64. Sushi Fish

The Economics of Everyday Things

How does a fresh tuna get from Japan to Nebraska before it goes bad? And how does its journey show up in the price of your spicy tuna rolls? Zachary Crockett gets schooled.

  • SOURCES:
    • Sasha Issenberg, journalist and author.
    • David Utterback, owner of Yoshitomo and Ota sushi restaurants.
    • Nobu Yamanashi, president of Yama Seafood.
  • RESOURCES:
    • "Wild or Farmed? Pacific or Atlantic? Here’s What to Know About Bluefin Tuna," by Jean Trinh (Los Angeles Times, 2023).
    • "The Untold Story of Sushi in America," by Daniel Fromson (The New York Times Magazine, 2021).
    • "The Intricacies of Tuna Grading," (Luke's Lobster Blog, 2020).
    • "Sushinomics: How Bluefin Tuna Became a Million-Dollar Fish," by Svati Kirsten Narula (The Atlantic, 2014).
    • The Sushi Economy: Globalization and the Making of a Modern Delicacy, by Sasha Issenberg (2007).
    • Yoshitomo.
  • EXTRAS:
    • "Is the Future of Farming in the Ocean?" by Freakonomics Radio (2021).

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada