68: How Kitty Assenmacher Built A Thriving Wholesaling Business

The Art & Science of Real Estate Negotiation

Tom welcomes to the show Kitty Assenmacher, a successful real estate investor and licensed agent. Kitty shares her journey from being a novice in wholesaling to building her own business, focusing on acquiring properties and assisting local investors. She discusses the challenges of navigating the real estate market, the importance of genuine communication, and the value of community connections. Kitty also highlights her transition to full-time wholesaling, the significance of consistent marketing, and her future plans, including exploring senior living investments. This episode offers insights into the intricacies of real estate negotiation and the entrepreneurial spirit needed to thrive in the industry.

What We Explored This Episode

  • 19:02 The Value of Wholesaling in Real Estate
  • 22:19 Learning from Negotiation Mistakes
  • 24:06 Negotiation Techniques and Instinctual Learning
  • 25:09 Real Estate Horror Stories and Lessons Learned
  • 28:11 Mindset Shift in Real Estate Wholesaling
  • 32:39 Merging Real Estate and Investment Strategies

Memorable Quotes

"I think when you truly ask things or say things in a way where you're hitting home with someone, they realize that you're not trying to just sell them. There's actually more to offer." (Kitty)

"It's hard. It's not easy to get up every day and do all the things over and over and over and trust the process and believe that it's happening, but showing up and doing it speaks volumes." (Kitty)

"I wish I would have heard about this, known about this sooner, just because I think I would have done great sooner, too." (Kitty)

Episode Resources

Tom’s Training Website

Tom’s TOTAL TRACTION program

Traction REIA Nationwide

DealMachine Special Bonus Offer

Connect with Kitty Assenmacher

Instagram - https://www.instagram.com/kittyassenmacher

Facebook - https://www.facebook.com/kitty.dimascio 

LinkedIn - https://www.linkedin.com/in/kittyassenmacher/

Connect With Tom

Download your FREE trainings today!👇

The Deal Flow Maximizer™: https://tomzeeb.com/dealflow

The Negotiation Trifecta™: https://tomzeeb.com/trifecta

Implementation Bootcamp: https://tractionrealestatementors.com/bootcamp/

Deal Machine: https://www.dealmachine.com/

Website - https://tractionrealestatementors.com/ 

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Twitter/X - https://x.com/TomZeeb

LinkedIn - https://www.linkedin.com/in/thomaszeeb 

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