The Frontify Podcast

Frontify

5,0 (2)
TIẾP THỊ

In this interview podcast, brought to you by Frontify, we discuss various branding topics and intriguing stories with branding experts from across the world – piquing the interest of any brand buff.

05/05/2022

#14 Why Ethical Branding Matters, with Gia Stridbeck & Freddie Öst from Snask

Why are brand ethics so important today? As a company, is it enough to simply act ethically, “just because,” or do you need to deliver on it continuously? How does a more ethically focused brand impact your bottom line, and can you even afford not to include it in your brand strategy? In this episode, we’re joined by Gia Stridbeck and Freddie Öst from Swedish agency, Snask, as we discuss the value of ethical branding, and how you can turn your company beliefs into positive change.

40 phút
31/01/2022

#13 Why Brands Need Video More Than Ever Before, with Chris Savage from Wistia

Why is video marketing still so important in building brand affinity? What place does it hold amongst our increasingly remote workforce? And how is the rise of things like VR and the Metaverse changing the way brands connect with their audience, and their teams? Join Frontify’s Brand Manager, Janine, and Wistia CEO, Chris Savage, as we discuss the future of video and share insights on how to get started right.

54 phút
16/11/2021

#12 How to Build & Future-Proof Your Martech Stack with Scott Brinker from HubSpot

What is Martech today? How do you measure its impact? What do you need to think about when evaluating your tech strategy? Join MJ (VP Marketing, Frontify), and Scott Brinker (VP Platform Ecosystem at HubSpot) as we discuss the HubSpot brand as well as the past, present, and future of Martech.

41 phút
29/09/2021

#11 How to Build a Unique Brand Voice On Social, with Russell Banzon from Gong

How do you show your company's best brand self on social media? One company that's doing just that (and more) is Gong, and we've got their secret sauce right here. Join MJ and Bryan from Frontify, as we learn how Russell and the team infused their social media with their brand, why you should leverage your employees for social, and tips on how to actually step up your social media game.

48 phút
27/07/2021

#10 The Link Between Brand & Performance Marketing, with Howard Diamond from Rise Interactive

Listen in on our talk with Howard Diamond, Chief Strategy Officer of Rise Interactive, where we talk about the connection between brands and performance marketing. How do you combine performance with brand awareness, and how do you make sure that the ads you’re running carry the values of your brand?

17 phút
07/07/2021

#9 How Your Brand Fits Into Your Website, with Andy Crestodina from Orbit Media Studios

Join our chat with Andy Crestodina, CMO & Co-Founder of Orbit Media Studios, to learn more about modern website development – and how branding, creative teams, and other strong voices in your company play a part in a realm where user-centricity really is the key to success.

29 phút
09/03/2021

#8 On-Brand Affiliate Marketing with David Mirshahi from Odyssey Partnerships

How do you retain brand control in external partnerships? David Mirshahi, the Managing Director of Odyssey Partnerships, walks us through best practices for setting up affiliate marketing strategies that safeguard your brand, while also delivering positive returns.

22 phút
17/02/2021

#7 Audio Branding 101 with Karsten Kjems from Sonic Minds

How does your brand sound? Karsten Kjems from audio identity specialists, Sonic Minds, talks about how brand audio translates meaning, why the world's biggest companies all have audio logos, and why another string to your bow of sensory branding really makes sense today.

32 phút

Xem tất cả (14)

5

/5

2 Xếp hạng

In this interview podcast, brought to you by Frontify, we discuss various branding topics and intriguing stories with branding experts from across the world – piquing the interest of any brand buff.

Nhà sáng tạo

Frontify
Năm hoạt động

2020 - 2022
Tập

14
Xếp hạng

Sạch
Trang web chương trình

The Frontify Podcast

The Frontify Podcast

#14 Why Ethical Branding Matters, with Gia Stridbeck & Freddie Öst from Snask

#13 Why Brands Need Video More Than Ever Before, with Chris Savage from Wistia

#12 How to Build & Future-Proof Your Martech Stack with Scott Brinker from HubSpot

#11 How to Build a Unique Brand Voice On Social, with Russell Banzon from Gong

#10 The Link Between Brand & Performance Marketing, with Howard Diamond from Rise Interactive

#9 How Your Brand Fits Into Your Website, with Andy Crestodina from Orbit Media Studios

#8 On-Brand Affiliate Marketing with David Mirshahi from Odyssey Partnerships

#7 Audio Branding 101 with Karsten Kjems from Sonic Minds

Xếp Hạng & Nhận Xét

Giới Thiệu

Thông Tin

The Frontify Podcast

Tập

#14 Why Ethical Branding Matters, with Gia Stridbeck & Freddie Öst from Snask

#13 Why Brands Need Video More Than Ever Before, with Chris Savage from Wistia

#12 How to Build & Future-Proof Your Martech Stack with Scott Brinker from HubSpot

#11 How to Build a Unique Brand Voice On Social, with Russell Banzon from Gong

#10 The Link Between Brand & Performance Marketing, with Howard Diamond from Rise Interactive

#9 How Your Brand Fits Into Your Website, with Andy Crestodina from Orbit Media Studios

#8 On-Brand Affiliate Marketing with David Mirshahi from Odyssey Partnerships

#7 Audio Branding 101 with Karsten Kjems from Sonic Minds

Xếp Hạng & Nhận Xét

Giới Thiệu

Thông Tin