#81: Disrupt and Scale | Erika Badan, CEO at Food52

Soul & Science: Fast Forward Your Marketing Mind

Let's talk about the Soul & Science of disrupting an industry and scaling a business. This week, Jason sits down with Erika Badan, CEO of Food52, to discuss her journey from early career uncertainty to becoming a leader in the home goods and lifestyle industry.

Erika shares how her time at Barstool Sports taught her to embrace risk, her vision for reimagining Food52’s role in the market, and the importance of building brands that connect authentically with their communities. From navigating investor relationships to cultivating a team capable of disruption, Erika’s insights offer a fresh perspective on leadership in today’s dynamic business environment.What’s in this episode?

  • Lessons on scaling businesses while staying true to your brand’s essence.
  • The role of adaptability and intuition in managing teams and growth.
  • Why community and fearless experimentation are central to long-term success.
Brought to you by Mekanism.

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