consists of weekly videos on building small businesses. In conclusion, the speaker emphasizes that avoiding these five common mistakes can help entrepreneurs in creating a solid foundation for their small business and increasing their chances of success.

    9 min
  7. 30/12/2023

    Creating a Business Plan as a Solopreneur

    In this podcast, we discuss the importance of having a well-crafted business plan, even for solo entrepreneurs. The host compares a business plan to a roadmap, outlining the necessary steps required for success. Defining the vision, conducting market research, setting goals, designing a business model, and creating a marketing plan are significant components of crafting a business plan that the speaker emphasizes. We talk about setting SMART goals that are specific, measurable, achievable, relevant, and time-bound to stay focused and achieve milestones. A well-designed business model ensures the sustainability and profitability of a business, while a marketing plan drives brand awareness and customer acquisition. It's essential to identify the most effective marketing channels and prioritize efforts on what drives the biggest results. Moreover, we discuss the essential components of a sound business plan, including vision, market research, goals, business model, marketing plan, team and operations, financial projections, and risk evaluation. The speaker emphasizes creating a compelling brand story that differentiates from competitors and tailoring messaging to resonate with a target audience. Additionally, we discuss the importance of financial projections and risk evaluation for creating a realistic budget and mitigating potential risks. The speaker invites the audience to share what they struggle with the most in their business plan. In conclusion, having a well-crafted business plan is essential for any entrepreneur, regardless of the size of their business. By outlining the necessary steps, including setting SMART goals, designing a solid business model, and creating an effective marketing plan, an entrepreneur can stay focused and achieve their desired milestones.

    14 min

Acerca de

"Building Small Business: Empowering Entrepreneurs, One Step at a Time" is a dynamic podcast designed to provide practical guidance, valuable insights, and inspiring stories for aspiring and existing small business owners. Hosted by solopreneur Ken Eash, this podcast is a trusted resource for anyone looking to navigate the challenges and seize the opportunities in the world of entrepreneurship as a small or solo business owner. Each episode delves into essential topics and strategies that are crucial for building and growing a successful small business. From practical tips on business planning, marketing, and finance to discussions on leadership, innovation, and customer engagement, this podcast covers a wide range of subjects to equip business owners with the knowledge and tools needed for sustainable success. Through engaging interviews with experienced entrepreneurs, industry leaders, and new business owners, listeners gain valuable firsthand wisdom, learning from their triumphs and challenges. The podcast serves as a platform to showcase stories of successes as well as failures, providing motivation and inspiration to aspiring entrepreneurs on their own journey. "Building Small Business" is committed to empowering entrepreneurs one step at a time, recognizing that building a successful business is a journey that requires perseverance, adaptability, and continuous learning. Whether you're just starting out or looking to take your small business to the next level, this podcast is your go-to resource for practical insights, expert advice, and actionable strategies to propel your entrepreneurial journey forward.

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