#82: Chemistry in Collaboration | Stephen Boehler, Founder at Mercer Island Group

What’s the secret to building lasting and successful partnerships? This week, we dive into the Soul & Science of agency-client relationships with Stephen Boehler, founder of Mercer Island Group and former Procter & Gamble brand manager. Stephen shares his journey from growing up in a family business to leading one of the most respected agency search consultancies. Learn how a serendipitous flight led to the creation of Mercer Island Group, his lessons from turning around the Pringles brand, and why fostering chemistry between teams is vital for innovation and growth.
What’s in this episode?
- Why short-termism is a growing challenge—and how to refocus on long-term brand building.
- Tips for creating meaningful client-agency relationships that stand the test of time.
- How training gaps are impacting the marketing industry—and what we can do about it.
Brought to you by Mekanism.
信息
- 节目
- 频率一周一更
- 发布时间2024年12月16日 UTC 08:00
- 长度38 分钟
- 分级儿童适宜